Youtube Marketing

The latest news, trends & tips for YouTube, including YouTube marketing, advertising, SEO and more… Here we share best practices maximizing YouTube, whether that means getting engagement, views, shares, conversions, or optimizing videos on YouTube for search, we’ll teach you all we know. We’ll keep you up to date on all the newest YouTube trends, features, strategies and best practices for YouTube videos and YouTube channels.

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

The automotive industry is still woefully behind when it comes to video marketing. Which is strange, because purchase intent increases when consumers are exposed to a brand’s video. A look into the automotive industry and video today.

How Do the Most-Subscribed YouTube Channels Achieve Success? [Study]

How Do the Most Subscribed YouTube Channels Achieve Success? [Study]

What do most successful YouTube creators do? In a new study conducted by Columbia College in Chicago, they found some interesting statistics that, on the average, what the most successful videos have in common.

7 Tips for Marketing to Women on YouTube [Creator's Tip #95]

7 Tips for Marketing to Women on YouTube [Creators Tip #95]

Marketing a YouTube channel to women can be hard…especially for us guys. But luckily, there’s a network called Kin Community out there who knows all the tips to get women watching your show, if that’s the demographic you’re aiming for.

Reacting to The Hobbit: Peter Jackson Seizes Opportunity with ‘Smaug’ Reaction

Reacting to The Hobbit: Peter Jackson Seizes Opportunity with Smaug Reaction

It’s a meta-age in many ways, and so, it’s not surprising that when The Hobbit: Desolation of Smaug trailer came out, we had people shooting their reactions to it…and then Peter Jackson got his elves to react to the reaction.

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Our friends at Unruly are opening up a Social Video Lab in New York City, much like the one they opened in London last year. Lucky guy Greg Jarboe got to take a look at it last week, and now he’s going to share with us what he saw there.

10 Social Media Tips to Increase Your YouTube Presence

10 Social Media Tips to Increase Your YouTube Presence

Sure, you might want to use social media to help launch your video, but how exactly do you do that and keep audiences engaged? Luckily, there are a great many tips to make your social media video campaign a success, and make it fun.

Beyond Engagement: Harnessing the Power of B2B Video Marketing

Beyond Engagement: Harnessing the Power of B2B Video Marketing

Does Canada have great B2B video examples? Of course they do. How about a series from Kinaxis starring Kevin Pollak and Ray Wise parodying corrupt ERP? And how about John St., who has come out with a few hilarious videos and hail from north of the border?

Your YouTube Likes and Dislikes Bar: How Much Does It Matter?

Your YouTube Likes and Dislikes Bar: How Much Does It Matter?

Your likes and dislikes bar can mean something…but probably only after you get an established presence on YouTube. Like many things on YouTube, it really depends on the type of video. Heavily opinionated pieces on controversial subjects, music, and comedy can all be subject to intense engagement on both sides.

Reminder: Your YouTube One Channel Is Coming Tomorrow

Reminder: Your YouTube One Channel Is Coming Tomorrow

Today is June 4, which means that tomorrow, which is June 5, will be the day that all channels that haven’t switched to the new One Channel design will be automatically switched over. So, you might as well learn some things about it if you’re going to be forced to deal with it.

On YouTube, the 2013 Special Election in Massachusetts for US Senator Ain’t That ‘Special’

On YouTube, the 2013 Special Election in Massachusetts for US Senator Ain’t That ‘Special’

Candidates seeking election should use YouTube to the fullest. How should politicians use YouTube? Well, those running for office in 2014 might want to sit back and take in the information in this article. A good YouTube channel could be the difference.

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