Mobile Video

Mobile video – News, Tips, and trends for mobile video. Mobie video usage has taken off mobile broadband networks, 3G, etc… Combined with access to mobile devices like the iPhone, Palm, and other mobile devices capable of mobile video playback, mobile video proliferation has grown to new heights and continues to grow. Learn about the newest technologies and news related to mobile video at ReelSEO.

Twitter Makes Mobile Video Ad Viewing Even Easier with One-Click Play

Twitter Makes Mobile Video Ad Viewing Even Easier with One Click Play

Twitter is rolling out a new one-click video playback feature on its mobile feed for Android and iOS users. It believes that giving users a chance to click straight through to video content will increase CTR for brands and marketers.

73% of TV Everywhere Views on Mobile Devices [Report]

73% of TV Everywhere Views on Mobile Devices [Report]

TV Everywhere is increasing according to Adobe who tracked 574 million-plus TV Everywhere video streams, more than doubling the amount of streams they tracked in 2012. Mobile devices are leading the way and iOS takes the largest portion of the views, of course.

Viddy to be Fullscreen Branded Mobile App Now?

Viddy to be Fullscreen Branded Mobile App Now?

Supernovae explode, flare up and then fade quickly, so it's an apt name for the company formerly known as Viddy, which was just purchased by YouTube Partner and MCN Fullscreen. I go beyond the dollar amounts to look at what it could all mean for Fullscreen.

Mobile Games Poised to be Next Big Thing for Video Advertising?

Mobile Games Poised to be Next Big Thing for Video Advertising?

50% of the US online population play games on their mobile devices, and ads on those games attract a click through rate (CTR) of, minimum, 1.5% globally. That's around 10 times higher CTR than display ads which spells out a big opportunity for brands.

Kaltura Offers Native Video App for Out-of-the-Box Video Portal

Kaltura Offers Native Video App for Out of the Box Video Portal

Open source video platform Kaltura has launched its new mobile video app which not only allow users to browse and view video but it also allows uploading of captured video, both live and pre-recorded. It's a single piece of software for a full-featured social video platform on mobile devices.

Smartphone Video Ads Over 100% More Effective with Millennials Than TV [Report]

Smartphone Video Ads Over 100% More Effective with Millennials Than TV [Report]

Millennials are the most internet savvy generation yet and if you want to reach them through advertising then you better make sure you are using mobile video ads via smartphones. Also ads in apps were more effective amongst Millennials than ads in streaming video.

Mobile Video: Unlocking the Secrets of YouTube, Instagram, and Vine

Mobile Video: Unlocking the Secrets of YouTube, Instagram, and Vine

YouTube, Instagram and Vine are the front runners in the mobile app race by a country mile. But, video content producers and marketers need to utilise all three to ensure they engage their audience in different ways.

Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Brands and agencies are more inclined than ever to throw their advertising budgets at online video advertising. 7 out of 10 marketing agencies are investing in mobile video ads on behalf of their clients and 43% of brands are using mobile videos to promote their products and services.

Second Screen Video Ad Viewing Peaks During Prime Time Hours [Report]

Second Screen Video Ad Viewing Peaks During Prime Time Hours [Report]

Viewers of online content are more likely to use their smartphones or tablets in the evening during the latter part of the week than any other time says a new report from Tubemogul. While this makes sense, it's interesting to see how iOS users are turning to their iPads rather than their iPhones during this time.

Just the Facts, Ma’am, About MixBit, Instagram and Vine

Just the Facts, Ma’am, About MixBit, Instagram and Vine

Some short and sweet facts about the extremely short-form video applications Vine, Instagram, and Mixbit. Who uses these apps, and what kind of content is thriving under these limitations? In all honesty, it's going to take awhile to figure out the "clear winner" of the three.

If Your Video Content Is Truly Compelling, Keep Calm and Go Long

If Your Video Content Is Truly Compelling, Keep Calm and Go Long

There's a myth that you can't have a successful video if it's over 15 minutes in length (and some would say the bar is much lower). But long-form videos have a place, and can be hugely successful. They're no different from short-form videos if they're entertaining and compelling.

Can A Mobile Phone Shoot Business Videos? [ReelRebel #42]

Can A Mobile Phone Shoot Business Videos? [ReelRebel #42]

Using the camera in your phone to shoot a business video can be an attractive thing for people looking to create video on the cheap. Unfortunately, with these types of cameras, the limitations are such that there are very few instances when it makes sense to use them.

'Haunting Melissa' Video App Shows Unique Way to Distribute Video

Haunting Melissa Video App Shows Unique Way to Distribute Video

"Haunting Melissa" is a horror series being made available through an iOS app. It's a unique strategy for distributing a video: get people to download a free app, watch the first episode for nothing, then charge if people want to see new chapters.

Using Personalized Video to Deliver Your Mobile Marketing Message

Using Personalized Video to Deliver Your Mobile Marketing Message

How to use short-form video to deliver a personalized message for products and services a consumer has expressed interest in before. With an interactive video strategy, a marketing pitch can turn into a two-way conversation on any device.

You Can Now Create Your Own Dailymotion Mobile Apps: Your Channel On the Go

You Can Now Create Your Own Dailymotion Mobile Apps: Your Channel On the Go

If you're on Dailymotion, the second-largest video-sharing site only to YouTube, you can create your own channel app that your fans can download to virtually any device. That gives people quick access to your channel wherever people might want to watch your videos.