Viral Video Marketing – Learn tips to make your videos go viral and read about successful viral video marketing campaigns. News and insights into viral video marketing campaigns, techniques for viral video seeding, and check out some of our more favorite viral video clips.
On July 25, 2007, Mary Madden, Senior Research Specialist for the Pew Internet & American Life Project, said, "Young adults are the most ‘contagious carriers’ in the viral spread of online video.” On Mar. 15, 2012, a new report on the viral “KONY 2012” video ...
There's little doubt that compared to their counterparts in the USA, most UK corporations have been relatively slow when it comes to embracing and utilizing well-made viral video as a marketing strategy. However, I believe that the recent acquisition of UK viral video producers ST16 by ...
It's slowly becoming its own genre: put a bunch of recognizable YouTube characters in a commercial and sell your brand with them. If you've gone to a Regal Cinemas in the last year or so, you've probably seen an ad requesting that you silence your ...
Another week, another fresh batch of the most popular videos. Some are from brands--and this week, we have an excellent selection of great branded videos for you--and others are from individuals. But they all have a secret to share... a lesson to impart about what ...
So we should know by now that achieving viral status on a video should not be your goal. But for the past few months I have read several articles trying to make sense of why a video does go viral. Back in November, YouTube Trends ...
You simply can't have your finger on the pulse of the viral video audience--their wants and needs as viewers--without keeping an eye on the current crop of popular videos. Brands and individuals find viral success every week, and each one can help teach video creators ...
Creating viral videos is something a lot of people try to do, but creating evergreen videos that have on-going views instead of a flash-in-the-pan spike is perhaps more beneficial in the long-term. For this week's Creators Tip, Tim Schmoyer of ReelSEO talks with Kevin Nalty, ...
Every week we try to bring you a cross section of some of the week's best viral videos from brands and individuals. In most cases, there's something we can learn and apply to our own video marketing efforts for every one of the examples--though if ...
Another week, another fantastic assortment of hilarious and entertaining viral video hits. There were bridges blown up, mysterious snow circles created, impressive acapella work, movie trailers, and a host of other popular video clips. Since there is a host of valuable marketing information and strategy ...
I'm in the United Kingdom this week to speak at SES London, which is being held again at The Queen Elizabeth II Conference Centre. I'll be speaking on Thursday, 23 February, about "Developing a Video Optimisation and Marketing Campaign.” No, that's not a typo. On ...
The week's best viral videos contained a mix of the old standbys and new trailblazers. We've got branded social video successes, both the kind created by the brand itself and the kind that tends to come from consumers who are super-fans. We've also got some ...
Old Milwaukee Beer and Funny Or Die put Will Ferrell in a 30-second ad during the Super Bowl, only to seen in the North Platte, Nebraska market. No doubt, the move was made to buy a cheaper Super Bowl ad. But the unusual nature of ...
When history looks back on this week in the viral video world, the only thing they'll remember is the Super Bowl and all the various online video buzz the commercials generated. The truth is, there were a lot of great videos this week, and only ...
When I shared this year's Honda Super Bowl commercial a few days ago, I mentioned that it was a popular strategy these days for brands to release their Super Bowl commercial prior to the actual game and the actual television airing of the ad. But ...
Back in the day, when people actually visited video rental places, movies that either had a short life in theaters or went straight to video basically had to hope the millions of people sifting through the new release shelves would find their video cover and ...
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