Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

vine messaging app

Private Video Messaging Now Coming to a Vine App Near You

If you are a Vine user who can't live without the ability to send private video and text messages to other Vine and even non-Vine users a day longer, then do a happy dance as the video platform has just introduced that very thing. For iOS and Android users only. Sorry Windows Phone people.
youtube television ads

YouTube Turns to TV Advertising to Promote Top Video Creators

YouTube will be running television advertising spots to promote three of its major creators from next week. It's the first time that the site has purchased TV commercials to boost individual creators and channels. Video and banner ads will also run on Google-owned web properties as well as off-line.
awesomenesstv buys bigframe

AwesomenessTV Acquire YouTube MCN Big Frame for $15 Million in Cash

The acquisitions and consolidations keep on coming for YouTube Multi-Channel Networks as AwesomenessTV snaps up Big Frame for $15 million in cash. This should give the combined companies around 80 million subscribers and close to a billion views a month.
youtube video advertising

YouTube to Advertisers: Commit to Us and We'll Guarantee the Views

With Yahoo rumored to be launching its own YouTube-like service in the coming months, a platform that could lure top talent away from YouTube with the promise of more ad revenue, Google is going to make a number of changes to the way it sell ads.
yahoo video youtube

New Yahoo Video Platform Aims to Take on YouTube, AOL [Rumor]

Yahoo has big plans for online video, and after the failed attempt to buy Dailymotion last year, reports now claim that the company is launching its own brand new video platform to rival YouTube. Video creators shouldn't get too excited though, it's invite only for the big video rock stars for now.
video advertising ebuzzing

Deux, C'est Mieux! French Video Ad Companies Ebuzzing and Teads to Merge

Two of the leading names in online video advertising are due to merge, creating a new company that aims to become one of the biggest global players in the video advertising space. Ebuzzing and Teads, both French based, offer online video solutions to both publishers and advertisers and their merger promises more, much needed, inventory.
internet granddad

'Internet Grandad' Dies Aged 86, Once YouTube's Most Popular Channel

Peter Oakley, the Internet Grandad aka Geriatric1927, has died at the age of 86. He was one of the very earliest success stories on YouTube and his channel was the world's most subscribed between August and September 2006. He uploaded his final video in February 2014.
youtube turkey

YouTube in Firing Line Again in Turkey's Crackdown of Social Media

Just days after the Turkish authorities blocked Twitter in the country, access to YouTube could again be under threat as Google refuses to bow down to requests to remove certain videos. Turkey has also blocked access to Google's DNS servers which many were using as a workaround to get to social media networks.
music mash-ups youtube

Music Labels Make More Money From Mashups Than Official Videos

User-generated mashups and other types of unofficial music video content are making the global music publishing industry a ton of money. Record labels are making more from ad revenue from mashups, lip-syncs and fan tributes than they are from their own official music videos.
video marketing channels most effective

Most Effective Online Video Marketing Channels Not Always Most Obvious [REPORT]

So what do you think is the most effective online video marketing channel? Are you stuck in a company where you're using channels you think aren't effective? You wouldn't be alone as this new report shows vast discrepancies in what companies are using versus what they think most effective. Do you agree with these results or do you have different experiences in the workplace?
cross screen advertising

Cross Screen Digital Video Advertising Gets Best Results [Report]

Videology took a look at four big campaigns they assisted with last year that all wanted to add digital video to their ad spends in order to achieve specific goals. In the end it runs down the accomplishments and obstacles of each. Overall, an interesting read and maybe a place to start when you are planning that next ad campaign.
youtube super flagger

YouTube 'Super-Flagger' Program Has Been Quietly Active Since 2012

YouTube is using a team of 'Super Flaggers' to identify and report offensive content that violates its TOS. Most of the 200-strong group are individuals, but there are some “government agencies or non-governmental organizations such as anti-hate and child-safety groups” involved too.
youtube messages

YouTube for Kids? Google is Building a Child-friendly Video Site

YouTube is developing a new child-friendly site in a bid to completely filter out those videos more suitable for adults than those under 10 years old. Google is talking to developers, and creators of children's content, to offer a site that parents can trust.
chromecast uk 2014

At Last! UK Gets Google Chromecast Release 9am March 19th

Rejoice, UK lovers of streaming media. After a considerable (and baffling) delay, Chromecast is set to hit the shelves in Britain this coming Wednesday. PC World, Dixons and Currys will be selling the dongle from 9am on the 19th March.