^Featured Insights

While we always strive to write thoughtful, objective, and useful articles, from time to time there is specific content on ReelSEO that we like place in this featured section. These hand picked articles are meant to feature information beyond the typical news item and are ones that we pride ourselves on. Whether just because we spent a ton of time researching and creating them, or whether its just because we like them, we hope you do as well.

Best Video Marketing Tip Winners: Knowing Customer Pain & Having A Good Call To Action

Best Video Marketing Tip Winners: Knowing Customer Pain & Having A Good Call To Action

About a week ago, we announced a ReelSEO video marketing tips contest, with two winners gaining free entry into this year's Blogworld conference in L.A. And while we were surprised we didn't see a few more entries, we were nonetheless impressed with the video marketing ...

How To Optimize YouTube Thumbnails To Attract Viewers - The YouTube Creator Playbook

How To Optimize YouTube Thumbnails To Attract Viewers   The YouTube Creator Playbook

Now it's time to get into the mind of a movie poster designer and create images for your video that are appealing to increase the chances of someone clicking on it.  Usually, you're going to watch the video and find that compelling image that sums ...

How To Drive Traffic To Your Website From YouTube Marketing - Reel Video Producer Tips #9

How To Drive Traffic To Your Website From YouTube Marketing   Reel Video Producer Tips #9

If you're a small business, a large business, or just a guy with a blog, using online video can be an effective way to drive traffic to your website from YouTube. In this week's Producer Tip episode, I share 4 ways video producers can use ...

The Role Of Metadata In Video SEO, Part 2: The YouTube Creator Playbook

The Role Of Metadata In Video SEO, Part 2: The YouTube Creator Playbook

In Part 1 of our coverage of the YouTube Creator Playbook's metadata section, we discussed the general overview of how titles, tags, and descriptions help people find your video through YouTube's search engine.  We also talked about how good metadata isn't the main way people ...

How To Use Royalty Free Music Professionally On YouTube

How To Use Royalty Free Music Professionally On YouTube

Proper use of music and sound can make or break your video or film production. However, for those who use YouTube in a professional way, using the right type of music in your productions can make all the difference between a happy and a grumpy ...

YouTube's Own Marketing Advice For Retailers: Create Content, Not Commercials

YouTubes Own Marketing Advice For Retailers: Create Content, Not Commercials

Online video is massive in its reach and scale with 6.9 billion videos viewed monthly in the U.S. in July and August of this year, and it's quickly growing into a major component of what people do online or how they consume information and entertainment. ...

How To Use YouTube Annotations To Increase Engagement - Reel Video Producer Tips #8

How To Use YouTube Annotations To Increase Engagement   Reel Video Producer Tips #8

YouTube Annotations are an important tool for any online video producer on YouTube, but many people either don't know how to use them nor use them well. This is not a tutorial on how to create annotations on your videos -- there are plenty of ...

The Role Of Metadata In Video SEO, Part 1: The YouTube Creator Playbook

The Role Of Metadata In Video SEO, Part 1: The YouTube Creator Playbook

One of the great mysteries among those who don't work inside Google headquarters is how a search engine decides who the cool kids are on the Internet.  The top few links you get from a search engine are also going to be the ones that ...

Steve Jobs' Impact On The Video Industry - The Reel Web Episode #8

Steve Jobs Impact On The Video Industry   The Reel Web Episode #8

Steve Jobs passed away last week. The story is all over the news, and rightfully so! Steve Jobs impacted the world in significant ways, changing how we communicate, consume media, work, and even relate to each other. This week we take a brief look at Steve ...

How To Change Your YouTube Channel URL - Reel Video Producer Tips #7

How To Change Your YouTube Channel URL   Reel Video Producer Tips #7

This week's Producer Tip shows you how to change your YouTube channel URL! Maybe you're stuck with a channel name you don't really like anymore, but all your videos, views and subscribers are on it already. How can you change your existing channel name to ...

How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook

How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook

In almost every section of YouTube Creator Playbook, they have provided a tip on using the audience tracking tool, YouTube Insight (YouTube Analytics).  Insight is YouTube's massive test audience, everyone who uses YouTube is represented in these statistics.  You can figure out the basic age of your ...

Video Marketing Advice For Retailers: Product Videos Alone Aren't Enough Anymore

Video Marketing Advice For Retailers: Product Videos Alone Arent Enough Anymore

Mark Robertson, Founder and CEO of the The Online Video Marketer's Guide, ReelSEO.com, recently presented the session, Welcome to the 'REEL' Web: Why Video Marketing has Evolved Beyond SEO, at Liveclicker's 2011 Video Commerce Summit.  While he was at the summit, the online video guru sat down with ...

Engaging The Community Around Your Videos - Reel Video Producer Tips #5

Engaging The Community Around Your Videos   Reel Video Producer Tips #5

In this week's Producer Tip we talk about capturing good audio for your videos, but we also talk about engaging with viewers in the comments section of your videos. Even if you get so many comments that it's impractical for respond to them all, at ...

How To Convert 2D Videos Into 3D on YouTube - The Reel Web #6

How To Convert 2D Videos Into 3D on YouTube   The Reel Web #6

Welcome to this week's episode of The Reel Web, ReelSEO's very own web series featuring the latest news stories, opinions, announcements, and insight from the world of online video. This week's stories include new YouTube features like how to convert your 2D videos into 3D ...

YouTube Scheduled Channels - Encouraging Partners To Develop Scheduled Content

YouTube Scheduled Channels   Encouraging Partners To Develop Scheduled Content

YouTube is about to look a lot more like traditional television. According to the Wall Street Journal, YouTube is hard at work on developing a group of scheduled channels. With top-quality content that adheres to a regular publishing schedule, YouTube hopes to grab larger chunks ...