Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

yahoo video youtube

New Yahoo Video Platform Aims to Take on YouTube, AOL [Rumor]

Yahoo has big plans for online video, and after the failed attempt to buy Dailymotion last year, reports now claim that the company is launching its own brand new video platform to rival YouTube. Video creators shouldn't get too excited though, it's invite only for the big video rock stars for now.
video advertising ebuzzing

Deux, C'est Mieux! French Video Ad Companies Ebuzzing and Teads to Merge

Two of the leading names in online video advertising are due to merge, creating a new company that aims to become one of the biggest global players in the video advertising space. Ebuzzing and Teads, both French based, offer online video solutions to both publishers and advertisers and their merger promises more, much needed, inventory.
internet granddad

'Internet Grandad' Dies Aged 86, Once YouTube's Most Popular Channel

Peter Oakley, the Internet Grandad aka Geriatric1927, has died at the age of 86. He was one of the very earliest success stories on YouTube and his channel was the world's most subscribed between August and September 2006. He uploaded his final video in February 2014.
youtube turkey

YouTube in Firing Line Again in Turkey's Crackdown of Social Media

Just days after the Turkish authorities blocked Twitter in the country, access to YouTube could again be under threat as Google refuses to bow down to requests to remove certain videos. Turkey has also blocked access to Google's DNS servers which many were using as a workaround to get to social media networks.
music mash-ups youtube

Music Labels Make More Money From Mashups Than Official Videos

User-generated mashups and other types of unofficial music video content are making the global music publishing industry a ton of money. Record labels are making more from ad revenue from mashups, lip-syncs and fan tributes than they are from their own official music videos.
video marketing channels most effective

Most Effective Online Video Marketing Channels Not Always Most Obvious [REPORT]

So what do you think is the most effective online video marketing channel? Are you stuck in a company where you're using channels you think aren't effective? You wouldn't be alone as this new report shows vast discrepancies in what companies are using versus what they think most effective. Do you agree with these results or do you have different experiences in the workplace?
cross screen advertising

Cross Screen Digital Video Advertising Gets Best Results [Report]

Videology took a look at four big campaigns they assisted with last year that all wanted to add digital video to their ad spends in order to achieve specific goals. In the end it runs down the accomplishments and obstacles of each. Overall, an interesting read and maybe a place to start when you are planning that next ad campaign.
youtube super flagger

YouTube 'Super-Flagger' Program Has Been Quietly Active Since 2012

YouTube is using a team of 'Super Flaggers' to identify and report offensive content that violates its TOS. Most of the 200-strong group are individuals, but there are some “government agencies or non-governmental organizations such as anti-hate and child-safety groups” involved too.
youtube messages

YouTube for Kids? Google is Building a Child-friendly Video Site

YouTube is developing a new child-friendly site in a bid to completely filter out those videos more suitable for adults than those under 10 years old. Google is talking to developers, and creators of children's content, to offer a site that parents can trust.
chromecast uk 2014

At Last! UK Gets Google Chromecast Release 9am March 19th

Rejoice, UK lovers of streaming media. After a considerable (and baffling) delay, Chromecast is set to hit the shelves in Britain this coming Wednesday. PC World, Dixons and Currys will be selling the dongle from 9am on the 19th March.
jimmy kimmel seth rogan true detective

Fun Video Friday: True Detective, Oreos and Scooby Dooby Doo

'First Kiss' and 'Obama vs Galifianakis' may have dominated social media, and the news headlines this week, but we still have a lot of love for some of the other videos you may have missed in the last 7 days. Welcome to Fun Video Friday.
youtube trueview video advertising

Google Adwords Updates TrueView Video Advertising Options

If you use Google's Trueview advertising platform then you should be aware that there are some significant changes being made to formats and settings for video advertising on YouTube videos, YouTube search and on the Google Display Network.
maker disney

Disney to Buy YouTube Network Maker Studios? [Report]

Disney is reported to be in talks to acquire Maker Studios, in a bid to acquire one of the biggest, and most successful YouTube networks around. The deal is rumored to be worth around $500 million and could be a major coup for Disney.