Without even a hint of doubt, the biggest online video news story of the week came at the end of the week, on Thursday, when YouTube blindsided users with an unexpected wide rollout of a new YouTube redesign heavy on social interaction and customization. Of course there were plenty of other big stories in online video throughout the week as well. To catch up on anything you might have missed, read on...
Reel Stories You Might Have Missed
- The new YouTube is dark, social, customizable, and the most radical redesign they've ever implemented. It's also awesome.
- The Kindle Fire could be good for online video.
- Last week's Reel Web episode talked about how YouTube is changing journalism.
- 7.4 billion video ads served in October 2011.
- October 2011 set records for online video viewing.
- The black Google navigation bar is changing to an all new Google bar very soon.
- Bummer: Disney rentals on YouTube won't be 99 cents.
- YouTube replaces Insight with Analytics.
- Cable companies will turn to usage-based billing pretty soon.
Online Video News
- YouTube star Fred is getting his third movie and a new 20-episode TV series. (Tubefilter)
- Wow, there's a whole trade association for Internet-connected TV marketers. (Lost Remote)
- Full-length films from Hollywood and Japan coming to the Japanese YouTube. (YouTube)
- Outstanding coverage of the Netflix fall from grace. (The Hollywood Reporter)
- Vimeo is sticking to its roots. (Ad Week)
- Pre-roll ad sales & exchanges are booming. (Streaming Media)
- Colombia now has their own version of YouTube. (YouTube)
Online Video Editorials & Opinions
- Greg Jarboe tries to spot trends in the past year of the online video industry's life. (ReelSEO)
- How much does file-sharing really cost Hollywood? (TechDirt)
- Viewers are NOT turned off by online ads. (Ad Week)
- Hulu could still end up getting sold. (Variety)
- The future of TV and the great unbundling of video services. (Kless Blog)
Gadgets, Tools, Tips, & Software
- Just in time: The ReelSEO gadget gift buying guide! (ReelSEO)
- Apps for Twitter and Facebook being added to Sony Bravia TVs. (Lost Remote)
- Creating subtitles and captions for YouTube. (ReelSEO)
- The next wave of iPhones & iPads might be the shot in the arm that 4G needs. (Paid Content)
- Build audience interaction with social activity. (ReelSEO)