BrightCove Video Hosting Platform

Social Media and Online Video:

Reel SEO Social Media and Social Marketing. What is social marketing and how does social media play a role in Online Video? These articles are focused on the interplay of social media and online video.

How to Stalk your Children with Social Media

From time to time, I like to take five minutes out of my day to watch videos from the Onion for a good laugh.  A few months back, I shared with you a video that I found to be quite funny titled, “YouTube Contest Challenges Users To Make A ‘Good’ Video.” Our friend Larry Kless posted the following video, “Facebook, Twitter Revolutionizing How Parents Stalk Their College-Aged Kids,” on his blog as the “Web Video of the Week.” I liked this one and thought you all might enjoy it as well.

Social Media & User-Generated Video – The Power Of Trust

We wanted to share Part 2 of our interview with Nate Elliott, the Principal Analyst at Forrester Research (see Part 1 The Groundswell -here).  The interview was conducted during the Search Engine Strategies conference in San Jose in mid-August, where Elliott was a keynote speaker.

Social Media: Sharing, Theft and the Fine Line

I’ve recently had problems with some of my content being republished (here at ReelSEO and R2 relations) without any request for permission, links back to the site or editing of the content. As far as I’m concerned that constitutes plagiarism as they are taking credit for the content, copyright infringement as they are republishing without a license to do so and just downright theft. So where is the line when it comes to online content and more specifically, online video?

Online Video Tops All but Facebook in Social Media Marketing Usage

 Online Video Tops All but Facebook in Social Media Marketing UsageYes, that’s a bold statement, but it’s according to new findings be Equation Research in their 2009 Marketing Industry Trends report which was just recently released. Online video laid some smack down on most other forms of social media marketing in regards to usage.

Want to know more? Well you know the deal, Clicky clicky and get the 411 on how your industry is doing.

The SEC Hopes To Block Twitter & YouTube Usage

secfootball 200x133 The SEC Hopes To Block Twitter & YouTube UsageThe NCAA’s Southeastern Conference is taking a bit of a stand against YouTube, blogs, Twitter, and other so-called “new media” that fans and journalists enjoy using to share news, photos, videos, and opinions.Having just signed a $3 Billion deal with ESPN and CBS, the SEC has decided that they need to crack down on unauthorized Twittering and YouTubing from the stands at college football games.

Rounding The Social Media Learning Curve With YouTube

light bulb idea 200x200 Rounding The Social Media Learning Curve With YouTube In my consulting experience I often encounter business owners who struggle mightily to get up to speed on this Social Media revolution that seems to be happening right at their feet while they are focused on keeping all their balls in the air above them. Their need to successfully incorporate this “new world” into their business model is overshadowed only by the desire to speed the learning curve and avoid making mistakes which could otherwise be averted.

Video and Social Marketing Reach a Groundswell

One of the highlights of the day-long track on Social Media & Video Strategies held in conjunction with Search Engine Strategies conference in San Jose, was a presentation by industry leader Nate Elliott, Principal Analyst, Forrester Research on the Groundswell, a book based on analysis by Forrester Research on how they look at social marketing. All too often marketers launch a Facebook, Twitter or YouTube account without a social media strategy which according to Forrester is a backwards approach.

The Air Force Is Reading Your Tweets, Watching Your YouTube Rants

airforceone1 The Air Force Is Reading Your Tweets, Watching Your YouTube RantsA new story from the AP today reveals how the U.S. Air Force used social media sites like Twitter and YouTube to track the fallout from the whole “Air Force One Flyover PR Disaster.”

You may remember that the Obama Administration decided to have the President’s plane do a flyover of New York City—you know, the city where giant airliners crashed into buildings a few years back and put everyone there forever on edge?—all for a photo op.  They also had Air Force One trailed by a couple F-16s.  Oh, and they decided not to give anyone any kind of advance warning of the event.

SES San Jose & ClickZ Video Events – Podcast Preview!

ses san jose 2009Listen to our podcast show where I interview Mark Robertson on ReelSEO’s media coverage of Search Engine Strategies San Jose 2009, and ClickZ’s Video and Social Media Strategies Forum, taking place August 11-13th. Mark will also be speaking at SES on Tuesday August 11th at 11:45-12:45 pm during the session titled, “The Next Wave for Online Video.”  Listen as Mark and Grant riff about the state of online video for business today, and some of the recommended sessions and speakers that online video marketers should pay special attention to.

Video vs Social Media, OR Why I Don’t Trust The Pew Study

You know, if I’m not careful, I’m going to rapidly turn into The Blogger Who Only Talks About Nalts.  Of course, if he’d stop writing so many insightful articles related to the online video space, then maybe I’d be forced to go out and find something else to talk about.  Until then… you should definitely throw Nalts’ RSS feed in your preferred reader.

A recent article, “Why Online Video Will ALWAYS Trump Social Media”, discusses a new study from Pew that says more people watch online video than use social media (62% compared to 46%).

ClickZ Social Media & Video Strategies Forum Coverage

social video media 600x368 ClickZ Social Media & Video Strategies Forum CoverageReelSEO is proud to be a media sponsor for this year’s ClickZ’s Social Media and Video Strategies forum at the Search Engine Strategies conference and expo in San Jose CA, happening next week on Tues, August 11th. But more than just sponsoring the event, we’ll be offering some valuable coverage both during and following the event.  We hope to see you there.

The Blurring Line Between Worlds: Humans, Screen Watching, and Social Media

blurry line highway The Blurring Line Between Worlds: Humans, Screen Watching, and Social Media  It seems the deeper you look into Social Media, the more it resonates as the natural evolution of the Internet’s ability to facilitate effective communication and to mimic our everyday lives. While scores of people would still consider themselves neophytes in the online space, many of us have settled into a routine with our Internet experience and no longer see it as something new, pretty, and shiny. It has gone from a novelty all the way to a mainlined utility, like the coffee maker or microwave oven.