Video Tools & Software

Video Tools and software – Tools for video editing, video production, and online video marketing. Find video tools that you can use for online video sharing, posting, distribution, tracking, syndication, video analytics, and more…

TubeMogul InPlay – Flash Player Interaction Metrics and Analytics

Illumenix is an in-depth online video metrics and analytics service. They offer a wide range of services including syndication tracking, player tracking and Flash Video Analytics via their StreamLighter service which integrates into Flash video players. StreamLighter tracks viewing habits as well as video interactions …

Public Domain Video Footage for Online Video Marketing

If you're looking for some new creative ideas on buzz marketing with online video, check out the Internet Archive, a virtual digital library of public domain (i.e., free) video content. While its primarily used for research and educational purposes, some companies are drawing from its …

Video Analytics Essentials In A Web 2.0 World

As investment in video-based content and advertising grows, measurement of that video content requires better measurement distinctions than what traditional web 'page view' analytics programs can provide. We recently interviewed Eric Peterson of Web Analytics Demystified about his white paper, Measuring Multimedia Content in a …

High-Definition Camcorder From Flip Video Under $250 USD

The maker of Flip Video, the best-selling family of affordable and simple-to-use digital camcorders today introduced its latest breakthrough product: the Flip MinoHD. The world's smallest high definition camcorder at just over three oz., this remarkably slim camcorder makes capturing and sharing HD video easy …

Choosing A Professional Online Video Content Platform

Do you need to publish, syndicate, archive, monitor, and monetize large amounts of Internet video content? Do you also need it to come with in its own easy-to-navigate interface, and have it integrate with your existing programs on your website? Most likely you will need …

Sorenson Squeeze Software for High Quality Online Video Encoding

Funny, just yesterday a friend and I were discussing how we felt that Sorenson had "missed the boat" so to speak in terms of offering a more simplified software solution for encoding web specifically for the web.  And last night, I found the following announcement …

TubeMogul Aquires Illumenix for More In-depth Online Video Analytics

TubeMogul, the Web's most popular syndication and tracking service for online video, announced the acquisition of video metrics firm Illumenix today. TubeMogul is a service that provides online video producers a way to automatically syndicate their videos to over 20 video sharing sites (e.g. YouTube). …

Pre-made / Stock Video Ads Are NOT Video SEO!

Some online vendors have promoted to their customers video search engine optimization solutions, simply by allowing them to assemble stock footage from their digital media library – and with no unique video content produced at all.

Silverlight Announces H.264 Support for Online HD Video

Microsoft Silverlight has recently played a major role helping to shape some of the world's biggest events in recent months. Silverlight – Microsoft's cross-browser, cross-platform solution for delivering rich interactive applications and content experiences on the Web – helped viewers experience both the Olympic Games …

YouTube Offers Captioning for Increased Accessibility and Indexing

YouTube has been working hard to expand the offerings at the site and make the videos more accessible to everyone. One of the features they just recently rolled out was the ability to include captions in videos. When uploading a video to YouTube now you …

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