Video Research & Trends
Online video industry market research coverage. Internet video analysis, studies, reports, statistics, trends, and other research about the online video industry. Mobile video research, broadband usage, video consumption, video advertising trends, and other market research and statistics covering the online video market.
I don't know if many of you have heard, but online video is kind of a big deal. If you are a dedicated reader to this site, you might have seen articles that mention this every so often. We know that YouTube is trying to put itself everywhere a screen exists and is throwing money ...
Republican Presidential Candidate Herman Cain made news recently for his campaign cancelling an interview with newspaper this Thursday, saying it didn’t want the interview to be video recorded and arguing that video is only typical for television. But do the latest stats show otherwise?
That might be the most number of uses of the word video in a title by me, ever. The VideoMind Video Index is a quarterly report that will offer everyone an insight into what's going on in the world of video and, I quote, "an industry resource that offers unique insights into the world of ...
The flames are on full blast in the tablet world as Amazon has released their new Kindle, the Android-powered Kindle Fire. Will it set online video alight with its hotness? It seems to already be pulling heat from another major tablet platform, the iPad (and it's fellow iPad 2 which shows they just can't come ...
Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals continued to climb. Today we're going to look at the ...
Brightcove & TubeMogul recently released their quarterly research report for Q1 and Q2 of 2011, entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement. The report focuses on three areas: platform usage, online video engagement and discovery, and mobile engagement. Today we're going to look at their findings on ...
An interesting report came from GigaOM on Thursday. The site was told by a Google spokesperson that 60 percent of their overall views come from non-English speaking people. They got that information from looking at the overall viewers who pick another language as the site's chief display language. With the recent addition of IsiZulu and ...
The Jun Group put out a fantastic infographic today and it's all about one of our favorite subjects: social video. Specifically, the infographic looks at how well social video works for brands and advertisers that are using video within social media and social networks. It also has some interesting data on what kind of videos ...
Brightroll has released their latest numbers in regards to what US publishers are doing with online video and where they get their advertising. The thing they found that was really interesting was that 50% of publishers who responded state that they work with five or more ad networks! To me that means a big pain ...
YuMe has released its video advertising metrics report for the third quarter of 2011, so I thought we'd take a look at the findings to see if we can put our finger on the latest online video ad trends. While pre-roll ads continue to be the most used format by advertisers, which is no surprise, ...
TubeMogul has released a new report today on the performance of real time bidding on video ads. Specifically, TubeMogul wanted to find out if real time bidding actually produced the brand lift suspected, or if it was all just a bunch of hot air. The results? Brands are, indeed, seeing considerable lift from video advertising ...
It's that time of the month again, when comScore puts out its Video Metrix numbers that show who is ruling the roost in online video. As expected, YouTube is still top dog and it seems that VEVO has cemented itself into the second post overall. More interestingly though, is that Tremor Video looks to be ...
So you are feverishly making apps, widgets, channels, and what-nots to get your message out around the globe via Internet connected TVs, well you might want to slow down there, Hoss. Recent research from Strategy Analytics shows there are 42 million homes around the world with Internet connected TVs, and that most of those devices are ...
Blip.tv and Dynamic Logic got together for some research into web series viewing habits, and did some number crunching to see when where and how people are consuming original web series offered at Blip.tv. It also gleaned some information on how the viewers feel about the advertising they encounter.
Netflix is clearly putting their hopes for the future on their streaming business. After increasing prices, they also announced they would soon spin off the DVD service into it's own business, called Quickster (still hate that name). But Netflix is still pretty far out ahead of their customers on the move to digital streaming. According ...
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