Yesterday YouTube added the option for users to select between two licenses for their videos: YouTube's standard license, which basically lets you retain ownership of your video while granting YouTube permission to host and share it; or a Creative Commons Attribution license (CC-BY), which allows you to still retain ownership while granting anyone permission to use your work or remix it as long as they give you credit for any of your material they used.
Here's what the YouTube's help states about terms for the CCBY option:
By marking your original video with a Creative Commons license, you are granting the entire YouTube community the right to reuse and edit that video. Please understand that you may ONLY mark your uploaded video with a Creative Commons license if it consists ENTIRELY of content licensable by you under the CC-BY license.
This seems like an interesting move for YouTube. With content on their site licensed under the Creative Commons Attribution License, users now have the ability to take those videos, remix them with YouTube's Video Editor, and share them with their own subscribers.
YouTube Creative Commons Licensing Option – How it Works
You'll see this new option when you're uploading a new video or when you are editing the video upload details.
Once you allow for this, your videos will be eligible for use within remixes and will be included in search results for eligible videos, found within the video editor tool.
When someone uses a video that you've elected to have a Creative Commons license for, attribution links will be added to that remixed video's description (when expanded) which will then link to the source videos as well as a page dedicated to information about all the attribution sources.
Will You Allow for Creative Commons on Your YouTube Videos?
On one hand, it seems like licensing your videos under Creative Commons gives your content the potential for further exposure on other people's YouTube channels, but on the other hand, how many people really check out attribution links, especially when they're hidden in the expanded description area? And furthermore, YouTube is already so crowded — will remix videos from YouTube's Video Editor really add any quality to YouTube's massive video catalog?
What do you think? Will you license your videos under their new Creative Commons Attribution License? Or will you continue to use the Standard License? Why?
For me personally, I'll continue to use YouTube's Standard License because I'd rather not have my face show up in remixes I may not want to be associated with. Or maybe because I'm a control freak. Hmm… yeah, one of those two reasons.