Video Sharing

Social Video and Cause Marketing: How Nonprofits Are Doing Viral Video

Social Video and Cause Marketing: How Nonprofits Are Doing Viral Video

I interviewed Chris Quigley, Co-founder of the buzz marketing company, Viral Ad Network, about why and how companies should engage in social causes using video. Chris also shares the special benefits that social video campaigns can have for charities, and we add some of our …

YouTube WebM Transcoding Complete for 30% of Videos Which Make up 99% of Views

YouTube WebM Transcoding Complete for 30% of Videos Which Make up 99% of Views

Some sites are reporting that WebM is the most used format at YouTube, but that's not exactly what the blog post says. It says that they have finished transcoding the most viewed videos to WebM and all new uploads are automatically transcoded to it. It's …

Crowdsourced Video Is On The Rise: Interview With Stroome

Crowdsourced Video Is On The Rise: Interview With Stroome

I only found out about Stroome last week–and promptly wrote up an article about their approach to collaborative video editing and creation. Imagine my surprise when co-founder, Tom Grasty, reached out to let me know they were launching a new-and-improved version of the service this …

How Microsoft Uses Video to Increase Employee Productivity

How Microsoft Uses Video to Increase Employee Productivity

Did you know that Microsoft has their own YouTube? No, I don't mean Bing Videos. I mean Academy Mobile. Never heard of it? Me neither, until I read this piece yesterday at Ragan.com. Academy Mobile is just like YouTube–users can upload videos, rate videos, comment …

Make Your Facebook Video Stand Out With Captions & Advanced Video Tags

Make Your Facebook Video Stand Out With Captions & Advanced Video Tags

More and more users are sharing video through Facebook, whether by dropping in links or uploading their own clips. Facebook is the fastest-growing referrer of video traffic, and users are beginning to upload videos to the site in higher numbers as well. And now a …

Dailymotion Announces Curated Video Hubs for Current & Emerging Events

Dailymotion Announces Curated Video Hubs for Current & Emerging Events

Online video has proven to be a sought after content type during breaking news stories, natural disasters, or other current events.  However, the very nature of breaking news makes it tough to find video of a specific event as the news of that event is …

More Senior Executives Are Using & Sharing Online Video Says Forbes

More Senior Executives Are Using & Sharing Online Video Says Forbes

In June of last year, Forbes Insights partnered with Google to conduct a study on how C-Level Executives were using video for business purposes.  The results, which we wrote about at the time, showed that their use of video was on the rise, particularly with …

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Grant Crowell interviews Pete Blackshaw, author of the book about consumer-generated media titled, Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. We discuss how online video is one of the most persuasive forms of consumer generated media today, and where he sees are the “obvious opportunities” for businesses to take advantage of consumer generated media with their own video marketing strategies.

Goodbye Yahoo Video Uploads – Yahoo Shifts Away From User-Generated Video Content

Goodbye Yahoo Video Uploads   Yahoo Shifts Away From User Generated Video Content

Techcrunch is reporting that Yahoo Video is making some major changes in the wake of the company"s layoffs this week.  Specifically, they seem to be doing away with user-generated content altogether.  The upload utility is gone, and users are seeing a special message at the …

Bit.ly Bundles – Share Multiple Videos With One Shortened URL

Bit.ly Bundles   Share Multiple Videos With One Shortened URL

Do you use URL shorteners when promoting your videos?  I'm guessing most of you do.  And even though that marketplace is becoming saturated with options for shortening long URLs, the king of the hill is still Bit.ly, primarily due to their early adoption by Twitter …

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