ReelSEO Videos
Online videos and video tutorials that spotlight and provide insight into various happenings within the online video industry. Learn about internet video from the experts and watch interviews with online video platform executives.
Nalts’ Cuddly Tips & Strategies for YouTube Video Success
Viral video is dead. Long live low production values. The cheaper the better. Let go of your brand persona. Those are the sage words of Kevin Nalty, who is an online video strategist, a career marketer, and a YouTube star with more than 100 million views of his videos.
2010 In-Stream Video Advertising Predictions – Interview with Google
I interview Ari Paparo, Group Product Manager of Advertising Product for Google, about his forecast that in-stream video advertising will be “huge” in 2010, thanks to growing adoption by media sales agencies of Internet Advertising Bureau’s (IAB’s) development of video ad standards.
Building your Personal Brand in a New Media Reality
Even if you love your corporate job, you should build your personal brand. That's the advice of Gary Vaynerchuk, the multi-million dollar businessman, uber-popular video star and now New York Times bestselling author. In his latest book "Crush It," Gary evangelizes his philosophy on how to build your own brand equity.
Predictions with Local Online Video Marketing – Interview with Topix
I interview Chris Tolles, CEO of the online news portal Topix, on his predictions for how video will mature into the local landscape, and its impact for audiences and businesses.
Evaluating New Media Opportunities? Think Like a Venture Capitalist
There are a million and one new advertising platforms, technologies and tools today, it seems. So how can you figure out which new media opportunities to test and try? Use the same criteria a venture capitalist would use for investing.
Video On Demand Advertising Effectiveness – New Media Minute
Where are ads most effective? A couple of video-on-demand networks would have you believe on their services. And there's something to that logic because VOD on cable TV is an opt-in medium and that means viewers are engaged with the content and often the ads. For all the details on what's working, watch Daisy Whitney's report in this episode of the New Media Minute.
Habla Espanol? Spanish-Language Web Video Opportunities
If you speak Spanish, can produce Web video and have a fabulous story idea then Univision wants to hear from you. The Spanish-language network is hot for Web video and is currently taking pitches for scripted online video series to run in the coming months and year, reports Daisy Whitney in this week's edition of the New Media Minute.
Watch The New Media Minute on ReelSEO – Yipee
Good news readers.... ReelSEO is excited to announce that we are now a distribution partner for Daisy Whitney's New Media Minute show.
“Video is a Social Medium” – YouTube & Social Media
We asked Kristin Kovner, Industry Marketing Manager with YouTube about the interplay between video and social media and from her perspective,"video is a social medium" because video is about sharing and sharing to YouTube is the new viewing. You don't just watch but you friend, tag, comment, rate and forward onto your other social networks
Leveraging the Power of YouTube for Search Marketing
SES San Jose 2009 last month, we had a chance to chat with our friend Greg Jarobe, co-founder of SEO-PR and author of "YouTube Marketing - An Hour a Day." Greg talks about YouTube and why internet marketing professionals and search marketers should leverage the power of YouTube.
Monitoring Video Listings for Business – The Search Monitor
I recently interviewed Lori Weiman, CEO of the online reputation management company The Search Monitor, and tested out her company’s Competitor and Trademark Monitoring tools, which her company announced to have the ability to monitor and segment actual video results across organic search listings, multiple web channels and websites
How Rapid Growth in Mobile Technology & HTML 5 will Impact Video
At the SES San Jose Conference, I spoke at the session titled "the next wave for online video." In that session, both Gregory Markel (of infusecreative) and I spoke about the importance of mobile when it comes to video marketing. Later that day, I had a chance to speak with Michael Boland who is the Program Director of Mobile Local Media for The Kelsey Group. Naturally he has something to say about mobile, and specifically mobile video.
