Video Production Tips

Learn video production tips and techniques for creating better videos for the web. Everything from pre-production to post-production and video editing: including information about the latest video cameras, video production techniques, video editing tips and more.

Creating Videos for Business On A Shoestring Budget

Think it's too expensive to start marketing your business using online video? Think it's too complicated to start marketing your business using online video? Nope and nope.  Use the powerful one-two punch of the Flip camcorder and Animoto to make stunning video on a shoestring budget.

Understanding FLV and SWF - The Basics of Flash Video

If there are any non-technical folks out there that have been wondering what the heck the difference is between FLV (Flash Video) and SWF (Shockwave Flash) file formats, you are in luck.  In this short video from Sorenson Media, Technical Support Specialist Jeff Udall provides ...

Is Ogg Theora The Savior of Online Video?

Ogg Theora, the magical, mystical, savior of the online video movement? Tapped to be part of the Open Video Standards and set to take its position at center stage in the push for widespread online video acceptance, but is it all it can be and ...

TurnHere Productizes Video for SMBs - Filmmakers for All

With more than 8000 independent filmmakers, and an online video offering perfectly catered for SMBs, Turnhere has successfully formed partnerships with many high-volume sales channel partners and publishers like Yellowpages.com, Superpages and Citysearch.  In fact, business has been so good according to their COO, John McWeeny, that they ...

How To Produce "Business-Quality" Online Video On A Small Business Budget

How To Produce Business Quality Online Video On A Small Business Budget

Can businesses today really create sustainable revenue and long-term profit around regularly publishing professional-quality online video, and keep their production costs well below the standards of broadcast-quality? Yes, if they're willing to be what I call "videoratis" - a video professional and publicist skilled at ...

Service Providers for Real Estate Videos and Slide Shows

Service Providers for Real Estate Videos and Slide Shows

A while back ReelSEO interviewed the CEO and Co-Founder of Wellcomemat.  We know that using online videos and slideshows for marketing real estate online can be incredibly effective.  In fact, in September of last year, we covered some research which showed that the use of ...

Animoto Updates Imagery and Music, Introduces Share-n-Earn Program

Animoto (whom we've previously covered here, here and here) have introduced some new features recently. One of the most interesting is their share-n-earn feature. But don't think you're going to get rich quick off of making and sharing your slide show slash music videos...oh no ...

Newspapers Need Video SEO, Says Scripps Newspapers Director

In our continuing series on newspapers and online video marketing, ReelSEO's Grant Crowell interviews Jay Small, Executive Director, Content and Product Development for Scripps Interactive Newspapers Group. Jay talks about the business imperative for newspapers to be doing a better job promoting video and have ...

Virtual Spokespersons and Video Spokesmodels

Video spokesmodels are appearing more frequently on websites. Are they an innovative marketing tool that more businesses should have? Or, do they violate usability best practices and ignore permission-based marketing standards, and turn off audiences. Or maybe, it is both, and still successful? ReelSEO's Grant ...

EBay Videos for Ecommerce - Interview With Jamie Perkins of VZAAR

ReelSEO had the opportunity to sit down with VZAAR's Chief Operating Officer, Jamie Parkins to get the scoop on what VZAAR is setting out to do, where they came from and where they hope to go. VZAAR has been operating as a provider of a ...

Auction-Style Marketplace for Video Production - MediaMobz Interview

Auction Style Marketplace for Video Production   MediaMobz Interview

I interviewed an interesting new startup called MediaMobz that is focused around creation of an auction-style online marketplace to connect filmmakers with businesses looking for video production resources

Online Video Explosion - Local Video Production and Marketing for Businesses

SuperForum II: Local Video Explosion - This is the Kelsey Group's ILM:08 conference session that we were most excited about covering.  This is a great panel session with several leaders in local online video marketing solutions. Brad Inman, Chairman and Founder of TurnHere is up ...

Sorenson Squeeze Software for High Quality Online Video Encoding

Funny, just yesterday a friend and I were discussing how we felt that Sorenson had "missed the boat" so to speak in terms of offering a more simplified software solution for encoding web specifically for the web.  And last night, I found the following announcement ...

Wellcome To Online Video for Real Estate - Interview With WellcomeMat

We have spent a good amount of time covering some of the popular local online video platforms focused on providing online video marketing and production services for small and medium sized businesses (SMBs), including Turnhere, SpotRunner, Mixpo, and others.  One of the more recent companies ...

Optimal Bitrate Calculator for Flash Video Encoding

For those of you that are unaware, there is an excellent FLV bitrate calculator tool from Adobe that does an excellent job of helping you determine the optimal bitrate at which to encode your Flash video files.  I don't usually post such a short snippet ...