Videos About Video - Videos About Online Video

ReelSEO’s videos all about the world of online video: Watch interviews with video service providers and industry experts featuring unique video insights and tutorials to keep you up-to-date with your web video efforts.

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Going Beyond Awareness to Advocacy: Marketing Video Across the Customer Lifecycle

watch Going Beyond Awareness to Advocacy: Marketing Video Across the Customer LifecycleGoing Beyond Awareness to Advocacy: Marketing Video Across the Customer Lifecycle

There are 8 phases of the customer life cycle, and video can play a part in all of those...from the time that you make people aware that you exist to the point where they become your most vocal cheerleaders, video can and should be a part of each step.

Making Your Videos Famous – The Science of Sharing & Video Diffusion [Case Study]

watch Making Your Videos Famous – The Science of Sharing & Video Diffusion [Case Study]Making Your Videos Famous – The Science of Sharing & Video Diffusion [Case Study]

For the 2013 Video Marketing Summit panel entitled, "Making Your Videos Famous – The Science of Sharing & Video Diffusion" for the ReelSEO Video Marketing Summit, we got a look into the science of sharing from Unruly, with a case study provided by OgilvyOne for IBM's "Touch" ad.

Video Marketing Fits Snugly with Famous Footwear and Poptent [Case Study]

watch Video Marketing Fits Snugly with Famous Footwear and Poptent [Case Study]Video Marketing Fits Snugly with Famous Footwear and Poptent [Case Study]

Here is part 3 of the Reel Case Studies – The Anatomy of Successful Video Marketing panel from the ReelSEO Video Marketing Summit. It stars Chris Vasquez from Poptent, who gave us the success story of Famous Footwear.

Cooking Up Awesome Video Strategies with uStudio [Case Study]

watch Cooking Up Awesome Video Strategies with uStudio [Case Study]Cooking Up Awesome Video Strategies with uStudio [Case Study]

Part 2 of our panel at the ReelSEO Video Marketing Summit was "Reel Case Studies – The Anatomy of Successful Video Marketing." Jen Grogono of uStudio gives us the case of Hilah Cooking, and the five "P's" of video marketing that they followed to success.

Quick Video Tips from Experts at the ReelSEO Video Marketing Summit [Creator's Tip #105]

watch Quick Video Tips from Experts at the ReelSEO Video Marketing Summit [Creator's Tip #105]Quick Video Tips from Experts at the ReelSEO Video Marketing Summit [Creators Tip #105]

At the ReelSEO Video Marketing Summit, we asked some of the experts, who just-so-happened to be walking around, what kind of tips they would give to creators when they're launching their videos. Suzie Reider, Jim Louderback, and many more offer their thoughts.

EyeMotion Finds the Video Win-Win Scenario with Limelight [Case Study]

watch EyeMotion Finds the Video Win-Win Scenario with Limelight [Case Study]EyeMotion Finds the Video Win Win Scenario with Limelight [Case Study]

In the panel Reel Case Studies--The Anatomy of Successful Video Marketing at the ReelSEO Video Marketing Summit, we were presented three great case studies where video drove up revenues and became a win-win for all involved. The first study is EyeMotion, presented by Limelight.

Outdoor Lighting Techniques & Tips for Video Production [ReelRebel #49]

watch Outdoor Lighting Techniques & Tips for Video Production [ReelRebel #49]Outdoor Lighting Techniques & Tips for Video Production [ReelRebel #49]

Lighting outside can be a little bit of a pain sometimes, since the sun is always moving, cloud cover is always changing, it could rain, there are unexpected temperature changes...but, knowing how to use diffusers and reflectors outside can make your day a little more manageable.

Creative Approaches to Video Storytelling for Brands

watch Creative Approaches to Video Storytelling for BrandsCreative Approaches to Video Storytelling for Brands

We had representatives at the ReelSEO Video Marketing Summit from major digital production agencies Mekanism, Adjust Your Set, Salesforce, Portal A, and New Antics talk about the value of storytelling and their interactions with brands when they pitch ideas. There is a tremendous wealth of information here.

Three Tips To Help Your Video Gain Traction Online

watch Three Tips To Help Your Video Gain Traction OnlineThree Tips To Help Your Video Gain Traction Online

How do you get your video to gain some steam once you publish it? How do you get people to care? I mean, you know it's good...but how do you get others to feel the same way? It's all about finding influencers who have the same interests as you, and learning how to talk to them.

How Brands Should Engage in the Participation Age: YouTube's Keynote @ The 2013 Video Marketing Summit

watch How Brands Should Engage in the Participation Age: YouTube's Keynote @ The 2013 Video Marketing SummitHow Brands Should Engage in the Participation Age: YouTubes Keynote @ The 2013 Video Marketing Summit

All of our videos concerning the ReelSEO Video Marketing Summit are up to view at your leisure. Kicking the Summit off was Google's Suzie Reider, who told us about Generation C, the group of people who are very connected to social media. How do we reach those people?

Umbrella Vs. Soft Box Lighting for Video [Reel Rebel #48]

watch Umbrella Vs. Soft Box Lighting for Video [Reel Rebel #48]Umbrella Vs. Soft Box Lighting for Video [Reel Rebel #48]

Soft box lighting and umbrella lighting aren't lights...they're light diffusion. So which one is better for your shoot? Here are some rules-of-thumb, but in the end, you'll need to test them both out to get that look you need. Understanding what they are is half the battle.

Marketers Should Use TrueView Ads on YouTube [Creator's Tip #103]

watch Marketers Should Use TrueView Ads on YouTube [Creator's Tip #103]Marketers Should Use TrueView Ads on YouTube [Creators Tip #103]

Here's exactly why you should be using TrueView ads when you set up a YouTube marketing campaign, as illustrated by Greg Jarboe in this week's Creator's Tip. Jarboe has seen why these ads are incredibly powerful in today's YouTube advertising.

How to Blur Faces in Adobe Premiere [ReelRebel #47]

watch How to Blur Faces in Adobe Premiere [ReelRebel #47]How to Blur Faces in Adobe Premiere [ReelRebel #47]

There are many reasons to blur out people's faces: protect their identity or privacy, or if they didn't sign a talent release for your broadcast. You can use it any time you need to blur anything out. This is how to use it in Adobe Premiere.

Everything You Always Wanted to Know About AdWords for Video* (*But Were Afraid to Ask) [Creator's Tip #102]

watch Everything You Always Wanted to Know About AdWords for Video* (*But Were Afraid to Ask) [Creator's Tip #102]Everything You Always Wanted to Know About AdWords for Video* (*But Were Afraid to Ask) [Creators Tip #102]

In this week's Creator's Tip, we go long! We get BLASTmedia's Ryan Noel to tell us everything about AdWords for Video: where to start, who to target, where the ads will appear, the frequency at which they will appear, and so on. Follow this video to start becoming a master.

Video is No Longer an Option, It's Go**amn Mandatory

watch Video is No Longer an Option, It's Go**amn MandatoryVideo is No Longer an Option, Its Go**amn Mandatory

Visitors to the ReelSEO Video Marketing Summit were given a strong introduction to the proceedings with a video from Bonfire Labs, which declared that, "Video Is Mandatory." Here's a look at the video, and once you've seen it...is video mandatory?