^Featured Insights

While we always strive to write thoughtful, objective, and useful articles, from time to time there is specific content on ReelSEO that we like place in this featured section. These hand picked articles are meant to feature information beyond the typical news item and are ones that we pride ourselves on. Whether just because we spent a ton of time researching and creating them, or whether its just because we like them, we hope you do as well.

Why All Video Views Are Not Created Equal – Tips For Seeding Branded Video Content

Why All Video Views Are Not Created Equal   Tips For Seeding Branded Video Content

Major advertisers, including Nike, Ford, and Microsoft, are using the marketing practice of video seeding to reach online users with brand videos longer than the 15 or 30-seconds required by pre-roll video ads. Marketers like that video seeding reaches online audiences in environments that are …

How To Optimize Your YouTube Channel Page–The YouTube Creator Playbook

How To Optimize Your YouTube Channel Page  The YouTube Creator Playbook

Your channel page on YouTube is where you can brand your videos through attractive packaging.  It creates an insular experience for your videos, one without all the distractions of suggested videos and that plain YouTube white background.  A channel page is invitation into your home …

How To Build A YouTube Audience With Keyword Tools – Reel Video Producer Tips #13

How To Build A YouTube Audience With Keyword Tools   Reel Video Producer Tips #13

This week our Producer Tip helps video producers understand how to use YouTube and Google's keyword suggestion tools for determining what videos to make for their niche and audience. It also helps online video creators know how to best title and tag their videos in …

A Simple & Effective Video Marketing Strategy – Reel Video Producer Tips #12

A Simple & Effective Video Marketing Strategy   Reel Video Producer Tips #12

This week we feature a Producer Tip from another one of you all, the viewers and readers of ReelSEO.com! Dan Safkow recently won a video contest through ReelSEO.com sharing his tip for video creators. He uses an acronym and an example of what a simple …

Connect With Your Audience’s Needs And Fears – Reel Video Producer Tips #11

Connect With Your Audiences Needs And Fears   Reel Video Producer Tips #11

This week we feature a Producer Tip from one of you all, the viewers and readers of ReelSEO.com! Steven Washer recently won a video contest through ReelSEO.com sharing his tip for video creators about why it's important for video creators to connect with their audience's …

How To Use Video Marketing To Engage Website Visitors – Reel Video Producer Tips #10

How To Use Video Marketing To Engage Website Visitors   Reel Video Producer Tips #10

For last week's Producer Tip, we looked at how to use online video to drive traffic to your website. If you haven't seen that video yet, it is somewhat of a precursor to this video, so watch it here first. Once you've watched that video, this …

Best Video Marketing Tip Winners: Knowing Customer Pain & Having A Good Call To Action

Best Video Marketing Tip Winners: Knowing Customer Pain & Having A Good Call To Action

About a week ago, we announced a ReelSEO video marketing tips contest, with two winners gaining free entry into this year's Blogworld conference in L.A. And while we were surprised we didn't see a few more entries, we were nonetheless impressed with the video marketing …

How To Optimize YouTube Thumbnails To Attract Viewers – The YouTube Creator Playbook

How To Optimize YouTube Thumbnails To Attract Viewers   The YouTube Creator Playbook

Now it's time to get into the mind of a movie poster designer and create images for your video that are appealing to increase the chances of someone clicking on it.  Usually, you're going to watch the video and find that compelling image that sums …

How To Drive Traffic To Your Website From YouTube Marketing – Reel Video Producer Tips #9

How To Drive Traffic To Your Website From YouTube Marketing   Reel Video Producer Tips #9

If you're a small business, a large business, or just a guy with a blog, using online video can be an effective way to drive traffic to your website from YouTube. In this week's Producer Tip episode, I share 4 ways video producers can use …

The Role Of Metadata In Video SEO, Part 2: The YouTube Creator Playbook

The Role Of Metadata In Video SEO, Part 2: The YouTube Creator Playbook

In Part 1 of our coverage of the YouTube Creator Playbook's metadata section, we discussed the general overview of how titles, tags, and descriptions help people find your video through YouTube's search engine.  We also talked about how good metadata isn't the main way people …

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