Video search optimization and video SEO (VSEO) information, tips and resources. Reel SEO is a must read for techniques and advice about optimizing web videos for universal search, video search engine optimization, video search engine indexing and ranking, and Youtube SEO.
Validation feels good 
What do I mean by this? Well, over the past year, many of the online video platforms that we write about, have begun to focus a bit on helping their customers deploy videos that are more search engine friendly. I imagine that the focus on video SEO comes from the platform’s customers who are hearing the video SEO buzz and are publishing more and more videos that they want to have discovered.
Today – Veeple, an online video platform that we’ve covered in the past, announced a new feature for their customers which helps a bit with the long-standing issue of Flash and SEO. They have modified their video embed codes to provide alternative text content for the search engines.
As you all know, having videos that rank well within search engines is pretty cool and currently, at least with regard to the worlds largest search engine (Google), it is far easier to obtain a first page ranking with video thanks to Universal search.
While adding video to your online store isn’t exactly new, it is still a medium in its infancy. Only within the last year or so have retailers begun to wake up to the power of video as a marketing tool that builds customer confidence and increases conversion rates. The amazing thing about video is that it works to this effect whether it’s watched or not. In other words, just by adding product videos to your site, whether they’re watched or not, will help move products.
Watch and listen to this audio slidecast on how to optimize image thumbnails for your video content, as they appear in Google’s blended search results. This is my presentation from the “Images and Optimization” panel SES Chicago back in December. Here you’ll see how we at ReelSEO have been successful with getting quality image thumbnails of our own video content in Google’s blended search results, and tips for how you can do this yourself.
Google is getting ready to roll out their new Caffeine index to the entire world. You might remember this past summer, when we told you about Caffeine being tested.
The word is that the new “way of indexing the web” will be unleashed sometime soon after the New Year—though some are claiming to see it in action already.
Here’s another one of our interviews from the Streaming Media West 2009 show. In this interview, I spoke with Dr. Pete Kocks, President of Truveo and VP at AOL Video. I asked Pete if he could provide some tips for our audience with regard to video search engine optimization.
A few weeks back, I was asked by Jeff Boudier, VP Business Development for Stupeflix, if I would be willing to answer a few questions about Video SEO for their blog. You can view the whole interview here, but I thought that I would like to provide a few of my thoughts to ReelSEO readers. Id love to know your thoughts.
Online video solutions provider Fliqz has just launched a new search engine optimization service for its customers along with a whitepaper all about hosted video SEO. We caught up with Benjamin Wayne, the CEO of Fliqz, at the Online Video Platform Summit and asked him to talk a bit about their new focus on video SEO.
Online video hosting platform provider Fliqz has tasted the sweet, sweet taste of video SEO and has launched a free whitepaper (see below) and a new service for it’s customers. Fliqz is calling this new video SEO service “SearchSuccess”, and it’s aimed at helping drive more traffic to the customer’s video landing pages instead of merely generating views and rankings through distribution and syndication strategies.
Listen to my interview with Greg Jarboe, Video SEO expert and author of “YouTube Marketing – an Hour a Day,” who will be speaking on YouTube and video optimization at the Search Engine Strategies conference on December 7th, 2009, at the Hilton Hotel in downtown Chicago. Greg shares some special insights on how you can make the case to your company and clients on online video being crucial in today’s marketplace.
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I had a really interesting and occasionally heated discussion with a client today about the purpose of video, and I thought it was worth a broader discussion.
The issue was the use of online video—specifically with YouTube in this instance—and how it’s intended purpose drives the SEO, link-building, and other various marketing efforts supporting the video.
