Video & The Law

Legal Video Guide – Learn tips for important legal issues with online video for commercial use. Here we offer news and insights into copyright infringement, fair use, trademark, right of publicity, right of privacy, defamation, trade secrets, waivers and releases – and how all of this relates to web video and digital media. Here you will find trends, tips, and insights with real attorneys and legal professionals in internet and new media law, intellectual property law, entertainment law.

How to Properly Disclose Advertising Relationships for Online Video

Video Creators: How-to Properly Disclose Paid Endorsement Deals

The FTC has very specific and clear guidance on how to disclose paid endorsements in video content. Any time an endorsement is made as a result of a relationship with a sponsor, the video creator must make this clear in the video itself.
copyright freebooted user generated videos

Why User-generated Video Needs the Same Protection as Branded Content

User-generated video content is often openly freebooted, with third parties monetizing that stolen content with little legal consequence. But UGC video deserves the same kind of rights management that branded content enjoys, but too many amateur creators are unaware of the protection they are entitled to.
Report Facebook Freebooting

Your Quick Guide to Reporting Freebooted Videos to Facebook

Freebooting continues to be a serious issue for a huge number of creators who are seeing their video content being redistributed with no credit at all. It's a very real problem on Facebook, and in our handy guide, we take you through the process of reporting the offenders and reclaiming your intellectual property.
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Are You Misleading Viewers? How-to Best Disclose Sponsored Videos & Why

It's a fact that many online video creators are still not disclosing sponsorships they received for some of their video content, and that's totally against current FTC guidelines. In this week's How To's Day, we discuss how you can properly disclose your paid endorsements, and why you need to.
claim back youtube business expenses USA

Top 9 Tax Deduction Opportunities for U.S. YouTubers

If you are making a living from YouTube, then you should be paying taxes on your earnings. But like any business, there are expenses that you may be able to claim back if they have been incurred in the course of your YouTube activities.
Copyright digital background

Using Copyrighted Music in Videos: When is it Legal?

Copyright law can be a minefield to navigate, and many thousands of creators may not even be aware that they are in breach of the law by using copyrighted music in their videos. We take a look at the issues surrounding copyright, and how video creators can stay legal.
oreo lick race youtubers

YouTube Videos Pulled for Failing to Declare Oreo Sponsorship

Oreo has been penalized for failing to declare it sponsored some YouTuber vlogging content. As the ASA and FTC begin to more actively enforce their rulings about ads in online video, where is YouTube? The site needs a feature to help creators to promote a brand without risking the quality of their content immediately.
freelance video production copyright agreements

Video Production and Copyright: Protect Yourself In Agreements!

If you produce video, then understanding the basics of copyright law will stand you in good stead for avoiding conflicts with clients. It could even help you negotiate effectively to earn extra revenue from your productions. If you know your rights, it will make things easier for you in the long run.
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Video Production and Copyright: Innocent Infringement is Not OK

The world of copyright infringement is often very confusing. We bring you some insight from a top attorney who specializes in the constantly changing areas of copyright, trademark, and intellectual property, about two of the biggest myths: you must register your work to protect it, and innocent infringement is OK.
Spy-vs-Spy

Crime Fighting Video Advertising Fraud

If you run a digital business today, you are also inadvertently in the crime fighting business. Video ad fraud is a real and ongoing issue in the ad tech community. YuMe CEO Jayant Kadambi offers four points that digital video ad companies should all be driving home to combat the issue.
YouTube Copyright

The Four Big Myths About Copyright And Online Video

Copyright protection has changed from a practical standpoint since the age of the internet. While the laws protecting creators have strengthened since 1996, the practicality and ease of using copyrighted images and videos makes protecting your work a constant challenge. We take a look at the four big myths surrounding copyright and online video.
youtube music

YouTube Tells Indie Music Publishers to Sign Up or Lose Out

Music has always played an important role on YouTube, so it comes as a surprise that the video site is rumored to be strong arming indie labels into terms that undervalue the worth of their artists to the site. it's also a bit of a slap in the face to Indie labels who, like VEVO, have helped keep millions of viewers on YouTube.
vimeo

Vimeo Launches Own ContentID System for Copyright Infringements

Vimeo is rolling out its own ContentID system to ensure that the videos on the site follow community guidelines when it comes to copyright infringements. 'Copyright Match' will be triggered as soon as there is even the slightest hint of an audio or video match, and will cause a video to be flagged for review.
youtubeviacom

Viacom, Google Bury Hatchet Over YouTube Copyright Allegations

The Viacoogle war is over! Viacom and Google settled out of court in a copyright lawsuit that's gone on longer than many have been watching video on the web (heck longer than I've been at ReelSEO). After seven grueling years it seems that Viacom is satisfied with Google's handling of copyright infringement now and decided to end it.
net neutality 2014

Loss of Net Neutrality Could Be Bad for All Online Video Business

The Appeals Court decision to strike down FCC net neutrality in favor of Verizon, has massive implications for all involved, from ISPs to MSOs to consumers. But what does a loss of net neutrality really mean for the internet, and in particular for online video broadcasting and consumption?