About YouTube’s New Channels – YouTube Channels 2.0

About YouTubes New Channels   YouTube Channels 2.0In case you thought YouTube Channels 1.0 were shite, they've now given us version 2.0 (beta). But really, what's in a name and version number?

Ok so YouTube is getting ready to release a new version of YouTube channels and they're quite pleased with themselves overall. Thousands are already using the new Channels 2.0 but they're continuing to add on to them and this week they've added a whole new slew of things including… channel ADS. If you are a Youtube Partner, you will be able to pile on a 'full range of ads' on your YouTube Channel. It's about time!

Aside from the new design refresh which includes several default design themes and the ability to customize your own theme (within the framework established), further enhancements include sort controls (most viewed, chronological, rating), clickable rating stars, video count per section and more.

They're planning on doing more to the new Channels before giving them a proper full release which is expected to launch on July 15th. Things they're looking at include the ability to reorder lists and playlists, autolinking URLs, upload date in description and continuing to hunt down and squash some bugs.

They have had several issues including a problem where thumbnails were misaligned and funky, but apparently, that's been fixed as well. In order to make sure they create the best product they can they have been asking that if you're interested to begin using the beta Channels 2.0 and offering up feedback so they know what they should fix and focus on for the future release.

To upgrade your channel, you can login to your account and click the "Edit Channel" link.  You will then be prompted with the following message where you can then "upgrade your channel":

Try our new BETA channels!
You may have seen them already, and now you can try it out for yourself. With our new design, you can watch a channel's videos, browse its playlists, and even edit your own channel, without leaving the page. We'll save a copy of your current "old" channel design, and you can switch back to it by clicking "opt-out" at any time. See our blog for more information and updates on our BETA's progress.

More than anything, I think it helps create a better channel experience for visitors in that they will be able to view all your content without being pulled off the channel page.  Additionally, you will be able to customize the design of the channel and the videos that appear on the channel without leaving the channel, thanks to the added ajax functionality.

Here is a video that they released to announce the new channels Beta back on the 24th.

I found it a bit funny that it has a rating of 1&1/2 starts.  I suppose the community either thought the video sucked, or the new features do.  Judging by the comments (which I wont re-post, but recommend reading), people dont seem to be too happy about the new changes.  Apparently, users will be "forced" to adopt the new channel layout upon the public launch on July 15th and that seems to be what is causing all the negative feedback.

To give you an idea of the extent to which this is upsetting some users, check out some of the videos from users that have been flooding YouTube over the past few weeks.

Like this ridiculous dramatic video.

Overall, I like the new layout and am thankful that the folks at YouTube are continuously upgrading and changing things up. Come on folks, Yes, change is hard.  But change is a good thing ;-)

What do you think?

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About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

What do you think? ▼
  • http://intensedebate.com/people/VideoLeads VideoLeads

    I've poked around the new channel design and I see one very positive trait: You can pass on a URL to have people watch your video within your own "Private Theater". What I mean here is prior to this release (pre-release) if you sent out a URL to watch a video the viewer could only watch it inside the normal "shared" area of YouTube. The "Related Videos" section (aka your competition) were always just a click away.

    Now you can have a captive audience… if they are watching within your new channel, they are more likely to stay around and watch more of your stuff rather than your competition's stuff.

    • http://www.reelseo.com/about/mark/ reelseo

      Oh, very good point. I hadn't thought of that.

  • Libby

    You spelled "ridiculous" wrong.
    And it's not that we want to get rid of the channels for the people who like them, we just want the option of keeping the classic channels we have now.
    And to VideoLeads: I liked jumping from video to video in the "Related Videos" section. It helped me find some of my favorite youtubers.

    • http://www.reelseo.com/about/mark/ Mark Robertson

      Haa – oops.. Well, I am a horiblee speler

      I think that what I meant in particular about the video – is how horrible of a video it is. The video itself is a bad production, music is over dramatic, and there is actually little bit in the way of a video at all. Its like a crappy slide show with awful music.

      I do not necessarily have a problem with the fact that folks want a choice. I completely understand that and think that it may be a good thing for YouTube to consider. That being said, perhaps Youtube should begin to offer a choice, but charge a fee. Do you think users would be willing to pay a fee? Ultimately, Youtube has the right to enhance it's platform in a way that works best for the majority of its users and in a way that helps monetize their efforts more fully. If they feel that this is a better solution, it is up to them.

      If enough folks find the change a problem, they always have the option to leave and try other solutions, or pay for video platforms that allow them to create their own custom channels for online video. I think that it is pretty fair to say that we know that wont happen, right Libby?

      It is difficult to complain too much when things are FREE. That is why we always say that there are both good and bad things about depending on Free services like YouTube…

    • http://www.reelseo.com/about/mark/ Mark Robertson

      VideoLeads – Totally agreed.. ;-)

      I wonder about the "live" linking within the channel. Would be interested in knowing if that is a bug but I agree that it could be a move on purpose. This will be interesting to watch as they move close to launching. Who knows, perhaps they will change it such that users will have a choice to keep older channels, though somehow I doubt that.

      • http://vidiseo.com vidiseo

        Looks like it was a bug, because I'm still able to click through the links in my video descriptions on my channel.

        I thought for a second that YouTube was going to disable live linking in the description in order to increase the use of their CTA overlays (and use of their promoted videos product).

  • http://www.videoleadsonline.com videoleads

    A Little more poking around (on YouTube's blog on this topic) leads me to believe that the linking thing is currently a bug they are working on making work again. So this and a few other bugs still are part of the current release. Seems odd to me that new users/accounts are currently required to use something that is this buggy, but I'm not privy to their entire development process.

    As a person that would like to have a clickable link out to my own website from within my YouTube Channel, I am looking forward to this working in ver 2 of channels on YouTube.

    The official line is they cannot support both the new and old channel design, so based on that, I think they will really turn off the old design once they make the decision that the new design is "ready". BTW, I'm not sure what percentage of folks actually use their channels anyway. I think it is mainly the medium & hardcore YouTubers that do… others may not even really know they can change it or that it exists outside of being a "weird name" (YouTube's name) for their "account".

  • guest

    not exactly happy with the beta channel – It's not a friendly design at all – a design "for a chosen few"??? unfortunately, I believe so…

  • http://vidiseo.com/ vidiSEO

    I understand YouTube will be providing grief counselors for those struggling with the loss of their old channel.

    I myself am going to be holding a memorial service for my old channel.

  • http://www.youtube.com/watch?v=0qOK5cFJ5nk vidiseo

    Looks like YouTube is pushing back the new channel launch from July 15th to an undetermined date some time this summer.

    I made the switch about a week ago, and I don't understand all the negative feedback. Most of the people I see complaining have pretty hideous channels to begin with, so I don't see the attachment to the old design.

    For those looking to test the waters with the new design, I'd like to share a tutorial I put together that walks you through the editing steps:

    http://www.youtube.com/watch?v=0qOK5cFJ5nk

    Happy Optimizing !

  • L.B.

    I just don't like the new design because it totally covers my background image. And for some reason when I tried to switch over, it changed all the colours of my layout and my featured video to ones that I put there months ago and changed already. And I wish the profile information was on top of the video screen. It's sort of ugly and wide and if I try to click "see all" for videos/favourites/playlists, it loads forever and doesn't work. But other than that, I like the idea of not having to leave the page. If the "see all" button worked for me, that would be helpful.

    L

  • xXAzureKiteXx

    Change is what I don't need. :| I liked my channel just the way it was, there was nothing that needed to be changed, and they freaking changed not just a selected number of people's YouTube channels,
    but EVERYONES channels.

  • reemwad

    First of all,i would like to say thank you for creating the new design ,you have no idea i have been using that design every single day without being forced,i liked it so much,but forcing makes me alittle upset because i dont want my old channel to disappear.i also like my old channel design!Please either make it optional or just change us back to the normal design of our channels!or make the people who signed youtube earlier back to their normal designs and make every single person who just joined youtube have the beta design,because there will be more new accounts than old accounts!so there will be more beta formats than old layout.

  • reemwad

    no way we never thought that old channels were shit.
    we like them so much.the main reason im in youtube is not because i want to just videos,its to decorate my channel and have fun with it and see what people think of it.

  • reemwad

    No way we never thought the old channels were shit.we like them so much brian,so please can you change us back to the normal layout,i or we appreciate it.

  • http://www.make-money-youtube.info Make Money on YouTube

    The new design scares the sh*t outta me! It amazes me that the web designers for a billion dollar company could only muster this turd of a product after eight months (!) of supposed testing in beta.

    That's a level of incompetence that's without precedent.

    Google: If you're gonna aim low, aim down all the way. Let's not half-ass things. Let's completely ruin them.

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