Video Production Tips

Learn video production tips and strategies for creating better videos for the web. Everything from pre-production to post-production including information about the latest video cameras, video production techniques, video editing tips and more.

How To Write a Video Script that Sells: 5 Tips For Video Screenwriting

How To Write a Video Script that Sells: 5 Tips For Video Screenwriting

Building a marketing video for your product or service can be fun, but writing a script is hard work. And while it may not be as exciting as picking the background music or creating the visuals, a well written script is the key factor to …

How To Manage Your Client’s Expectations Through The Video Production Process

How To Manage Your Clients Expectations Through The Video Production Process

Working in creative requires thick skin. It's the business of rejection. But the victorious sense of accomplishment at the end of a project tends to make you forget all that. "Opinions are like assholes. Everybody's got one and everyone thinks everyone else's stinks." ~ Home …

The Secret to Encoding High Quality Web Video: Tutorial

The Secret to Encoding High Quality Web Video: Tutorial

I like making money as much as the next guy, but the last three or four consulting clients all shared a problem so basic that I was almost embarrassed to take their money. Specifically, they came to me concerned about poor video quality, and the …

Tips for Business Videos: How to Shoot Business Video that Doesn’t Suck

Tips for Business Videos: How to Shoot Business Video that Doesnt Suck

It's been said that Great Content is the best SEO. When it comes to business videos there's another way to say it: "Entertain or Die."  It seems like only yesterday that streaming video was new. People would watch anything. Now "Wow! I can watch video …

Corel Video Studio Pro X4 – Video Editing Software Review

Corel Video Studio Pro X4   Video Editing Software Review

We talk about video, how to get it online, how to help people find it. But we rarely ever talk about the software for actually making, editing and putting it all together. So I got my hands on some video editing suites including the Corel …

Are You Flipped Out About the Flip?

Are You Flipped Out About the Flip?

Sometimes products come along that just simply hit the mark. Whether it's based on filling a business or consumer need, or for its ease of use, innovative simplicity or aesthetic quality, these products have helped shape that industry. They've also spawned competition within its market …

Can Collaborative Online Video Creation Go Mainstream? Stroome Hopes So

Can Collaborative Online Video Creation Go Mainstream? Stroome Hopes So

Are you familiar with Stroome? I was introduced to the service this week, and I think they might be onto something. Stroome is a collaborative video editing service, where users can share clips or partial videos with friends and other members in order to get …

Polish Up That Online Video Script, Break Media Offers Chance to See it Made Reality

Polish Up That Online Video Script, Break Media Offers Chance to See it Made Reality

Our friends over at Break Media, have teamed up with Scripped.com, on a brand new online video contest. Well, sort of. Since all good video starts with a good script, that is actually what they're seeking in the "Break's Big Break" contest that will give …

Five Tips for Creating Product Review Videos that Wow

Five Tips for Creating Product Review Videos that Wow

Now that mobile phones, cheap video cameras and Webcams have hit the mainstream, many of the product review videos of today feel like over-long lectures on the intricacies of tax code. These videos lack focus, ramble on for too long, and have less visual flair …

5 Tips to Help Maximize the Impact of Animated Web Videos

5 Tips to Help Maximize the Impact of Animated Web Videos

With Common Craft, RSA and other explainer videos going viral across the web, animated videos have gained popularity as a fun and effective way for businesses to quickly explain their product or service. Video alone already has a big advantage over plain text – we …

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