Mobile Video

Mobile video – News, Tips, and trends for mobile video. Mobie video usage has taken off mobile broadband networks, 3G, etc… Combined with access to mobile devices like the iPhone, Palm, and other mobile devices capable of mobile video playback, mobile video proliferation has grown to new heights and continues to grow. Learn about the newest technologies and news related to mobile video at ReelSEO.

Cross Platform Campaigns Boost Brand Recall 9 Times; Mobile Bumps Interaction 4 Times

Advertising is becoming increasingly interconnected this year and more marketers are pushing out innovative cross platform campaigns, but how does each medium perform? They’re not all created equally and mobile phones generate a much higher click through - or interaction rate - 4 and a half times -- that online video does. For more details ...

Avid Studio Heads To The iPad For Mobile Moviemakers

Avid just announced that the first version of Avid Studio for the iPad is now available on the Apple App Store. If you have been using Avid Studio at home for years and always wanted to use it on the road, now you will be able to, albeit in a lighter format. Avid Studio for ...

Android Video Viewing Gaining On iOS Devices

Encoding.com just released new numbers pulled from Vid.ly which show that Android is gaining on iOS in terms of video viewing. It's no surprise as the operating system has been steadily stealing market share quarter after quarter and is available on far more different devices than iOS. Since Vid.ly is a universal URL for videos ...

How Consumers Use Tablets & Mobile Devices In The Home

Like most TV networks, Scripps Networks has launched programming on mobile devices and tablets. So far, the programmer has found that tablet usage is four to five times that of the other devices. We caught up with Scripps executive Jeff Meyer and he shared insights on what this means and where networks will go next ...

5 Tips For Optimizing Videos For Mobile Viewers - Reel Video Producer Tips #20

With more and more people viewing videos on their mobile devices, it's becoming more and more important for video producers to ensure that their content is optimized for mobile viewing. Not just in how the videos are formatted, the bitrate it uses, or the video dimensions, but in how we shoot and edit our video ...

Pre-roll & Mobile Video Ads To Drive Online Video Spend 40% In 2012

After a robust 2011, online video should enjoy another year of rapid growth. eMarketer has said online video ad spend should rise 40% this year. Marketers say they'll move money from TV budgets and non-video display budgets, but they're also expecting organic growth, according to a Break Media report. Look for pre-roll formats and mobile ...

Why Mobile Video Advertising Is Good For Small Businesses

One thing that can have a major impact on the success of a small business is advertising. Obviously, there are many different forms that advertising can take. Physical advertising, such as the type found on billboards, is still very much present in this day and age.  However any business that restricts itself to this form ...

Mobile Video App MoviePal Is Shazam For Movie Trailers

The simplest concepts I've long held that Shazam is quite possibly the most useful smart phone app on the planet--it's certainly the one I used the most out of all the apps I've ever downloaded. It's definitely a simple concept (hear a song you want to know more about, press the button on the app, ...

Kindle Fire Early Adopters Digging Tech-Related Video

Ooyala put out a kickin new infographic I thought I would drop on you as I was just contemplating the other day what the Kindle Fire might do for online video consumption and thought it might, pardon the pun, kindle some renewed viewing.

UFC To Hit Mobile Screens With New UFC Android App

The Ultimate Fighting Championship recently came to the Fox network, and people who had never watched the UFC before got to see a fight that lasted a little over a minute.  While that was disappointing, I'm sure, to previously-undefeated Cain Velasquez, the UFC, and anyone who watched their first ever match that night, there's no ...

Viewers Watch Video On Tablets 30% Longer Than On Desktop

Ooyala just dropped some new research via their Global Video Index which used data from July 1st through September 30th and used an anonymous cross-section of Ooyala customers and partner databases which is stated as being, "an array of broadcasters, studios, cable operators, print publications, online media and consumer brand companies in over 30 different ...

Half Of All Mobile Video Views Are On Android Phones

Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals continued to climb. Today we're going to look at the ...

Pointing Out People's Mistakes Becomes Easier With Coach's Eye App

About a week ago we talked about Stroke Lab, a site where swimming coaches could upload video of their athletes and provide commentary, pause the video for emphasis, and use a telestrator to detail movements that the coach wants to correct.  Swimmers can take a look at the video in the comfort of their own ...

Adobe Abandons Flash For Mobile Devices

Citing the growth and almost exclusive use of HTML5 on mobile devices, Adobe has decided to discontinue new versions of Flash on mobile devices in the future.  After the release of Flash 11.1 for Android and Blackberry PlayBook, Adobe will now focus on HTML5 applications and Adobe AIR for mobile, offering only updates and bug ...

Shelby Video App The Latest To Try Making Online Video Organization Easy

Joining a small, but growing number of social video apps this week is Shelby.tv, a site and an iOS app that allows users to log in to social networks such as Facebook and Twitter, grab videos shared by your friends and followers, and be able to watch them all in one place.  The Shelby video ...