Viral Video Nostradamus?

Viral Video Nostradamus?This is the first of an experimental new series I'm currently calling Viral Nostradamus.  A sort of companion piece to the Friday Viral Round Up, this series takes a look at viral success from the opposite end of the process.  Rather than discussing videos that have already gone viral, Viral Nostradamus will be about trying to foolishly predict which brand new videos will be the most likely to get insanely popular.

I have no doubt most of my predictions will go wrong, but it should be fun anyway.  Right now, I have only one rule, and that's that the video has to be very new--uploaded within the last two days.  That rules out anything that has really had time to build a huge following, but also allows me to choose vids that are already trending toward popularity by gaining views quickly.

It's all an exercise in futility anyway, as even defining what "viral success" means varies from person to person.

Anyway, in my extensive research ("research" = hours of wasting time on YouTube on a Saturday), I have found the following three videos to contain some of the necessary ingredients viral successes often have in common.

1. iPad Destruction

Viral Ingredients: current event topic (iPad), destruction

Uploaded: One day ago

Current View Total: 103,701

2. iPad Magic

Viral Ingredients: celebrities are like us (Wozniak standing in line for an iPad), unexpected talents (he does magic)

Uploaded: One day ago

Current View Total: 65,509

3. Tay Zonday's "Traffic Machine"

Viral Ingredients: star of or reference to previous viral hit ("Chocolate Rain"), original music

Uploaded: Just under two days ago

Current View Total: 67,087

And there you have it.  My predictions from Easter weekend on which videos are most likely to be viral hits by this time next week.  Feel free to come back here in seven days and mock me openly should all these videos fail to get popular.  If any of them are huge, though, you can probably expect a more detailed breakdown of them in future Viral Round Ups.

Have a great finish to the weekend, everyone.

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About the Author -
Jeremy Scott is the founder of The Viral Orchard, an Internet marketing firm offering content writing and development services, viral marketing consulting, and SEO services. Jeremy writes constantly, loves online video, and enjoys helping small businesses succeed in any way he can. View All Posts By -

What do you think? ▼
  • Ian

    Hey Jeremy,

    I love the idea of your Viral Video Nostradamus. I'm just curious if what the chances are for these videos I just wrapped.

    There are more on that youtube account. But feel free to get brutal.


  • Grant Crowell

    What I'm interested in seeing is how these and other viral videos achieved a clearly-defined business goal other than views. This could be revenue (direct or indirect sales), brand awareness, PR, SEO, subscriptions, downloads – anything related to the outcome of a professional video strategy.