Video Industry News and Online Video:

Online video industry news and information about the internet video industry, including: online video search engine optimization, online video marketing, video advertising, video analytics, video industry technology, and news covering the tremendous growth of the online video industry.

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EveryZing Moves to RAMP Focus on Content Optimization

ramp logo EveryZing Moves to RAMP Focus on Content OptimizationYesterday, EveryZing, a company that we have profiled in the past, has re-branded themselves as RAMP.com. They made a name for themselves by helping companies optimize their video content for search discovery through speech to text recognition technology and they are now moving beyond video

Univision/YouTube Partnership Is A Bigger Deal Than You Think

spanish univisionDid you see the headline earlier this week that YouTube had struck a deal with Spanish Television Network, Univision?  If you’re a typical American, you might have passed right over it.  Maybe you noted it mentally, but figured it wasn’t terribly important to you since you don’t speak Spanish.

The deal actually seems pretty important to me for two big reasons:

Kaltura Grows a Longtail

kaltura longtail Kaltura Grows a LongtailEveryone remembers that Kaltura makes the first open source online video platform right? The Kaltura Community Edition. Well now they’re beginning to expand that with new deals, this time around it’s with LongTail video, the open source video player.

YouTube Continues Search Engine Domination – up 31% YOY

youtube search 200x157 YouTube Continues Search Engine Domination   up 31% YOYIs anyone still wondering if search is important for video?  In November of last year, YouTube surpassed Yahoo for the first time in total U.S. search queries, making it the 2nd largest search engine in the U.S. next to only its owner, Google.  Ever since then, YouTube has continued to dominate the search space when you look at the total number of search queries.

YouTube Direct Connects Users and Media Organizations

youtube direct1 200x46 YouTube Direct Connects Users and Media OrganizationsWe all have video cameras or video-capable mobile phones and that means new ways to see what’s happening in the world. Not only for you but for others as well. We get a eyewitness views of the events as they unfold and now, we can do it through YouTube.

Watch Streaming Media West & Online Video Platform Summit Keynotes Live

streaming media live

We’re just about to head over to the Streaming Media West conference in San Jose, CA. For the first time in the history of this important conference, everyone will be able to watch parts of the conference live, both here on ReelSEO (below) as well as on Streamingmedia.com, courtesy of livestream.  Coverage will start today with the opening keynote from Bill Stone, president of FLO TV at 12 p.m. EST/9 a.m. PST.

YouTube Adds Support For 1080p Full HD Video – Sweet

youtube hd YouTube Adds Support For 1080p Full HD Video   SweetThis is easily the best news in weeks for video producers:  YouTube is now supporting true HD 1080p.  Yes, you read that right.  You can now upload 1080p HD videos to YouTube and share the glorious high definition quality with your friends.

YouTube Has Begun Testing “Skippable” Pre-roll Ads On Videos

skippingrope 300x289 YouTube Has Begun Testing Skippable Pre roll Ads On VideosYouTube has begun testing “skippable” ads on videos.  But before you get offended as an advertiser (“What?!  They’re letting people skip my ads?”) or get excited as a user (“Hooray!  They’re going to let me skip ads!”), you should probably know that this is research and not necessarily a new permanent feature.

What YouTube—Google, really—is trying to do is ascertain what kind of ads are appealing to viewers, and what kind of ads they won’t tolerate.  They’re also hoping to learn more about the demographic make up of audience subsets—“What kind of person is more likely to tolerate this kind of ad?”  Or, “Exactly when do they tire of an ad and choose to skip it?”

Google Gets Juiced up on Caffeine But Not Til 2010

Caffeine, what was once just a sandbox at Google for those who have too much time on their hands, take SEO as the word of god or write about this sort of thing is ready to stream into the veins of the internet after the holidays.

Livestream Helps Stream Live Video to iPhone

Yes you can now, thanks to Livestream and their Procaster application, stream live to the iPhone. Well actually you have to stream to your iPhone website and then iPhone users can pick up the streams from there.

YouTube Fine-tunes URLs and HTML Embed Code

YouTube has always been embarrassed by its unsightly URL format where it was using an ampersand instead of a question mark. Now it’s fixed that problem so it’s time to rejoice

YouTube Taps Into The Crowd To Promote Hunger Awareness

YouTube - YTVideoVolunteers's Channel_1257861393731I sure do love it when the world of online video collides with a good cause.  Luckily for me, that seems to be happening more and more lately.  In fact, it’s downright encouraging to see so many charities and nonprofits embracing viral marketing and blogs and social networking.