Social Video

Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

The automotive industry is still woefully behind when it comes to video marketing. Which is strange, because purchase intent increases when consumers are exposed to a brand’s video. A look into the automotive industry and video today.

J Is For Jail: Sesame Street Goes To Prison To Help Kids Cope

J Is For Jail: Sesame Street Goes To Prison To Help Kids Cope

Sesame Street has always been a frontrunner in supporting young children through traumatic events such as death, divorce and bullying. Their latest initiative tackles the heartbreaking topic of having a parent in prison and gives advice and guidance to both children and their primary caregivers on how to cope with this situation.

Twitter Creates #FollowMe App Video ‘Highlight Reel’ of Your Top Tweets, Photos, Vines

Twitter Creates #FollowMe App Video Highlight Reel of Your Top Tweets, Photos, Vines

Twitter, along with Vizify, has created an app called #FollowMe in which you can cull together you top tweets and include them in a video highlight reel of sorts for your followers. Probably will be used mostly as a promotional tool, but still something cool to do with video.

Reacting to The Hobbit: Peter Jackson Seizes Opportunity with ‘Smaug’ Reaction

Reacting to The Hobbit: Peter Jackson Seizes Opportunity with Smaug Reaction

It’s a meta-age in many ways, and so, it’s not surprising that when The Hobbit: Desolation of Smaug trailer came out, we had people shooting their reactions to it…and then Peter Jackson got his elves to react to the reaction.

Vine Wins Out Over Instagram In Twitter Sharing Wars

Vine Wins Out Over Instagram In Twitter Sharing Wars

Just a few days after it got its Android release, Vine has surpassed Instagram on Twitter with users sharing more six second videos than images. Considering the fact that Instagram users outweigh Vine users by 87 million, that’s a huge achievement for the new app.

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Our friends at Unruly are opening up a Social Video Lab in New York City, much like the one they opened in London last year. Lucky guy Greg Jarboe got to take a look at it last week, and now he’s going to share with us what he saw there.

10 Social Media Tips to Increase Your YouTube Presence

10 Social Media Tips to Increase Your YouTube Presence

Sure, you might want to use social media to help launch your video, but how exactly do you do that and keep audiences engaged? Luckily, there are a great many tips to make your social media video campaign a success, and make it fun.

Have A Strategy for Online Video: Video Marketing Tips

Have A Strategy for Online Video: Video Marketing Tips

You’ve decided to turn to video for your business. Now what do you do to ensure that it does what you want it to do? You need to come up with a strategy. What kind of strategy? The one where your video gets seen, converts, and makes people loyal to your brand.

New Facebook Video Integration Allows Submission of UGC to Your Favorite Brands

New Facebook Video Integration Allows Submission of UGC to Your Favorite Brands

User-generated content meets rich ad units with a new partnership between Moontoast and VideoGenie for integration on Facebook. These videos can be uploaded straight to the Facebook News Feed and to a brand’s news feed, get picked up, and possibly become a viral video sensation.

YouTube Stars to Take Part in Social Star Awards

YouTube Stars to Take Part in Social Star Awards

Starcount, a social media measuring guru, is holding an event called the Social Star Awards on May 23. They enlisted the services of Portal A to create a video for the event starring Harlye Morenstein and the GoDaddy lucky kiss nerd, Jesse Heiman. The event is being held in Singapore.

↑ Top