Online video marketing: News, tips and guidelines for video marketers. YouTube marketing & SEO, viral video marketing, and all things related to marketing your online video content. Follow ReelSEO for up-to-date information, trends, strategies, and best practices.
Richard Bustillo helped Rick Case Honda double their monthly trade-ins, gaining a 12x ROI. How did he do it? By using YouTube TrueView ads. Rick Case Honda was now earning an incremental $50,000+ for online videos that cost $0.20 - $0.30 per view. This is how he did it.
Domino's Pizza Japan have launched a new iPhone app for customers and used their President to front a video campaign about it. The result is as corporate, cringeworthy and awkward as you would imagine but it's getting the exposure that the company needs......
Move over Harlem Shake, Socks the dancing Shetland Pony is set to trounce all comers in every viral video chart for the next few weeks. However, replicating a moonwalking horse isn't so easy for those who like to take a trend and run with it but a new remix tool lets everyone join in the fun.
With everyone able to opt in on the new YouTube channel design, there is one particularly intriguing feature in which content creators should take advantage: the subscribe trailer, which will be visible to only the people who visit the channel page who are not subscribed.
Video is a great way to communicate your company's message, and the best part is, it can always be accessed later when someone has questions. Here's an overview of how businesses use video internally to best communicate with employees, customers, and colleagues.
The new channel design is set to be up by the end of the day. And today is March 7, so be on the lookout for these changes in the next few hours. The new channel design will offer a consistent look over all devices and a few more neat features.
YouTube is rolling out the new channel design called One Channel. And it looks like all the partners and businesses of the world now have access to it after the initial test for a few partners in the past month. The new channel design promises a consistent look across all devices, plus a few more bells and whistles.
Annotations can make videos more interactive, as we've discussed before. But sometimes creators go a little overboard. Sometimes there's so much on screen you can't see certain parts of the video, and that can be really annoying. Luckily, there are ways to get rid of ...
A 6 and a half minute long infographic led video is the latest to take YouTube and the social media networks by storm - despite being uploaded back in November 2012. It has turned relatively complex economic data into an more easily digestible format and is quickly dividing those from both sides of the political divide.
It's doubtful when Ian Hecox and Anthony Padilla started SMOSH they thought they'd have 8 million subscribers, but the long-time YouTubers keep achieving milestones and breaking records in 2013, being the first to achieve the 8 million mark.
The Harlem Shake isn't going anywhere soon, and while it's going strong, we might as well have as much fun with it as we can. And YouTube sure is, as they've added an Easter Egg to their search results when you type in "Do the Harlem Shake." It's a lighthearted, fun thing YouTube decided to add and brighten your day, even if in the slightest manner.
Here's how you can guide your viewers through a choose-your-own-adventure type of experience using interactive annotations that link to multiple videos. Just like stand-alone videos, however, your content must be compelling for it to work.
Oreo is doing awesome things with online video and social media lately. Their latest video shows the great extremes one person will go through in order to separate the cookie from the creme in something that is almost (not quite) Rube Goldberg-esque in getting a complex machine to do a simple thing. Let's sit back and enjoy and maybe eat a cookie or two.
Sometimes, a content creator has no idea what they need to do after the video is finished and uploaded. A ton of work has to be done to ensure that it will be seen. How do brands do that? VidIQ is a service that does all that hard work for brands, so that they can rest easy that their video's visibility has been optimized.
YouTube's updated Android app is letting on that paid subscriptions are coming very soon. With code in the app explicitly stating options concerning paid channels, the only question that still remains concerning paid subscriptions is "How soon?"
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