Video search optimization and video SEO (VSEO) information, tips and resources. Reel SEO is a must read for techniques and advice about video search engine indexing and ranking, optimizing web videos for Google universal search, and Youtube SEO.
The following is an index of our more popular video search engine optimization (Video SEO, VSEO, video search optimization - whatever you want to call it) tips, tutorials, guidelines, presentations, articles, etc.... Learn everything from distribution techniques for VSEO; to MRSS feeds and XML sitemaps for optimizing hosted video for universal search; to YouTube optimization ...
Many of us here at ReelSEO are still settling back into our routines following the awesome SMX West convention in San Jose earlier this month. We shared some of our opinions and knowledge, made some new friends, and picked up a lot of great insight. One session in particular stood out as something we needed ...
If you are a regular reader of ReelSEO you could be forgiven for thinking that everyone must already be aware of the massive benefits that video offers when combined with quality search engine optimization. However, surprisingly enough, the techniques required to ensure that videos are not only indexed by the major search engines, but also ...
Video has quickly become the most in-demand content variety on the web, which has businesses, individuals, marketers, and consultants scrambling embracing video in a major way. They're starting YouTube channels, embedding clips on blogs and corporate websites, and even sharing video links on Twitter and Facebook. But how many of them are using video correctly? ...
Google is always changing the various signals they look at to determine a site's relevance. This is typically done in reaction to the world of SEO (particularly the black-hat variety) attempting to game one or more signals. For instance, the meta-description and meta-keyword tags don't really impact your ranking anymore these days--but six or seven ...
Mark's down at SMX San Jose this week, rubbing elbows with some of the SEO industry's top authorities, and the most-discussed topic or theme is easily the recent Google algorithm update. Most of the industry has taken to calling it the "Farmer Update," a nod to the so-called "content farms" that were supposedly the target, ...
The following is an index of our more popular video search engine optimization (Video SEO, VSEO, video search optimization - whatever you want to call it) tips, tutorials, guidelines, presentations, articles, etc.... Learn everything from distribution techniques for VSEO; to MRSS feeds and XML sitemaps for optimizing hosted video for universal search; to YouTube optimization ...
Google made waves last week with a pretty major update to their algorithm. Perhaps you read about it? At least 12% of all search queries had their results affected by this update. The goal? To remove some of the so-called "content farms" from the top of the rankings. In the process, though, it appears that ...
We're missing out on a ton of great videos, and something has to be done about it. I’ve been thinking a lot about video curation lately. It’s Nalts’ fault, really—he’s the one that got me started off down that line of thinking with his awesome post regarding 2011 Video Predictions. There are so many crap ...
With the heavy convergence of video in both search results and social media, do we now need to distinguish business strategies for optimizing video for search engines versus social media channels? Is social video optimizing just about placing videos for YouTube and social networking sites like Facebook, Twitter, and LinkedIn; or is it much more? ...
Bruce Clay is a name that should mean at least a little something to you if you're in the search engine optimization business. They are one of the oldest, largest, and most trusted search firms in the world. And they're using their considerable experience and expertise to help guide the rest of us in the ...
If you've been reading ReelSEO for some time, you'll know that closed captioning for web video can be a powerful way to increase reach and an excellent way to help search engines more easily understand, and rank your web video assets. Not only that, but with the signing of the 21st Video Accessibility Act, some ...
“Oh here we go”, you may be thinking to yourself. “More advice on the million and one things I supposedly need to do to stay ahead in the wonderful world of ecommerce. Everyday it may seem, to those of you who stay abreast of the latest news, there’s some new way to optimize your site. And ...
For many years in a row, the top search query was Britney Spears. When sharing this fact with clients and during seminars, I often joke that one would think we've learned everything there is to know about Miss Spears by now. And it seems as though that might finally be the case. Yahoo has released ...
Certain video hosting/streaming platforms are excellent choices for video SEO (automatic sitemap capabilities, metadata exposure, etc...), some are OK (few platform features but still able to optimize), and then there are a handful whereby if you're interested in optimizing video for your own website, you might as well cross them off your list. UPDATED: I ...
Grant Crowell presents on how to optimize video on your own website to perform better in Google and other search engine results pages than what YouTube and other video sharing sites can provide you with.
