Mobile Video

Mobile video – News, Tips, and trends for mobile video. Mobie video usage has taken off mobile broadband networks, 3G, etc… Combined with access to mobile devices like the iPhone, Palm, and other mobile devices capable of mobile video playback, mobile video proliferation has grown to new heights and continues to grow. Learn about the newest technologies and news related to mobile video at ReelSEO.

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Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Brands and agencies are more inclined than ever to throw their advertising budgets at online video advertising. 7 out of 10 marketing agencies are investing in mobile video ads on behalf of their clients and 43% of brands are using mobile videos to promote their products and services.
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Second Screen Video Ad Viewing Peaks During Prime Time Hours [Report]

Viewers of online content are more likely to use their smartphones or tablets in the evening during the latter part of the week than any other time says a new report from Tubemogul. While this makes sense, it's interesting to see how iOS users are turning to their iPads rather than their iPhones during this time.
Jack Webb

Just the Facts, Ma’am, About MixBit, Instagram and Vine

Some short and sweet facts about the extremely short-form video applications Vine, Instagram, and Mixbit. Who uses these apps, and what kind of content is thriving under these limitations? In all honesty, it's going to take awhile to figure out the "clear winner" of the three.
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If Your Video Content Is Truly Compelling, Keep Calm and Go Long

There's a myth that you can't have a successful video if it's over 15 minutes in length (and some would say the bar is much lower). But long-form videos have a place, and can be hugely successful. They're no different from short-form videos if they're entertaining and compelling.
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Can A Mobile Phone Shoot Business Videos? [ReelRebel #42]

Using the camera in your phone to shoot a business video can be an attractive thing for people looking to create video on the cheap. Unfortunately, with these types of cameras, the limitations are such that there are very few instances when it makes sense to use them.
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'Haunting Melissa' Video App Shows Unique Way to Distribute Video

"Haunting Melissa" is a horror series being made available through an iOS app. It's a unique strategy for distributing a video: get people to download a free app, watch the first episode for nothing, then charge if people want to see new chapters.
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Using Personalized Video to Deliver Your Mobile Marketing Message

How to use short-form video to deliver a personalized message for products and services a consumer has expressed interest in before. With an interactive video strategy, a marketing pitch can turn into a two-way conversation on any device.
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Unruly Unveils Top Vine Metrics and 100 Most Tweeted Vines

Unruly has come out with their "100 Most Tweeted Vines" list. 5 Vines are shared every second and are 4 times as likely to be shared than branded online videos. What this means is incredible opportunities for brands to take advantage of the 6-second platform.
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Mobile Video Viewing on the Rise: Why It Matters [Study]

Mobile video is on the rise, and that's not a shock. But the rate at which it is going up is: it's becoming increasingly important to know who is watching mobile video and why. Also, the rise of tablets as a major video consumption device is a big reason to understand mobile viewing habits.
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Mobile Video Sharing and the Human Response

How exactly do we share video when it comes to our mobile devices?  The Internet Advertising Bureau (IAB) just did a study on this very thing, (hat tip, eMarke...