Video Production Tips

Learn video production tips and techniques for creating better videos for the web. Everything from pre-production to post-production and video editing: including information about the latest video cameras, video production techniques, video editing tips and more.

6 Steps To Creae The Most Effective Animated Video For Your Website how to create an explainer video 260x170

6 Steps To Creae The Most Effective Animated Video For Your Website

Users don't want to sit and read through reams and reams of text on the internet, and with attention spans shorter than ever, you need to work hard to keep visitors engaged when they land on your site. A video is a great way of doing this, so take a moment to read about the most important steps in the video creation process.
6 Excruciating Video Production Clichés to Avoid Like the Plague video cliches 260x170

6 Excruciating Video Production Clichés to Avoid Like the Plague

Video creators fall back on clichés because they’re familiar, comfortable, and self-explanatory. They boil an idea down to a few simple words or one iconic image. The flip side is that clichés are overused, meaningless, insincere, and, yes, generic. Your business presumably has a unique story, so why not just tell it.
Watch This Bentley Ad, Shot on iPhone 5S, Edited on iPad Air bentley video production 260x170

Watch This Bentley Ad, Shot on iPhone 5S, Edited on iPad Air

Luxury car maker Bentley shot its latest ad on an iPhone 5s, and edited it (in the back of one of the $300,000 Mulsannes used in the video) using only iPad Air and the iMovie app. You can see the stunning results for yourself.
Top Five Camera Motion Tips From Director Vincent Laforet [Interview] vincent laforet 260x170

Top Five Camera Motion Tips From Director Vincent Laforet [Interview]

Vincent Laforet is a Pulitzer Prize winning photo-journalist turned director with a distinguished career behind both the still and motion camera. We jumped at the chance to ask him to choose his top five tips for anyone wanting to grow their expertise in directing motion.
Hack Your DSLR For All day Battery Life [Video Production Tip] canon dslr bokeh 260x170

Hack Your DSLR For All-day Battery Life [Video Production Tip]

The dreaded dead battery is the bane of on location shooting with DSLRs that run in the 2-3 hour battery life range. But with this simple hack, you can have nigh infinite video shooting with 10 minutes of time and minimal expense. Plus, there is no actual modification to the camera itself. Now, get out there and shoot without boundary.
Video for Business: 5 Enterprise Strategies Taken From the TV Playbook video production tv playbook strategies 260x170

Video for Business: 5 Enterprise Strategies Taken From the TV Playbook

The next two years will radically up-end the notion that it’s too costly for small businesses to make valuable videos. The ROI on enterprise video – which can’t yet be easily measured - but, when done right, is obviously positive - will skyrocket. But what lessons can be learnt from those in TV that have gone before?

Adobe Creative Cloud: New Features for Premiere Pro Video App

Adobe's Premiere Pro Creative Cloud is the most popular Non-Linear Editing suite on the market, and it's about to receive a host of brand new features. These include improved native 4K support, a Master Clip Effect and Live Text. More details inside.
Ian Padgham: The Vine Superstar in Hot Demand by Brands [Interview] ian padgham vine woodman 260x170

Ian Padgham: The Vine Superstar in Hot Demand by Brands [Interview]

If you know Vine, then you'll know Ian Padgham, as his work on the platform is some of the most exciting and innovative around. As well as creating his own brilliantly inventive stop-motion clips, he's in huge demand from brands such as Sony, Disney and Ford.
6 Basic Tips for Capturing Clear Audio on Your Video Creators Tip 132 6 Basic Tips for Capturing Clear Audio 260x170

6 Basic Tips for Capturing Clear Audio on Your Video

Great audio quality will enhance your video, whilst bad audio quality can ruin any footage you've taken the time to film. Following our 6 easy tips for capturing the best sound quality will ensure that you get the audio right every time.
Soundtracking Your Video in 4 Easy Steps  add a soundtrack to a business video 260x170

Soundtracking Your Video in 4 Easy Steps

Finding the right background music for a video often feels a lot like guesswork, and yet locating that perfect track can turn a decent video into a captivating one. After creating hundreds of videos to market our own business, we've developed a loose process to help guide our efforts.
Video Content Marketing: 4 Tips to Enhance Production Value  video content marketing 260x170

Video Content Marketing: 4 Tips to Enhance Production Value

Creating and producing video in the past was very time consuming and expensive. Fast forward to today and everyone carries HD camcorder in their pocket. Here are 4 very simple tips for creating quick and simple videos for your content marketing strategy without spending a lot of money.
How To Write a Video Marketing Story for your Business Creators Tip 131 How To Write a Video Marketing Story for your Business 260x170

How To Write a Video Marketing Story for your Business

In this week's Creator's Tip, we we give you some tips and tricks about how to craft a story that will really sell your product or service and promote your business through online video.
8 Tips for Writing Effective Video Marketing Scripts Creators Tip 130 8 Tips for Marketing Scripts 260x170

8 Tips for Writing Effective Video Marketing Scripts

Marketing videos are a very powerful vehicle for promoting your brand, service or product. But, a poorly constructed and delivered script could ruin all of your hard work. Read our top tips for getting marketing videos right, every time.
Creating a How to Video: 5 Ways Not To Blow It  how to video mistakes 260x170

Creating a How-to Video: 5 Ways Not To Blow It

How-to videos are the bedrock of YouTube and billions of us turn to them to help us learn a new skill, or refresh our memories about an old one. But sometimes, the videos that could help us the most are too hard to watch due to technical and creative difficulties. Learn what to avoid when creating an instructional video.