Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

YouTube's New Cross Promotion Feature Makes Branding, Discovery Easier

YouTubes New Cross Promotion Feature Makes Branding, Discovery Easier

We give YouTube a lot of grief over some of the features it introduces but we are really excited about this new one. It finally allows cross promotion of video content between channels - whether they are your own or other creators. We think it has the potential to make branding and promotion so much easier.

Adobe to Add 150 New Features to CC Video Apps

Adobe to Add 150 New Features to CC Video Apps

The suite of video applications inside Adobe's Creative Cloud will soon have another round of interesting new features being added. With the announcement centered around the International Broadcasting Convention, or IBC 2013, as of mid-October 2013, PreLude CC, Premiere Pro CC, After Effects CC, SpeedGrade ...

The BBC Has Much To Fear From YouTube - Or Does It?

The BBC Has Much To Fear From YouTube   Or Does It?

Is YouTube a real threat to mainstream television broadcasting? The BBC, one of the oldest and most respected companies in the world posed this question in a bid to understand how YouTube culture works and what that means for us all.

Will Video Ads Sink Facebook? Social Media Giant Faces User Backlash

Will Video Ads Sink Facebook? Social Media Giant Faces User Backlash

The video ad market is on the cusp of a multi-billion dollar expansion that could transform Facebook and Instagram into syndication platforms putting pressure on the existing TV model, but those users may not accept commercials as readily as major online video sites.

TV Shows Trounce Other Mainstream YouTube Content [Study]

TV Shows Trounce Other Mainstream YouTube Content [Study]

TV Shows do fantastically well on YouTube for two reasons - they bring their audience with them and they have a golden supply of content that can re-purposed for the YouTube audience. A new study from OpenSlate shows us just how well the main TV show channels fare online.

Vimeo On Demand Now Offers Buy Or Rental Options

Vimeo On Demand Now Offers Buy Or Rental Options

Vimeo on Demand has introduced more features that improves the service for both the filmmaker and for the viewer. Users can now choose to either rent or buy content and the creator can offer a preorder facility as well as the opportunity to raise promo codes for marketing purposes.

Fun Video Friday: Batman, Watermelons, Meteors And Spoilers

Fun Video Friday: Batman, Watermelons, Meteors And Spoilers

Prank interviews, super viral Norwegian pop videos, stop motion Batman & Robins and a round up of regional slang words make up just some of the most viral videos of the last seven days. We love the adverts from Guinness and LG but we are also a bit worried about our eyesight as well.

Politics, Sports And Gaming: Top YouTube Ads For August 2013

Politics, Sports And Gaming: Top YouTube Ads For August 2013

Nike's 'Just Do It - Possibilities' was the runaway leader for the most watched video ad of August 2013. Other sports related campaigns like the NBC Premier League trailer, Madden NFL 25 and Jordan's jumpman23 all made an appearance as did CollegeHumor's 'Panhandler Prank'.

YouTube Gets Its Own Festival For The Big Screen

YouTube Gets Its Own Festival For The Big Screen

Hot on the heels of the Toronto International Film Festival, YouTube creators get the chance to show off their own content in a big screen setting at the first ever Buffer Festival. To be held over three days this November, creators and fans will come together to share the best creative work YouTube has to offer.

Apple Lose Out To Samsung, Xbox to PS4 in Video Ad Battle [Report]

Apple Lose Out To Samsung, Xbox to PS4 in Video Ad Battle [Report]

Significant video shares across social media networks can increase brand awareness by 55% and increase the 'likelihood to purchase' by 103% but who are the real winners in the technology sector when it comes to video ad shares? A new report from Unruly takes us through the data.

Vimeo Offers Film Festival Entrants Cash In Return For Rights

Vimeo Offers Film Festival Entrants Cash In Return For Rights

Video platform Vimeo has joined forces with the Toronto International Film Festival to offer filmmakers a cash advance of $10,000 in return for exclusive rights over their festival entries for 30 days. At the end of that period, filmmakers can opt to keep their films ...

YouTube's Audience Analyzer Highlights Your Top Cheerleaders

YouTubes Audience Analyzer Highlights Your Top Cheerleaders

To be successful on YouTube you need to be active on YouTube and now, if your channel has more than 5,000 subscribers, you can see exactly who your top fans are and how they are engaging with you. Better still, the new Audience Analyzer feature tells you how active those fans are with their own channels so it makes it a perfect tool for outreach.

9 Labor Day Videos You Don't Want To Miss

9 Labor Day Videos You Dont Want To Miss

It's Labor Day in the U.S. and Canada and we bring you a round up of some of our favorite videos - about the history of the day itself and also about some of the activities that millions of North Americans will be enjoying. Happy Labor Day to all of our readers!

The Week In Video: Buzzword Bingo And YouTube Comments

The Week In Video: Buzzword Bingo And YouTube Comments

Welcome to our weekly round of online video news from around the web. Out of the blue, YouTube decided to retire video responses which took many by surprise but that's YouTube for you. Elsewhere, The Fine Bros passed 1 Billion Views and Skype announced that they are working on holographic video technology.

Google Plus Hangouts to Upgrade to HD

Google Plus Hangouts to Upgrade to HD

Google Plus' Hangouts on Air is getting an HD upgrade. Some of you will be able to take advantage of it now, and the rest of us will have to wait as it rolls out in the next few weeks. Anyway, bandwidth improvements, video codecs, and more had to be improved to make this happen.