Social Video

Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.

Blizzard Time-Lapse Shows How Amateur Footage of News Events Can Go Viral

Blizzard Time Lapse Shows How Amateur Footage of News Events Can Go Viral

In the past couple years, Twitter has become a viable method of reporting and reading about breaking news events.  It gives citizen journalists--and professionals as well--a way to publish news stories as they happen, long before the television news can scrape together an urgent news ...

How Technology and Social Media Drives Video Usage, Interview With Sony's Social Media Evangelist

How Technology and Social Media Drives Video Usage, Interview With Sonys Social Media Evangelist

At Blogworld, back in October, Mark had a chance to site down with Sukhjit Ghag, Sony's Social Media Evangelist at the Sony booth.  Ghag is a video blogger for Sony, and helps spread the word to the masses about the wide variety of video related ...

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Grant Crowell interviews Pete Blackshaw, author of the book about consumer-generated media titled, Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. We discuss how online video is one of the most persuasive forms of consumer generated media today, and where he sees are the “obvious opportunities” for businesses to take advantage of consumer generated media with their own video marketing strategies.

How To Add Video To Your LinkedIn Profile - A Reel Tutorial

How To Add Video To Your LinkedIn Profile   A Reel Tutorial

Would you want to feature a video as part of your own LinkedIn profile? In today's post, I go over some competitive advantages to doing so, along with a video tutorial and step-by-step instructions on how to embed a video inside your own LinkedIn profile ...

Get Famous! Get a Job! The Social Video Marketing Movie Audition Experiment

Get Famous! Get a Job! The Social Video Marketing Movie Audition Experiment

In this tough job market, we've seen people use YouTube for attempting to land a job. But have you ever heard of a video done to land a leading acting part in a popular movie by a major, critically-acclaimed director? Learn how one acting couple ...

Ooyala On How To Measure Social Video Marketing Success

Ooyala On How To Measure Social Video Marketing Success

Grant Crowell interviews Bismarck Lepe, co-founder and President of Products for one of today's leading online video platforms, Ooyala, about how to work with your online video platform provider for doing “social video marketing,” and discuss how “social needs to be a standard part of everybody's targeting for delivering a message to consumers” today.

Can Video Enhance The Social Gaming Experience?

Can Video Enhance The Social Gaming Experience?

I have a few friends who are addicted to social and mobile games like Words With Friends on the iPhone.  In fact, whenever I get together with these friends to watch a game or hang out, they're inevitably whipping out their phones repeatedly to take ...

Why Facebook TV Would Beat Google TV & Apple TV Platforms

Why Facebook TV Would Beat Google TV & Apple TV Platforms

Let me start off by saying that Facebook TV doesn't even exist. As we follow the evolution of internet TV with bated breath, much of the conversation has revolved around platforms coming from Google and Apple. And it sounds like Microsoft is primed to make ...

Facebook Video Marketing Insights With Social Media Expert, Mari Smith

Facebook Video Marketing Insights With Social Media Expert, Mari Smith

ReelSEO's Grant Crowell interviews Mari Smith, social media thought leader and co-author of "Facebook Marketing on an Hour a Day," where she talks about why she considers Facebook is crucial for business, how video is an integral part of social media, and tips how she does her own social video marketing.

Good Campaign Planning Drove Apple's Social Video Success

Good Campaign Planning Drove Apples Social Video Success

Many people believe that the iPhone is what made Apple a social media mogul. But that turns out not to be the case according to Visible Measures, whose new Share of Choice Report shows how the iPad changed the social video playing field for mobile ...

RockMelt - The Hotshot New Browser Video Marketers Should Be Rooting For

RockMelt   The Hotshot New Browser Video Marketers Should Be Rooting For

The web was abuzz yesterday with the news of the latest browser on the block, RockMelt.  It's a web browser that is intently focused on one thing: social interaction.  And I think all video creators and marketers should be hopping on the bandwagon.

Facebook Video Marketing With Brian Solis - Tips for A “Socialized Business Strategy”

Facebook Video Marketing With Brian Solis   Tips for A “Socialized Business Strategy”

ReelSEO's Grant Crowell kicks off his month-long Facebook Video Marketing Series with coverage of social media expert Brian Solis' take on how video marketing on Facebook is an essential part of what he calls a “socialized business strategy,” featuring actual business case studies of video marketing on Facebook we can all learn from.

What Is Social Video Marketing? The Social Video Experts Weigh In

What Is Social Video Marketing? The Social Video Experts Weigh In

With the heavy convergence of social and video, and video with online marketing, have we now reached a point where a new definition that combines all three? Is social video marketing just about creating videos for social networking sites like Facebook and Twitter, or is it much more than just that? We put together a special panel of video experts, along with our own ReelSEO staff, where we all take a crack at giving our own definition.

Video Will Be Top of The Media Food Chain - Says Blogworld CEO, Rick Calvert

Video Will Be Top of The Media Food Chain   Says Blogworld CEO, Rick Calvert

I had the pleasure of interviewing Rick Calvert by phone prior to this year's Blogworld conference--which he founded.  We talked a bit about the changes to the conference location and philosophy, and about video's place in the world of new media.  I could hear in ...

How To Reach Your Online Video and Social Media ROI Goals

How To Reach Your Online Video and Social Media ROI Goals

This is one of those "top view" big picture type articles designed  to help you think a little differently about the question of predicting, planning for and delivering ROI for online video and social media campaigns. Return on investment is something that hits every marketing ...