Viral Video Marketing

Viral Video Marketing – Learn tips to make your videos go viral and read about successful viral video marketing campaigns. News and insights into viral video marketing campaigns, techniques for viral video seeding, and check out some of our more favorite viral video clips.

The Week’s Best Viral Videos & Marketing Lessons

The Weeks Best Viral Videos & Marketing Lessons

Major worldwide catastrophes and global news events have a way of swooping in and completely dominating the viral video world, and the situation in Japan is living proof. Videos of the earthquake in action, videos of the tsunami's devastation, and videos of explosions at the …

The Week’s Best Viral Videos & Marketing Lessons

The Weeks Best Viral Videos & Marketing Lessons

Is it really Friday already? Another week is in the books, and it's time to round up the best of the viral success stories from this week. We have animals (honestly, you simply can't publish a list of top viral videos without including animal clips …

Logitech Revue & Google TV Bring Back World’s Biggest Kevin Bacon Fan

Logitech Revue & Google TV Bring Back Worlds Biggest Kevin Bacon Fan

Logitech (& Google) scored a viral hit with their Logitech Revue/Google TV commercial back in December of 2010. It starred Kevin Bacon as Ivan Cobenk–the world's biggest Kevin Bacon fan (Ivan Cobenk is actually an anagram of Kevin Bacon). The humor was spot on, and …

Best Viral Video Marketing Campaign: Old Spice Pulls Back The Curtain

Best Viral Video Marketing Campaign: Old Spice Pulls Back The Curtain

Old Spice has earned their place in advertising lore. Years from now, when marketing students are making their way through the textbook, there will be an entire chapter on Old Spice Man, and the enormous level of buzz he managed to achieve for the brand …

The Week’s Best Viral Videos & Marketing Lessons

The Weeks Best Viral Videos & Marketing Lessons

I wrote yesterday about the discovery problem with online video.  There's so much video being uploaded at such a rapid pace that it's literally impossible for every video to have an even chance to be found. The average viewer has neither the time nor the …

“The Chronicles of Rick Roll” To Put Viral Stars On Theater Screens, Fail

The Chronicles of Rick Roll To Put Viral Stars On Theater Screens, Fail

Movie trailers have always been one of the more reliable content varieties for online video. Trailers for even the most average-looking films typically score high view-counts. But the latest trailer making the viral rounds sticks out from the rest like a sore thumb, and that's …

The Week’s Best Viral Videos & Marketing Lessons

The Weeks Best Viral Videos & Marketing Lessons

Happy Friday everyone. It's been a long week for me, and I'm looking forward to the weekend. Your weekend comes a little early, in the form of the weekly viral video round up. I've got another great collection of clips that went viral this week—each …

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

I've been talking about the now-famous head-shaving helmet video for a few weeks now. First I featured it in one of my weekly round-ups of the latest and greatest viral success stories. A few days later, CNN revealed the video as a hoax and spoke …

The Week’s Best Viral Videos & Marketing Lessons

The Weeks Best Viral Videos & Marketing Lessons

Every week I keep a running list of great viral videos I've come across for use in this column, and in the nearly two years I've been writing it, I've never had a list of videos worth sharing that was as long as this week's. …

A Tale of Two Viral Hoax Videos Done Right

A Tale of Two Viral Hoax Videos Done Right

Hoax videos are pretty trendy right now. You probably heard about the Jerusalem UFO videos, which many have labeled as the work of well-organized pranksters. Or maybe you heard about the Central Park iPhone marriage proposal that ultimately turned out to be staged. Either way, …

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