Video SEO

Video SEO: Learn how to optimize video content for search engines and follow the latest trends, strategies, best practices, and tips for video search optimization. Also check out our channel featuring resources for Youtube video SEO.

Product Video SEO is Key to E-Commerce Success & Zappos Dominates

Product Video SEO is Key to E Commerce Success & Zappos Dominates

Sunday Sky, an e-commerce video solutions provider recently released a report called "The State Of Video In E-Commerce - Q1 2011", which attempts to summarize and provide an update for the latest trends in online retailers' use of video. The company found that e-retailers are ...

Google Previews Video Within Search Results - Free Screening: Take II

Google Previews Video Within Search Results   Free Screening: Take II

Google has been giving users "instant previews" in the search engine results pages (SERPS) for some time allowing users to click a little blue magnifying glass symbol next to each result to see a cool little overlay that shows a preview of the resulting website ...

Video Has Changed Search Results Forever: Engagement Objects w/Bruce Clay

Video Has Changed Search Results Forever: Engagement Objects w/Bruce Clay

We had the privilege of speaking with Bruce Clay at SMX, and he spoke at length about how video has impacted the search results in dramatic and permanent ways. Bruce is one of the most-trusted voices in the search engine marketing space--he founded his SEO ...

Google's New Search Globe Offers Slick Visualizations Of Search Volume By Country

Googles New Search Globe Offers Slick Visualizations Of Search Volume By Country

This isn't technically video-related, but it's search-related. It's also exceedingly cool. Today Google has unvieled a new experimental toy called Search Globe. It's an interactive visualization tool of daily searches by volume from around the world. Most of us know there is life outside our ...

How To Get Your Videos Ranking In Universal Search Results: A Video SEO Study

How To Get Your Videos Ranking In Universal Search Results: A Video SEO Study

Many of us here at ReelSEO are still settling back into our routines following the awesome SMX West convention in San Jose earlier this month. We shared some of our opinions and knowledge, made some new friends, and picked up a lot of great insight. ...

Why All SEO Companies Should Consider Video for Clients

Why All SEO Companies Should Consider Video for Clients

If you are a regular reader of ReelSEO you could be forgiven for thinking that everyone must already be aware of the massive benefits that video offers when combined with quality search engine optimization. However, surprisingly enough, the techniques required to ensure that videos are ...

How Effective Are Your Video Marketing & Video SEO Efforts? Measure Your Online Video Grade

How Effective Are Your Video Marketing & Video SEO Efforts? Measure Your Online Video Grade

Video has quickly become the most in-demand content variety on the web, which has businesses, individuals, marketers, and consultants scrambling embracing video in a major way. They're starting YouTube channels, embedding clips on blogs and corporate websites, and even sharing video links on Twitter and ...

Google Might Value Brand Over Keyword-Rich Domain Names

Google Might Value Brand Over Keyword Rich Domain Names

Google is always changing the various signals they look at to determine a site's relevance. This is typically done in reaction to the world of SEO (particularly the black-hat variety) attempting to game one or more signals. For instance, the meta-description and meta-keyword tags don't ...

What SEO Experts Advise for Those Penalized By Google's Farmer Update

What SEO Experts Advise for Those Penalized By Googles Farmer Update

Mark's down at SMX San Jose this week, rubbing elbows with some of the SEO industry's top authorities, and the most-discussed topic or theme is easily the recent Google algorithm update. Most of the industry has taken to calling it the "Farmer Update," a nod ...

The Definitive Video SEO Guide: SEO Tips & Tutorials for Video

The Definitive Video SEO Guide: SEO Tips & Tutorials for Video

The following is an index of our more popular video search engine optimization (Video SEO, VSEO, video search optimization - whatever you want to call it) tips, tutorials, guidelines, presentations, and articles about everything from distribution techniques for VSEO; to MRSS feeds and XML sitemaps ...

Affected By Google's Recent Algorithm Change? Tell Them!

Affected By Googles Recent Algorithm Change? Tell Them!

Google made waves last week with a pretty major update to their algorithm. Perhaps you read about it? At least 12% of all search queries had their results affected by this update. The goal? To remove some of the so-called "content farms" from the top ...

The YouTube Black Hole: Where Good Videos Go To Die

The YouTube Black Hole: Where Good Videos Go To Die

We're missing out on a ton of great videos, and something has to be done about it. I've been thinking a lot about video curation lately. It's Nalts' fault, really—he's the one that got me started off down that line of thinking with his awesome ...

Social Video Optimization Vs. Video Search Optimization: Which is Better?

Social Video Optimization Vs. Video Search Optimization: Which is Better?

With the heavy convergence of video in both search results and social media, do we now need to distinguish business strategies for optimizing video for search engines versus social media channels? Is social video optimizing just about placing videos for YouTube and social networking sites ...

SEO Ranking Factors, Trends & Search Predictions for 2011

SEO Ranking Factors, Trends & Search Predictions for 2011

Bruce Clay is a name that should mean at least a little something to you if you're in the search engine optimization business. They are one of the oldest, largest, and most trusted search firms in the world. And they're using their considerable experience and ...

Closed Captions Help RAMP Up Video SEO & User Engagement

Closed Captions Help RAMP Up Video SEO & User Engagement

If you've been reading ReelSEO for some time, you'll know that closed captioning for web video can be a powerful way to increase reach and an excellent way to help search engines more easily understand, and rank your web video assets.  Not only that, but ...