Video Production Tips

Learn video production tips and techniques for creating better videos for the web. Everything from pre-production to post-production and video editing: including information about the latest video cameras, video production techniques, video editing tips and more.

Donna Davis with a homeowner during a shoot for The Home Depot

A TV News Reporter's Guide to Creating Interesting Videos Quickly

Ever wondered how television news reporters turn around a story within just a few hours. After working in news for 20 years, I use the same methods to create powerful, storytelling videos for my clients. It's an efficient and effective process you can use to help your clients tell their stories.
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How-to Key Green Screen Footage with Adobe After Effects [ReelRebel #50]

Adding background footage in post-production can turn a good video into an amazing one and in this week's ReelRebel tutorial we show you an advanced editing technique that will really help you get more creative with your videos. Tune in to find out how to make the most of your video content.
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Outdoor Lighting Techniques & Tips for Video Production [ReelRebel #49]

Lighting outside can be a little bit of a pain sometimes, since the sun is always moving, cloud cover is always changing, it could rain, there are unexpected temperature changes...but, knowing how to use diffusers and reflectors outside can make your day a little more manageable.
Umbrella Lights Vs. Soft Box Lights

Umbrella Vs. Soft Box Lighting for Video [Reel Rebel #48]

Soft box lighting and umbrella lighting aren't lights...they're light diffusion. So which one is better for your shoot? Here are some rules-of-thumb, but in the end, you'll need to test them both out to get that look you need. Understanding what they are is half the battle.
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The Top Video Marketing Mistakes (and Solutions)

As web video grows more popular and the tools for creating and uploading it become more accessible, plenty of professionals want in on the action—but they don't always know the best way to do it. See the most common mistakes the budding video marketer can make, and how to avoid making them.
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How to Blur Faces in Adobe Premiere [ReelRebel #47]

There are many reasons to blur out people's faces: protect their identity or privacy, or if they didn't sign a talent release for your broadcast. You can use it any time you need to blur anything out. This is how to use it in Adobe Premiere.
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Creative Storytelling for Brands: Video Marketing Summit Recap

What did the top creative minds in the online video industry say about storytelling at the ReelSEO Video Marketing Summit? What are the steps? Is there a magic unicorn? Does it really come down to planning? Here's a summary of what they said.
writing stuff

A Creative Exercise for Writing Your Video Script

Coming up with winning ideas for your next video script can be tough, but just because you don't have the money doesn't mean you can't bring excitement to the table. Take a trip through the creative process with these tips.
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Stabilize Shaky Footage with Adobe Premiere [Reel Rebel #45]

So you have some footage that has just a little more shake than you'd like. Fortunately for you, you have some options in post-production through Adobe Premiere's Warp Stabilizer feature. Just remember, fix that before you get to this point next time.
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The Key to Making Stock Video? Think Like an Editor

Those out there trying to make a living shooting stock video would be wise to think of the types of moments an editor can use when they need to transition a scene smoothly. You can set the scene pretty easily with these three kinds of clips.
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How to Create the Sin City Effect in Adobe Premiere [ReelRebel #44]

Getting that black and white and just one other color effect is easy when you follow these steps in Adobe Premiere (Final Cut Pro is similar). It's a color correction technique that has been used in movies like Sin City and Pleasantville and you can use it when you want to do something a little creative with your video.
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How to Back-Light the Subject of Your Video [Reel Rebel #43]

Backlighting the subjects of your video can raise production value in many ways, and we're going to give you three of them. Backlighting can raise the production value of your videos and...well, just make your videos look cool.