Social Video

Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.

jimmy fallon youtube 3 million subscibers

Jimmy Fallon: I Love YouTube and YouTube Loves Me

Jimmy Fallon's 'Tonight Show' YouTube channel just hit 3 million subscribers, and the comedian and late-night TV host said a big thank you in the best way - by video. Not only is Fallon a hit on NBC, but he's also the most engaged late-night chat show host with online viewers.
first kiss viral video increase in sales

'First Kiss' Viral Video Increased Sales by 13,600%, Site Traffic by 14,000%

'First Kiss' has been one of the biggest viral video successes of the year so far generating 77.8 million views, 1,392,296 Facebook shares, and 68,740 Twitter shares in just 31 days. It's set to be among the top viewed, and shared video ads of 2014 and has been a phenomenal success for the brand in terms of sales and website traffic. We talked to WREN about the video and the impact it's had.
cnn news video twitter

Get Your Morning Video News Fix From CNN On Twitter

A new partnership between CNN and Twitter will bring bite-sized video news to the social network every morning. The new series, 'Your 15 Second Morning' will be embedded on Twitter and shared from CNN's account. The initiative follows the trend for snappy news content currently doing well across Instagram and Vine.
google pokeman april fools

April Fool's 2014: How The Fans on YouTube Got the Last Laugh

Brands have recognized April Fools as a yearly, can’t miss opportunity, to grab people’s attention in a unique, humorous way. But what were the biggest trends and success stories from every PR department's favorite day on the Internet? Let's review April Fool's 2014!
oreo vine

5 Best Branded Vines of the Week: 9th April 2014

The best Vines of the last 7 days include Oreo with its nod to the return of 'Game of Thrones', Samsung with a much-needed fortune cookie fix, Spotify with a plea to tell us how music makes us feel, and two charities who are using the platform to promote important campaigns.
best branded instagram videos april 2013

5 Best Branded Instagram Videos of the Week: 5th April 2014

Coca-Cola takes us around the world on a can, Barbour goes color crazy, JetBlue recruits a ton of pigeons in a bid to reach out to the weary frequent flyer, Jaguar goes all British again, and Cirque du Soleil performers wow us with their training routines. Watch these, and other best Instagram videos of the past 7 days