Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.
Dailymotion is teaming up with Flattr to create an end-to-end crowdfunded social video network meaning everyone who creates online video content could get compensated by the audience. Personally, I think it's brilliant and could revolutionize the TV and web series pilot workflow.
April 20 is a special time of year where the grass is greener and the weeds grow taller, and it's an unofficial holiday for people to get really hungry for absolutely no reason at all. It has something to do with the moon and stars, ...
We've written several times about Google+ and the first thing that I noticed when Google+ launched, was that you could easily connect your Google Plus account to accounts online, like: Yahoo, Facebook, Twitter, and even Orkut and Yelp - BUT, not YouTube. Even though there ...
Ah yes, my friends, another cross-coverage story for me and with some of my favorite people, TubeMogul. OK, so I haven't actually met anyone from TubeMogul, but I like their products. Now, they're expanding the options available to their customers in a somewhat unique way, ...
The growth of social activity in conversations and check-ins around TV programming has grown by about 91% year over year, according to a study by social TV tracking service Trendrr.TV. The company also uncovered several interesting trends regarding social activity. Meanwhile, electronic program guides are ...
We generally think of YouTube as a place where we can find entertainment, education, how-tos, and so forth. But its reach is so vast that it has been a place where Presidential candidates make their campaign videos available, where people cry out for help, and ...
I praised the Ohio Department Of Transportation not too long ago for simply setting up a camera to film the bridge demolition they were going to execute anyway--find that video in our viral round up here. And maybe someone at the Mayor of London's office ...
At ReelSEO, we love video. We love it so much we've devoted our daily lives to writing about it. But even with that kind of commitment, it's impossible for us to cover everything important in the world of online video... there's just too much news ...
I spend a lot of time on this site, and with clients, talking about how important it is for brands and businesses to think about creating online video content as opposed to merely making ads. The branded videos that go viral and gather all kinds ...
Businesses big and small, I implore you to pay attention to this video--even if the subject matter may veer into the gross or weird territory (and it does). Because, while the content of the video is definitely important to what I want to say, the ...
I interviewed social business author Brian Solis for a discussion on if social video needs to have better rules of engagement for real-world value or risk becoming hijacked by marketing agencies who miss the point of it all and de-valueing it's promise to the point ...
Today Visible Measures is releasing The 2011 Social Video Advertising Report, an annual review of how well social video advertising is performing as a whole. And as a whole, it's doing very, very well. Over 500 branded social video campaigns gained more than a million ...
According to new research commissioned by Unruly Media, viewers are far more likely to recall a brand name and engage with an ad's message if a branded video has been recommended to them by a peer. The survey, conducted by Decipher Research to measure the ...
Our founder, Mark Roberston, had a chance to serve as moderater at the Streaming Media West conference on a panel discussion entitled Driving Video Views and Engagement With SEO & Social Media. With Josh Warner of Feed Company, Gregg LaRoche of Brightcove, and Patrick Starzan ...
Where will the next great breakthrough in marketing and measurement come from? A lot of ad agencies are betting on a social media metrics company called Bluefin labs. Every where I turn, I hear this company's name mentioned and here's why - Bluefin Labs is ...
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