Featured Insights

While we always strive to write thoughtful, objective, and useful articles, from time to time there is specific content on ReelSEO that we like place in this featured section. These hand picked articles are meant to feature information beyond the typical news item and are ones that we pride ourselves on. Whether just because we spent a ton of time researching and creating them, or whether its just because we like them, we hope you do as well.

How NowThis Became the Most Watched News Publisher on Facebook nowthis news facebook strategy 260x170

How NowThis Became the Most Watched News Publisher on Facebook

NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.
How Turkish Airlines is Winning Big at Video Marketing turkish airlines video marketing 260x170

How Turkish Airlines is Winning Big at Video Marketing

When it comes to video marketing, Turkish Airlines is flying circles around the world’s largest airline brands. So, what do a lot of the smaller airlines know about video marketing that most of the bigger airlines don’t?
The NBA is Crushing Other Sports Brands on Social Video nba social video  260x170

The NBA is Crushing Other Sports Brands on Social Video

The NBA is one of the most watched sports brands on Facebook, Instagram, Vine, and YouTube, so if video marketers want to pick up a few tips for a winning social video marketing strategy, then they should take a closer look at some of NBA's tactics.
LEGO & Facebook Video: Is the Brand Missing a Quick Win? lego batman video youtube 260x170

LEGO & Facebook Video: Is the Brand Missing a Quick Win?

LEGO has found huge success with its video marketing strategy, and has millions of followers who engage with its content online. But it may be missing a trick by not uploading enough native videos to Facebook.
Why a Mobile Video Marketing Strategy is Essential for Fortune 50 Brands video marketing fortune 50 260x170

Why a Mobile Video Marketing Strategy is Essential for Fortune 50 Brands

Although Fortune 50 companies can afford to advertise on television, their target viewers are watching as much video online as they’re watching on TV. And a huge number of that target audience is consuming video via their smartphones and tablets. That's why it's essential that those big companies need to embrace video as part of their mobile digital marketing strategy.
Which U.S. Presidential Video Campaigns Are Actually Engaging Viewers? video engagement 2016 presidential campaigns 260x170

Which U.S. Presidential Video Campaigns Are Actually Engaging Viewers?

There are huge budgets available to promote video campaigns, but how are the frontrunners in the 2016 U.S. Presidential election faring when it comes to engagements? Anyone can buy video views, but we're much more interested in how election videos are actually engaging the average viewer.
20 Ways Brands Can Make the Most Out of Facebook Video video marketing tips for brands on facebook 260x170

20 Ways Brands Can Make the Most Out of Facebook Video

Native video uploads to Facebook have generated over 1.3 Trillion views in the past 12 months. So how do you make sure your Facebook video marketing campaign stands out from the rest. We bring you 20 tips you may not be aware of.
500 Hours of Video Uploaded To YouTube Every Minute [Forecast] youtube upload video 260x170

500 Hours of Video Uploaded To YouTube Every Minute [Forecast]

Facebook, Snapchat, and other video platforms are reporting incredible growth but what about YouTube? How much video will be uploaded to the video giant in 6 months, or even a year from now? Using stats from the last 8 years, ReelSEO predicts YouTube will keep on growing and growing.
73% of B2B Marketers Say Video Positively Impacts Marketing ROI b2b video marketing survey results 2015 260x170

73% of B2B Marketers Say Video Positively Impacts Marketing ROI

A new study from the Web Video Marketing Council, and ReelSEO, confirms that 73% of respondents believe that video positively impacts marketing results and ROI. 83% of those companies surveyed are using video content for website marketing, with another 50% incorporating video content in their email marketing campaigns.
Football on YouTube: Branded Videos Generate 22% More Views [Report] football youtube 260x170

Football on YouTube: Branded Videos Generate 22% More Views [Report]

Football, or soccer, is one of the most popular sports both on and off-line, and a new report from Tubular confirms what an impact it has had on online video in the last year. Did you know that football-related video content generated a staggering 37 billion views across the major social video sites in 2014?