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Online videos about video. Learn about the happenings within the online video industry and internet marketing industries. Watch the New Media Minute, interviews with video service providers and industry experts, and unique video insights and tutorials to keep you up-to-date with your web video efforts.

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How To Verify Your YouTube Account [Creators Tip #143]

watch How To Verify Your YouTube Account [Creators Tip #143]How To Verify Your YouTube Account [Creators Tip #143]

On this week’s Creator’s Tip we discuss the two different ways you can verify your account with YouTube. The first is the verification of your account, and we will talk about the benefits of that. The second is the verification of your YouTube name, which gives you that little checkmark of authenticity next to your channel, but that’s not so easy to attain.

iSekC/XpertThief: Behind the Reel with the YouTuber Who Lives to Make You Laugh [Interview]

watch iSekC/XpertThief: Behind the Reel with the YouTuber Who Lives to Make You Laugh [Interview]iSekC/XpertThief: Behind the Reel with the YouTuber Who Lives to Make You Laugh [Interview]

iSekC/XpertThief is one of the most successful comedy/gaming personalities on YouTube, with over 1 million subscribers and over 330 million video views combined. Star of the show, Kevin, is our special guest on this week’s “Behind the Reel.”

How Brands Should Use Social Media to Engage With Their Viewers [Creators Tip #141]

watch How Brands Should Use Social Media to Engage With Their Viewers [Creators Tip #141]How Brands Should Use Social Media to Engage With Their Viewers [Creators Tip #141]

People are drawn to online video because they can interact with the creators in ways that they can’t on television. For you, as the online video marketer, that means you can interact with your audience at scale and built a community around your content on YouTube. But how do you promote your video content using social media?

Best Practices for Promoting Your YouTube Videos with Paid Media [Creators Tip #140]

watch Best Practices for Promoting Your YouTube Videos with Paid Media [Creators Tip #140]Best Practices for Promoting Your YouTube Videos with Paid Media [Creators Tip #140]

The key to success on YouTube is not only producing great videos, but also to make sure that your target audience sees them. On this week’s Creator’s Tip, we discuss how you can do that through paid views using Google’s Adwords service. We take a look at some of the best practices you can use to optimize your content for paid advertising.

ILikeWeylie: Behind the Reel with the Beauty Guru Sister You Never Had [Interview]

watch ILikeWeylie: Behind the Reel with the Beauty Guru Sister You Never Had [Interview]ILikeWeylie: Behind the Reel with the Beauty Guru Sister You Never Had [Interview]

ILikeWeylie is one of the most successful beauty vlogging channels on YouTube, with over 1 million subscribers and nearly 75 million views. Star of the show, Weylie Hoang, is our special guest on this week’s “Behind the Reel.”

5 Ways to Optimize Your Content Marketing Videos on YouTube [Creators Tip #139]

watch 5 Ways to Optimize Your Content Marketing Videos on YouTube [Creators Tip #139]5 Ways to Optimize Your Content Marketing Videos on YouTube [Creators Tip #139]

Creating great content is important, but YouTube is a very large place with many people creating a lot of videos for viewers to choose from. On this week’s Creator’s Tip, we are going to talk about the five things you definitely need to optimize on your videos, and on your YouTube channel.

How To Develop a YouTube Programming Strategy [Creator's Tip #138]

watch How To Develop a YouTube Programming Strategy [Creator's Tip #138]How To Develop a YouTube Programming Strategy [Creators Tip #138]

In this weeks Creator’s Tip, we take a look at section three of the YouTube Creator Playbook for Brands, which focuses on building a strong programming strategy for your channel. Why is this important? You want viewers to keep coming back time and time again, don’t you?

How to Create Videos That People Will Love and Share [Creator's Tip #137]

watch How to Create Videos That People Will Love and Share [Creator's Tip #137]How to Create Videos That People Will Love and Share [Creators Tip #137]

The new YouTube Creator Playbook for Brands is packed with invaluable information for content creators and marketers. In this weeks Creator’s Tip, we take a look at section two, which guides brands on the fundamentals of content creation and marketing.

Lucas and Jenny: Behind the Reel from Playlist Live [Interview]

watch Lucas and Jenny: Behind the Reel from Playlist Live [Interview]Lucas and Jenny: Behind the Reel from Playlist Live [Interview]

In today’s Behind The Reel, a show that takes a look at the real personalities behind online video, we talk to Lucas and Jenny, two young stars who are huge, both on TV and on YouTube. You may know Lucas better as the guy behind ‘Fred’, the first YouTube channel to hit 2 million subscribers.

How To Create a Video Content Marketing Strategy for YouTube [Creators Tip #136]

watch How To Create a Video Content Marketing Strategy for YouTube [Creators Tip #136]How To Create a Video Content Marketing Strategy for YouTube [Creators Tip #136]

In this week’s Creator’s Tip, we take a deep dive into the new YouTube Creator Playbook for Brands, and focus on creating a video content marketing strategy. The right strategy will ensure you get the most from your video campaigns and from your target audience.

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