Social Video

Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.

Should You Hire A Developer To Build Your Own Facebook Video App?

Should You Hire A Developer To Build Your Own Facebook Video App?

People often ask whether they should hire a professional to develop Facebook page applications for video. One might say that anybody can create a Fan Page, which is somewhat true. You even read in my last article how that could be accomplished, but it's certainly not always ...

Tutorial: How To Add Video To Your Facebook Welcome Page

Tutorial: How To Add Video To Your Facebook Welcome Page

Facebook account holders know that the simplest way to feature videos on their Facebook Fan Page or Business Page is to go to the "Video" tab and either upload or record a video. But what if you're looking for additional features for showcasing your video ...

Awesome Viral Video Bashes NASA's Social Media Efforts

Awesome Viral Video Bashes NASAs Social Media Efforts

A new video called "NASA - The Frontier Is Everywhere" is making the viral rounds, and it's absolutely fantastic.  Combining imagery of space, nature, and humanity, the piece makes use of  a famous bit of narration by Carl Sagan reading from his book, Pale Blue Dot: ...

Online Video and Social Media Marketing Advice for Executives

Online Video and Social Media Marketing Advice for Executives

Over the holidays I took my two nieces ice skating for the first time. I observed the distinct ways they approached the problem of staying up, moving forward and not falling on their butts. The six year old took a cautious yet determined approach, going ...

Facebook and YouTube Rise To The Top Most Search Keywords for 2010

Facebook and YouTube Rise To The Top Most Search Keywords for 2010

Experian Hitwise has released a year-end report detailing the most-searched keyword phrases and most-visited websites of 2010.  Among the most interesting reveals is the declaration that Facebook overtook Google as the most-visited website.  Of course, they wouldn't be number one if Google wasn't feeding them ...

Blizzard Time-Lapse Shows How Amateur Footage of News Events Can Go Viral

Blizzard Time Lapse Shows How Amateur Footage of News Events Can Go Viral

In the past couple years, Twitter has become a viable method of reporting and reading about breaking news events.  It gives citizen journalists--and professionals as well--a way to publish news stories as they happen, long before the television news can scrape together an urgent news ...

How Technology and Social Media Drives Video Usage, Interview With Sony's Social Media Evangelist

How Technology and Social Media Drives Video Usage, Interview With Sonys Social Media Evangelist

At Blogworld, back in October, Mark had a chance to site down with Sukhjit Ghag, Sony's Social Media Evangelist at the Sony booth.  Ghag is a video blogger for Sony, and helps spread the word to the masses about the wide variety of video related ...

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Grant Crowell interviews Pete Blackshaw, author of the book about consumer-generated media titled, Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. We discuss how online video is one of the most persuasive forms of consumer generated media today, and where he sees are the “obvious opportunities” for businesses to take advantage of consumer generated media with their own video marketing strategies.

How To Add Video To Your LinkedIn Profile - A Reel Tutorial

How To Add Video To Your LinkedIn Profile   A Reel Tutorial

Would you want to feature a video as part of your own LinkedIn profile? In today's post, I go over some competitive advantages to doing so, along with a video tutorial and step-by-step instructions on how to embed a video inside your own LinkedIn profile ...

Get Famous! Get a Job! The Social Video Marketing Movie Audition Experiment

Get Famous! Get a Job! The Social Video Marketing Movie Audition Experiment

In this tough job market, we've seen people use YouTube for attempting to land a job. But have you ever heard of a video done to land a leading acting part in a popular movie by a major, critically-acclaimed director? Learn how one acting couple ...

Ooyala On How To Measure Social Video Marketing Success

Ooyala On How To Measure Social Video Marketing Success

Grant Crowell interviews Bismarck Lepe, co-founder and President of Products for one of today's leading online video platforms, Ooyala, about how to work with your online video platform provider for doing “social video marketing,” and discuss how “social needs to be a standard part of everybody's targeting for delivering a message to consumers” today.

Can Video Enhance The Social Gaming Experience?

Can Video Enhance The Social Gaming Experience?

I have a few friends who are addicted to social and mobile games like Words With Friends on the iPhone.  In fact, whenever I get together with these friends to watch a game or hang out, they're inevitably whipping out their phones repeatedly to take ...

Why Facebook TV Would Beat Google TV & Apple TV Platforms

Why Facebook TV Would Beat Google TV & Apple TV Platforms

Let me start off by saying that Facebook TV doesn't even exist. As we follow the evolution of internet TV with bated breath, much of the conversation has revolved around platforms coming from Google and Apple. And it sounds like Microsoft is primed to make ...

Facebook Video Marketing Insights With Social Media Expert, Mari Smith

Facebook Video Marketing Insights With Social Media Expert, Mari Smith

ReelSEO's Grant Crowell interviews Mari Smith, social media thought leader and co-author of "Facebook Marketing on an Hour a Day," where she talks about why she considers Facebook is crucial for business, how video is an integral part of social media, and tips how she does her own social video marketing.

Good Campaign Planning Drove Apple's Social Video Success

Good Campaign Planning Drove Apples Social Video Success

Many people believe that the iPhone is what made Apple a social media mogul. But that turns out not to be the case according to Visible Measures, whose new Share of Choice Report shows how the iPad changed the social video playing field for mobile ...