Video Production Tips

Learn video production tips and strategies for creating better videos for the web. Everything from pre-production to post-production including information about the latest video cameras, video production techniques, video editing tips and more.

Copy This: Copy Matters, Especially In Product Videos!

No matter what technology comes (and goes) text will always be in fashion. Words drive almost every industry, particularly from a marketing perspective. Our words dictate how we present, communicate, display and ultimately sell. While a picture may be worth a thousand words, one great ...

Remixing Copyrighted Video – Fair Use or Infringement?

ReelSEO's Grant Crowell asks Harvard Law Professor and political activist Lawrence Lessig, what's in it for businesses to be more lax in their enforcement of copyrighted video based on fair use culture?

Video File Container Formats, Compression and Codecs - Oh My!

When I first took the dive into online video, I quickly found that there was a steep learning curve - especially with regard to new terms like codecs, video file formats, compression and the like.

The Basics of Web Video File Formats and Video Containers

Does all the technical jargon about digital video file formats drive you bonkers? Join the club! Confusion over video file formats is probably the single biggest hang-up for people wanting to upload video to the web. The good news is that with just a little ...

List of Royalty Free Online Resources for Video Production

We here at ReelSEO like to do things on the cheap when we can. Not because we're cheap but often because video production costs can spiral out of control if you're not careful. Here's a list of available resources on the web for royalty free ...

Advice for Video Production Project Management - Market7

For those of you who may have missed it, a few months back Christophor Rick posted an in-depth review of an interesting web-based software tool for project management of digital media content, called Market7. I caught up with the CEO of Market7, Seth Kenvin, to ...

How To Use A Virtual Set - Virtual Studio for Online Video

ReelSEO's Grant Crowell interviews virtual set producer Earle Greenberg of Chicago Video Works, who explains some of the business advantages of promoting your business with videos featuring virtual sets, what's involved with building a virtual set, and some tips on how to to prepare yourself for a video show featuring a virtual set.

How To Guide for Shooting HD Video With A DSLR Camera

Ever since Nikon introduced the D90 in August 2008 as the first DSLR camera that shoots High Definition (HD) video, a silent revolution is taking place in media production. At a fraction of the budget creative camera people are able to produce remarkable high quality ...

The Threesome Technique for Online Video Interviewing

ReelSEO's Grant Crowell shares the “threesome effect” with some successful professional online video clips, and its secrets you can implement for your own video marketing pieces, professionally speaking.

My Christmas Wishlist for The Ideal Digital Pocket Camcorder

ReelSEO's Grant Crowell puts together his wish list for what pocket digital HD camcorder manufacturers should add to their feature list in early 2010, so as to include more professional and business-quality video uses of their products.

8 Tips for Shooting Better Video During The Holidays

It's time for another great video production tutorial video from Israel Hyman of IzzyVideo. Last month, we featured a video about how to get great exposure and white balance using an 18% gray card. Today, I'm pleased to offer you this timely video with Izzy ...

5 Tips for Successful and Professional Online Video Projects

Are you looking for any easy way to explain how to do professional (i.e., business-quality) online video to newcomers? I recommend sharing these 5 steps in the following order: Plan, practice, publish, promote and perform. In this post, I will explain how each of these 5 ...

3 Principles for Creating E-Commerce Video That Sells

With the holiday shopping season in high gear, I'd like to spend some time this week focused on web video for e-commerce. I'll start things off with an interview I did at the Streaming Media West show with my friend Justin Foster, Co-Founder of Liveclicker ...

Video Production Tip: How To Use A Gray Card for Great Video Exposure

I've often made the assertion that quality video production is important for successful online video marketing. Sure, some viral videos aren't the most professional when it comes to the video production aspects, but, if you plan to produce your own videos for marketing your business, why not ...