Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

Will Video Ads Sink Facebook? Social Media Giant Faces User Backlash

Will Video Ads Sink Facebook? Social Media Giant Faces User Backlash

The video ad market is on the cusp of a multi-billion dollar expansion that could transform Facebook and Instagram into syndication platforms putting pressure on the existing TV model, but those users may not accept commercials as readily as major online video sites.

TV Shows Trounce Other Mainstream YouTube Content [Study]

TV Shows Trounce Other Mainstream YouTube Content [Study]

TV Shows do fantastically well on YouTube for two reasons - they bring their audience with them and they have a golden supply of content that can re-purposed for the YouTube audience. A new study from OpenSlate shows us just how well the main TV show channels fare online.

Vimeo On Demand Now Offers Buy Or Rental Options

Vimeo On Demand Now Offers Buy Or Rental Options

Vimeo on Demand has introduced more features that improves the service for both the filmmaker and for the viewer. Users can now choose to either rent or buy content and the creator can offer a preorder facility as well as the opportunity to raise promo codes for marketing purposes.

Fun Video Friday: Batman, Watermelons, Meteors And Spoilers

Fun Video Friday: Batman, Watermelons, Meteors And Spoilers

Prank interviews, super viral Norwegian pop videos, stop motion Batman & Robins and a round up of regional slang words make up just some of the most viral videos of the last seven days. We love the adverts from Guinness and LG but we are also a bit worried about our eyesight as well.

Politics, Sports And Gaming: Top YouTube Ads For August 2013

Politics, Sports And Gaming: Top YouTube Ads For August 2013

Nike's 'Just Do It - Possibilities' was the runaway leader for the most watched video ad of August 2013. Other sports related campaigns like the NBC Premier League trailer, Madden NFL 25 and Jordan's jumpman23 all made an appearance as did CollegeHumor's 'Panhandler Prank'.

YouTube Gets Its Own Festival For The Big Screen

YouTube Gets Its Own Festival For The Big Screen

Hot on the heels of the Toronto International Film Festival, YouTube creators get the chance to show off their own content in a big screen setting at the first ever Buffer Festival. To be held over three days this November, creators and fans will come together to share the best creative work YouTube has to offer.

Apple Lose Out To Samsung, Xbox to PS4 in Video Ad Battle [Report]

Apple Lose Out To Samsung, Xbox to PS4 in Video Ad Battle [Report]

Significant video shares across social media networks can increase brand awareness by 55% and increase the 'likelihood to purchase' by 103% but who are the real winners in the technology sector when it comes to video ad shares? A new report from Unruly takes us through the data.

Vimeo Offers Film Festival Entrants Cash In Return For Rights

Vimeo Offers Film Festival Entrants Cash In Return For Rights

Video platform Vimeo has joined forces with the Toronto International Film Festival to offer filmmakers a cash advance of $10,000 in return for exclusive rights over their festival entries for 30 days. At the end of that period, filmmakers can opt to keep their films ...

YouTube's Audience Analyzer Highlights Your Top Cheerleaders

YouTubes Audience Analyzer Highlights Your Top Cheerleaders

To be successful on YouTube you need to be active on YouTube and now, if your channel has more than 5,000 subscribers, you can see exactly who your top fans are and how they are engaging with you. Better still, the new Audience Analyzer feature tells you how active those fans are with their own channels so it makes it a perfect tool for outreach.

9 Labor Day Videos You Don't Want To Miss

9 Labor Day Videos You Dont Want To Miss

It's Labor Day in the U.S. and Canada and we bring you a round up of some of our favorite videos - about the history of the day itself and also about some of the activities that millions of North Americans will be enjoying. Happy Labor Day to all of our readers!

The Week In Video: Buzzword Bingo And YouTube Comments

The Week In Video: Buzzword Bingo And YouTube Comments

Welcome to our weekly round of online video news from around the web. Out of the blue, YouTube decided to retire video responses which took many by surprise but that's YouTube for you. Elsewhere, The Fine Bros passed 1 Billion Views and Skype announced that they are working on holographic video technology.

Google Plus Hangouts to Upgrade to HD

Google Plus Hangouts to Upgrade to HD

Google Plus' Hangouts on Air is getting an HD upgrade. Some of you will be able to take advantage of it now, and the rest of us will have to wait as it rolls out in the next few weeks. Anyway, bandwidth improvements, video codecs, and more had to be improved to make this happen.

YouTube to Retire Video Responses: Video Links Will Be in the Comments Soon

YouTube to Retire Video Responses: Video Links Will Be in the Comments Soon

YouTube is going to get rid of the video response by September 12. Users who want to "respond" via video will need to put a link in the comments then. The video response has suffered a low click-through rate and YouTube decided to make a change.

The Week In Video: Popstar Cats, NFL And The First Vine Movie

The Week In Video: Popstar Cats, NFL And The First Vine Movie

As ever, it's been a news packed week in the world of video. There's the first crowdsourced full length Vine movie in the works, the NFL Sunday Ticket might just be coming to YouTube in 2014 and Kevin Spacey thinks the television industry should raise its game to compete with VOD content.

YouTube Boosts Data API Quota by 10x And Video Upload Limits by 100x

YouTube Boosts Data API Quota by 10x And Video Upload Limits by 100x

The YouTube for Developers Team have announced an increase in Data API limits and a decrease in the cost of uploading videos to third party software. Why is this significant? Because it encourages the development of more and better YouTube apps for us users!