Web Video Industry News

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

Fun Video Friday: Astronauts, Batman And Cuttlefish

Fun Video Friday: Astronauts, Batman And Cuttlefish

Welcome to the first Fun Video Friday of November 2013 and never mind the kids, we all know it's the adults who are going to be looking forward to the new Lego Movie more than anyone. Luckily for them, Warner Bros have released a brilliant new trailer featuring God, Batman and Abraham Lincoln.

YouTube Finally Steps In To Moderate Content Partner Vs MCN Disputes

YouTube Finally Steps In To Moderate Content Partner Vs MCN Disputes

YouTube are stepping in as the third party between content partners and multi channel networks during a dispute. They have launched a featured which allows partners to begin the process of being released from their contracts. MCNs are also being told to be more transparent in what they are offering.

Turn Around! It's The Best Halloween Videos Of 2013

Turn Around! Its The Best Halloween Videos Of 2013

Halloween is upon us again and there have been some fantastic videos released to celebrate the best of the holiday. Watch Batman appear in a range of horror films, kids getting trick or treated with healthy snacks and a lots of handy ways to kill a pesky pumpkin.

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Most corporate videos are pretty good, some are great enough to go viral and some miss the mark by such a margin that it's a wonder that the creative team behind them don't have nightmares for the rest of their lives. We bring you 6 of the scariest business videos of all time, the ones that should never have seen the light of day.

New Google Glass Hardware Gets Fancy Earbud, Prescription Lens Support

New Google Glass Hardware Gets Fancy Earbud, Prescription Lens Support

Google are gearing up for the roll out of their new Glass hardware by releasing images that show a new earbud feature. As audio quality has been an issue this suggests that they have at least listened to requests to improve it. Users should also find the new Glass is compatible with prescription frames and lenses.

We Could Watch These Cat Videos Forever… No, Seriously

We Could Watch These Cat Videos Forever… No, Seriously

Everyday is cat day at ReelSEO but as it's officially 'National Cat Day' today we are bringing all of our favourite cat videos together in one place. There's Keyboard Cat of course, and Surprised Cat but we had to bump Nyan Cat in favour of that one that's always stalking. Sorry Nyan Cat.

Charity Lets Viewer Decide Ex Cons Fate With Innovative Pre-Roll Ad

Charity Lets Viewer Decide Ex Cons Fate With Innovative Pre Roll Ad

Huge numbers of viewers skip the pre-roll ads every time they come across them. However, a new video advertising campaign from a UK charity wants you to take a few seconds to see how much of an opportunity you are willing to give an ex-offender at his job interview.

Facebook Autoplay Video Ads Pushed Back To 2014

Facebook Autoplay Video Ads Pushed Back To 2014

Facebook are rumoured to be stalling their roll out of autoplay video ads yet again. Issues with user experience have dogged the project for months and now it looks like both the site and their potential advertisers will miss out on the run up to the holiday season.

Fun Video Friday: Moustaches, Nerds And Candy

Fun Video Friday: Moustaches, Nerds And Candy

It's Friday and that means we have the best round up of viral, nerdy, funny and interesting videos from the past 7 days for you to enjoy. You don't have to watch the one about parasites, we promise.

Geotargeted Video Advertising Most Effective For Auto Campaigns [Report]

Geotargeted Video Advertising Most Effective For Auto Campaigns [Report]

Most car brands are now investing heavily in video advertising and a new report from Videology suggests that using geotargeting for these ads works better than blanket national coverage when it comes to generating sales and brand loyalty.

Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Brands and agencies are more inclined than ever to throw their advertising budgets at online video advertising. 7 out of 10 marketing agencies are investing in mobile video ads on behalf of their clients and 43% of brands are using mobile videos to promote their products and services.

Delegation Made Easier With New YouTube Communication Manager Role

Delegation Made Easier With New YouTube Communication Manager Role

Want to give your a member of your team or even someone from another company responsibility for engaging with your fans and subscribers but don't want them to have full access to your YouTube channel? Google have created a new level of management just for you.

YouTube Roll Out Further Paid Channel Opportunities To Creators

YouTube Roll Out Further Paid Channel Opportunities To Creators

YouTube launched their Paid Channel paywall feature in May 2013 with their own hand picked choice of participants but now they are opening up the option to anyone who has more than 10,000 subscribers and who has kept their account in good standing.

40% Of Top 1000 Shared Instagram Videos Are Brand Led, Snoopy Is Top Dog

40% Of Top 1000 Shared Instagram Videos Are Brand Led, Snoopy Is Top Dog

Instagram Video only launched in June but it's already attracting huge brand attention. 40% of the top 1000 shared Instagram videos last month were brand led, with Peanuts, GE, Nike, MTV, Disney and Red Bull all benefiting from super short form video marketing.

YouTube Music Award Nominations Are Open, Voting Frenzy Begins

YouTube Music Award Nominations Are Open, Voting Frenzy Begins

Nominations for the first YouTube Music Awards are now open and viewers have just under two weeks to vote for their favourites including best video, best artist, best YouTube phenomenon, best breakthrough and best response of the year.