Viral Video Marketing

Viral Video Marketing – Learn tips to make your videos go viral and read about successful viral video marketing campaigns. News and insights into viral video marketing campaigns, techniques for viral video seeding, and check out some of our more favorite viral video clips.

The Week's Best Viral Videos & Video Marketing Lessons - 11/12/2010

The Weeks Best Viral Videos & Video Marketing Lessons   11/12/2010

There are always great new videos being created and uploaded. It's probably one of the best things about the world of video… it's always changing, evolving, and growing.  Every week we try to pick a few  to share with you that really stood out—a few ...

OK Go Takes "Think Outside The Box" To Ridiculous Heights With Last Leaf

OK Go Takes "Think Outside The Box" To Ridiculous Heights With Last Leaf

Pop quiz:  How many viral video creators are so good at what they do, and so popular, that every single video release garners widespread media attention and goes viral?  Answer:  I can only think of one, and it's the band OK Go. Every time OK ...

YouTube Replaces Home Page Moderators With Algorithm, Winks At Google

YouTube Replaces Home Page Moderators With Algorithm, Winks At Google

Aspiring YouTube filmmakers will be happy to learn that it recently got a little bit easier to get your videos featured on the YouTube home page.  A little.  It still won't be easy, but the process has definitely been demystified.

Best Online Video Ad Campaign: T-Mobile’s Heathrow Airport Flash Mob

Best Online Video Ad Campaign: T Mobile’s Heathrow Airport Flash Mob

I've made no secret of my love of flash-mobs.  They rock.  While I haven't yet had the honor myself, I imagine it's rather exhilarating to be among the audience members when a seemingly spontaneous public performance breaks out.

The Week's Best Viral Videos & Marketing Lessons - 11/04/10

The Weeks Best Viral Videos & Marketing Lessons   11/04/10

There have been many great viral videos this week, and it was hard to even begin choosing favorites.  But after much deliberation, I've managed to muddle through and pick the best viral videos of the week.  In addition to sharing them with you, I'll also ...

Beyond Viral: YouTube Viral Video Genius Kevin Nalts Nalty Shares His Secrets

Beyond Viral: YouTube Viral Video Genius Kevin Nalts Nalty Shares His Secrets

Beyond Viral by Kevin Nalts Nalty, viral marketing consultant and Youtube viral video star. In Beyond Viral, Kevin gives video marketing tips and secrets.

The Week’s Best Viral Videos & What We Can Learn From Them – 10/29/10

The Week’s Best Viral Videos & What We Can Learn From Them – 10/29/10

It's time again for another recap of the week's best viral videos.  In addition to naming some of my favorites from the last seven days or so, we'll also try and dig a bit deeper to find a lesson—some nugget of inspiration or advice we ...

Video Length Matters for Message, But Not for Viral Video Potential

Video Length Matters for Message, But Not for Viral Video Potential

What impact does a video's length have on its chances for success?  How long does a video have to be to go viral?   Let me put it another way:  what's the shortest possible video length for a viral hit?  Thirty seconds?  Fifteen? How about three? 

Viral Video Lessons Round Up - iPhone Instruments, Lite Brite Art, and A Parachute Ride

Viral Video Lessons Round Up   iPhone Instruments, Lite Brite Art, and A Parachute Ride

Friday's here again, and that means it's time for another Viral Video Lessons Round Up.  What videos went viral this week?  What did they have going for them that was special and unique--what helped them stand out from the competition?  Read on for three examples ...

Unicorn Video Is A Hoax, and A Genius Piece of Viral Marketing

Unicorn Video Is A Hoax, and A Genius Piece of Viral Marketing

Unicorns aren't real.  Everyone knows that… except the people who want to believe they're real.  Like most mythical creatures—such as the Loch Ness Monster or Bigfoot—unicorns have a pretty strong appeal to some people.  So tapping into that popularity is a fine way to stage ...

Viral Video Lessons Round Up - Grover, Captain Jack, and Jared Leto

Viral Video Lessons Round Up   Grover, Captain Jack, and Jared Leto

I should be in Las Vegas right now for the Blogworld 2010 conference, hanging out with Mark and interviewing all sorts of creative people in the world of new media.  I'm not, though, thanks to an old friend called pneumonia.  I've been out of it ...

Viral Video Lessons Round Up - Great Plays, Crude Jokes, and Another Creative Proposal

Viral Video Lessons Round Up   Great Plays, Crude Jokes, and Another Creative Proposal

It's Friday, which means I've got another batch of the week's most popular viral videos for you, just in case you had too busy a week to keep tabs on the viral marketplace.  We'll try to break each one down a bit to determine what ...

Amateur Muppets Web Video Proves Creativity Trumps Budget

Amateur Muppets Web Video Proves Creativity Trumps Budget

When I wrote my year-end article last December called "Top 9 Lessons Learned From 2009's Viral Video Successes," my #1 lesson was this: "Use Muppets! The Muppets make everything better. If there's any way for you to use Muppets in your viral video without infringing on copyright, I ...

Viral Video Lessons Round Up - Tributes, Controversies, and Amateur Filmmaking At Its Best

Viral Video Lessons Round Up   Tributes, Controversies, and Amateur Filmmaking At Its Best

Every week I scour the web, searching for the most popular viral videos.  And because of this weekly Viral Video Lessons Round Up column, I get to claim that it's all in the name of work.  Outstanding.  This week saw some fine examples of viral ...

Viral Video Lessons Round Up - Dogs, Dogs, and Other Animals

Viral Video Lessons Round Up   Dogs, Dogs, and Other Animals

Online video is changing all the time, as are the tastes of the online video-viewing public.  We're a fickle lot, quick to grow bored of trends and always on the lookout for something fresh.  However, some genres of viral video have stood the test of ...