Online video platforms (OVP) and online video companies. Coverage of the business of online video, video platform startups, and other internet video platforms. Ongoing industry coverage of the video hosing providers, video CMS platforms, video advertising platforms, internet sharing platforms and other video platforms dedicated to publishing and monetizing web video.
I interview online video platform provider Veeple’s CEO Scott Broomfield about his argument that businesses today need “video intelligence” – interactivity and engagement features directly within the video to make it intelligent enough for its audiences’ needs and for business goals.
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Online video gets daily SMB news and goes social at Small Business TV (SBTV.com), the first of its kind video news and information site for America’s 25 million small businesses. The company was launched in 2004 but apparently just unveiled a new enhanced video platform.
Vzaar, the video hosting service, have now got their new eBay Selling Manager Application approved and ready for users. The application is the first eBay approved to bring video capabilities to the platform as well as customizable video players.
Livestream, formerly Mogulus, have released a set of open APIs for the service expanding the ability to integrate it into your online video strategy. Plus the service is also now able to integrate its live streaming with the Brightcove video player.
You want a great read? Check out Nalts’ article entitled “Seven Secrets YouTube Doesn’t Want You To Know!” It’s full of some great insight on how YouTube works and how it has changed and evolved. Some of this knowledge comes courtesy of Nalts’ first-hand experience as a YouTube user. Some of it comes through some relationships he has with some insiders (I’m sure they were whispering when they told him some of this stuff).
Web video marketing, sales, and collaboration application Wistia today announced they have the first-ever heatmap tracking feature available specifically for online video engagement and tracking. Wistia’s CEO Chris Savage says the new feature is designed for visual analysis of individual viewing of video content by offering a colored display of the viewer’s interaction with web videos, and help sales and marketing teams quickly capture leads. (Watch a short video and demo of Wistia’s video heatmap in action.)
Blip.TV recently decided that they didn’t have enough knobs, switches, levers, buttons and what nots on their dashboard. So they decided to upgrade it and throw in some new things for you to play with. Additionally, since they were doing some work anyway, they decided to expand their distribution options as well. Lucky for you, we have the 411 on what’s all new and improved. Also lucky for you, it doesn’t read like a user’s manual for a new automobile, because that just wouldn’t be any fun at all.
Throw on your disco clothes and get down with Strobe, Adobe’s Open Source Media Framework Initiative (OSMF) which they recently released. What’s it all mean for you? Well, that’s what ReelSEO is here to tell you.
Stating in August the online video management service will implement a new pay-as-you-go form of pricing. This is the first overhaul of their pricing since their inception. Find out all the details within (it’s a bit confusing).
Video can sometimes require a large amount of resources. So it’s no wonder that with the ever-increasing popularity of cloud-based computing that someone realized it might be a good way to go with online video. This past week, FierceOnlineVideo published a good post that looks at how “cloud computing,” can be applied to support online video destination sites.
If you’re not familiar with cloud computing then read on and find out how it’s helping some online video businesses keep things flowing freely in streaming media.
Kaltura has been rambling around the net for some time now but just only recently announced the launch of their full Community Edition which is a free, open source and self-hosted online video platform. This is a big day for all of those that want a do-it-yourself solution for video hosting.
I’m pleased to announce to the ReelSEO community the Online Video Platform Summit, a new two-day single track event held in conjuction with the annual Streaming Media West Conference and Exhibition on November 18-19th in San Jose, Calif. The Online Video Platform Summit was born from the success of this year’s Streaming Media East conference in New York City that had a record attendance of 3,733 attendees, up 5% from the 2008 total and the largest number in the Streaming Media conferences 11 year history.
