Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

Fun Video Friday: Video Games, American Football and Disney american football 260x170

Fun Video Friday: Video Games, American Football and Disney

Ever wondered what heavy censorship would do to those innocent Disney movies, or what human flesh would taste like, or whether playing video games actually makes you smarter? Then find out for yourself as you join us for our pick of the best videos of the week.
Vimeo Experiments with Animated Thumbnails. We Like. vimeo1 260x170

Vimeo Experiments with Animated Thumbnails. We Like.

Vimeo is experimenting with animated thumbnails for a small selection of videos featured in its 'Staff Picks' section. They are asking for feedback from site users as to whether they think they are intrusive or whether they entice that user to click on that video.
Happy First Birthday Vine! Its Been an Eventful Year year on vine 260x170

Happy First Birthday Vine! It's Been an Eventful Year

Vine is one year old tomorrow and the site has created a special page that celebrates some of the most creative, inventive, funniest and memorable Vines of the last 12 months. Can you spot any of your favorites?
2014: The Year Prankvertising Jumps the Shark? prankvertising jumping the shark 260x170

2014: The Year Prankvertising Jumps the Shark?

2013 was the year of the prankvert but can that format survive into 2014 when the public are so aware of it? What other social video trends will emerge in 2014 and how can brands and video marketers and advertisers join in the conversation?
New Old Spice Ads Ask Men to Take a Good Look at Themselves old spice muscle 260x170

New Old Spice Ads Ask Men to Take a Good Look at Themselves

If a friend sends you a link to check out flavoring for your soul patch, or where to buy a t-shirt that can hide your body fat and give you great muscle definition at the same time, then click on it and watch the latest video ads from Old Spice.
How Bad Does Your ISP Suck at Streaming Video? Google Will Tell You  hd ready 260x170

How Bad Does Your ISP Suck at Streaming Video? Google Will Tell You

YouTube aims to provide each user with a fast-loading video that never, ever buffers, but that's not always possible due to outside factors, one of which is ISP performance. Now Google will tell you just how good or bad your ISP is when it comes to video playback.
SVOD to Overtake Premium TV in U.S. This Year? svod us 2014 260x170

SVOD to Overtake Premium TV in U.S. This Year?

Two trends are getting ready to converge because of the way we are changing how we watch video content. Premium TV subscriptions are dropping while subscription VOD users are rising. Are we going to see a going to be a platform dominance change, with SVOD taking the lead and perhaps push those channels into offering digital-only options.
Microsoft Is Paying YouTubers To Promote Xbox One xbox one youtube 260x170

Microsoft Is Paying YouTubers To Promote Xbox One

A leaked report suggests that Microsoft struck a deal with gaming MCN Machinima to promote the Xbox on YouTube with the proviso that creators did not disclose details of any payments received. That potentially violates FTC rules for the companies involved.
Q&A: DJ Earworm on Music, Mash ups and YouTube Rewind 2013 dj earworm youtube rewind 2013 260x170

Q&A: DJ Earworm on Music, Mash-ups and YouTube Rewind 2013

DJ Earworm is YouTube's most successful mash-up DJ and the site chose him to create the soundtrack for YouTube Rewind 2013. He talks to ReelSEO about music, mash-ups, the ContentID system and why he'll be happy if he never hears 'Blurred Lines' ever again.
Bite sized BBC News Comes To Instagram Video  bbc news instagram 204x170

Bite-sized BBC News Comes To Instagram Video

After confirmation that more viewers than ever are accessing their content via mobile devices, the BBC is trialing a new bite-sized news service on Instagram's short-form video platform. Due to run for a month, the BBC are keen to see how the feature appeals to users of the site.
Most Viewed YouTube Ads In Brazil December 2013 messi 260x170

Most Viewed YouTube Ads In Brazil December 2013

Soccer, perhaps unsurprisingly, was the main feature of 6 out of the 10 most viewed video ads in Brazil last month. With 5 months still to go until the 2014 World Cup, the public's appetite for the game, and anything related to it, is only going to increase.
Fun Video Friday: Muppets and Bad, Bad Internet Cats internet cats 260x170

Fun Video Friday: Muppets and Bad, Bad Internet Cats

Want to see some of best videos of the past 7 days - that don't include Devil Attack Baby? Then you're in luck as we bring you the truth behind those internet cats you love so much, show you behind the scenes at Google Search and see what really happened when BatKid took to the streets of San Francisco.
YouTube Let a Little Early Light in on Super Bowl 2014 Ads youtube adblitz 260x113

YouTube Let a Little Early Light in on Super Bowl 2014 Ads

Super Bowl ads are a huge event in the U.S. online marketing calendar, and they are also big news for YouTube. Last year, they attracted 265 million views for the site and now YouTube has launched their new 'AdBlitz' Channel to give users a chance to watch, share and vote for them.
NBC Strike Winter Olympics Video Content Deal With Facebook nbc facebook sochi 2014 260x170

NBC Strike Winter Olympics Video Content Deal With Facebook

After the success of the 2012 London Games, NBC are again teaming up with Facebook to promote their video coverage of the Sochi Winter Olympics. NBC plan around 1000 hours of online video coverage over the 2 weeks, with the Facebook deal the first big social partnership announced.