It's that time of year again, when two teams square off for the ultimate crown in professional football. At the same time, advertisers will be squaring off for their own annual Super Bowl competition. Like last year, YouTube is partnering with the network broadcasting the game--in this case, NBC--to bring you the YouTube Ad Blitz, an online destination where fans can watch all the Super Bowl commercials and vote for their favorites.
YouTube Ad Blitz Lets Fans Vote On Super Bowl Commercials
Anyone paying attention knows that the Super Bowl ads are as big a deal as the game is these days--have been for decades. Last year saw Chrysler, Volkswagen, and a host of other brands see great brand awareness and fan engagement long after the game was over, and it was because their ads were especially powerful... engaging... and memorable.
Volkswagen stole the show last year with a pint-sized Darth Vader:
Anyway, when major brands are creating entire online video campaigns just to market another commercial... well, you know that online video has become a pretty big freaking deal. And YouTube Ad Blitz
There have been many great Super Bowl ads in years gone by. I'm a particularly big fan of the Terry Tate: Office Linebacker series:
It's hard to believe that commercial is nearly 10 years old. I'm also a big fan of the cat herders:
What are your favorite Super Bowl ads? What are the best recent ads, and which ones have capitalized on their online afterlife the most? Have your say on which ads were the best after this year's Super Bowl by paying a visit to YouTube Ad Blitz