Viral Video Marketing

Viral Video Marketing – Learn tips to make your videos go viral and read about successful viral video marketing campaigns. News and insights into viral video marketing campaigns, techniques for viral video seeding, and check out some of our more favorite viral video clips.

Best Branded Viral Video Marketing Ads - Skittles Creeps You Out & QuadroCopters Play Tennis

Best Branded Viral Video Marketing Ads   Skittles Creeps You Out & QuadroCopters Play Tennis

Every week there are countless brands taking advantage of the word-of-mouth power of YouTube to spread ideas and thoughts about their company. Some execute their videos better than others. Of all the many branded videos that hit the web on a daily basis, two clips ...

Monday Morning Grindhouse - Weekend Viral Video Clips To Start Your Week

Monday Morning Grindhouse   Weekend Viral Video Clips To Start Your Week

I know how tough it can be to get going on a Monday morning. You've spent all weekend relaxing, running errands, doing yard work, watching basketball, and just generally doing whatever you darn well pleased. But come Monday morning, it's back to the grind. The ...

Air New Zealand’s Mid-Air Disco Party Video #RICHROLL

Air New Zealand’s Mid Air Disco Party Video #RICHROLL

I'm usually full of strong opinions about online video and social media marketing, but after watching the newest Air New Zealand video "Mile-High Madness with Richard Simmons! #RICHROLL," I'm not sure if it's the best thing I've ever seen or if I should go punch ...

Animals, Nature, Talent -> The Week's Best Viral Videos & Marketing Lessons

Animals, Nature, Talent  > The Weeks Best Viral Videos & Marketing Lessons

In the world of online video, this will probably go down in history as Rebecca Black week. Whether she wanted to or not, she took over the whole darn Internet with her "Friday" video, the Good Morning America interview, and then Jay Leno on top ...

Best Branded Viral Video Ads - Celebrity Endorsements With Twitter & Sony

Best Branded Viral Video Ads   Celebrity Endorsements With Twitter & Sony

Whenever I see a great piece of branded online video content, I try and pass it on to you guys. Brands are out at the leading edge of what's happening in online video, so there's an awful lot we can learn from their examples. Of ...

Did We Just Get Duped? Rebecca Black's "Friday" May Have Been Viral Video Marketing At Its Best

Did We Just Get Duped? Rebecca Blacks Friday May Have Been Viral Video Marketing At Its Best

Since gaining attention last week, the video for aspiring singer Rebecca Black's "Friday" has gone super-viral. It currently has 33 million views (10 million more than Lady Gaga's latest music video). The video is about 6 weeks old, but didn't go viral until sites like ...

The Week's Best Videos: Creative Musicians, Laughing Babies

The Weeks Best Videos: Creative Musicians, Laughing Babies

Major worldwide catastrophes and global news events have a way of swooping in and completely dominating the viral video world, and the situation in Japan is living proof. Videos of the earthquake in action, videos of the tsunami's devastation, and videos of explosions at the ...

Logitech Revue & Google TV Bring Back World's Biggest Kevin Bacon Fan

Logitech Revue & Google TV Bring Back Worlds Biggest Kevin Bacon Fan

Logitech (& Google) scored a viral hit with their Logitech Revue/Google TV commercial back in December of 2010. It starred Kevin Bacon as Ivan Cobenk--the world's biggest Kevin Bacon fan (Ivan Cobenk is actually an anagram of Kevin Bacon). The humor was spot on, and ...

Best Viral Video Marketing Campaign: Old Spice Pulls Back The Curtain

Best Viral Video Marketing Campaign: Old Spice Pulls Back The Curtain

Old Spice has earned their place in advertising lore. Years from now, when marketing students are making their way through the textbook, there will be an entire chapter on Old Spice Man, and the enormous level of buzz he managed to achieve for the brand ...

The Best Videos Marketing Lessons - Oscars, Amateur Footage, Short Films

The Best Videos Marketing Lessons   Oscars, Amateur Footage, Short Films

I wrote yesterday about the discovery problem with online video.  There's so much video being uploaded at such a rapid pace that it's literally impossible for every video to have an even chance to be found. The average viewer has neither the time nor the ...

"The Chronicles of Rick Roll" To Put Viral Stars On Theater Screens, Fail

The Chronicles of Rick Roll To Put Viral Stars On Theater Screens, Fail

Movie trailers have always been one of the more reliable content varieties for online video. Trailers for even the most average-looking films typically score high view-counts. But the latest trailer making the viral rounds sticks out from the rest like a sore thumb, and that's ...

The Week's Best Viral Videos & Marketing Lessons: Amateur Effects & Tributes

The Weeks Best Viral Videos & Marketing Lessons: Amateur Effects & Tributes

Happy Friday everyone. It's been a long week for me, and I'm looking forward to the weekend. Your weekend comes a little early, in the form of the weekly viral video round up. I've got another great collection of clips that went viral this week---each ...

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

I've been talking about the now-famous head-shaving helmet video for a few weeks now. First I featured it in one of my weekly round-ups of the latest and greatest viral success stories. A few days later, CNN revealed the video as a hoax and spoke ...

The Week's Best Viral Video Marketing Lessons: Movie Trailers, Games & Mario Bros

The Weeks Best Viral Video Marketing Lessons: Movie Trailers, Games & Mario Bros

Every week I keep a running list of great viral videos I've come across for use in this column, and in the nearly two years I've been writing it, I've never had a list of videos worth sharing that was as long as this week's. ...

A Tale of Two Viral Hoax Videos Done Right

A Tale of Two Viral Hoax Videos Done Right

Hoax videos are pretty trendy right now. You probably heard about the Jerusalem UFO videos, which many have labeled as the work of well-organized pranksters. Or maybe you heard about the Central Park iPhone marriage proposal that ultimately turned out to be staged. Either way, ...