Video Industry Events

Online Video Events and Conferences. ReelSEO coverage of internet video and multimedia web conferences and events. Streaming media conferences, OMMA, Adtech, online video platform summit, open video conference, and many other online video related conferences and events.

The Video Metrics That Matter. Hint: It's Not Views [Video]

The Video Metrics That Matter. Hint: Its Not Views [Video]

The final panel of the ReelSEO Video Marketing Summit was "Video Metrics that Matter and Tools I Wish I’d Created." There are some really cool tools out there for brands to really interact with their community. That is, if they decide to do YouTube the right way.

Tips and Best Practices to Optimize Your Video Advertising Campaign [Video]

Tips and Best Practices to Optimize Your Video Advertising Campaign [Video]

Our next-to-last panel at the ReelSEO Video Marketing Summit was "Best Practices to Optimize the Video Advertising Opportunity," and we had experts from TubeMogul, Google, Essence, and Mediasmith telling us all about the best practices when it comes to advertising in online video.

The Online Video Battle of Content Vs. Community: Which Rules?

The Online Video Battle of Content Vs. Community: Which Rules?

Our panel, "Content vs. Community - Which Is King?" featured a host of great experts discussing whether it's the great content or a solid community that creates success in online video. It shouldn't surprise you that these two things are not mutually exclusive.

Going Beyond Awareness to Advocacy: Marketing Video Across the Customer Lifecycle

Going Beyond Awareness to Advocacy: Marketing Video Across the Customer Lifecycle

There are 8 phases of the customer life cycle, and video can play a part in all of those...from the time that you make people aware that you exist to the point where they become your most vocal cheerleaders, video can and should be a part of each step.

Creative Approaches to Video Storytelling for Brands

Creative Approaches to Video Storytelling for Brands

We had representatives at the ReelSEO Video Marketing Summit from major digital production agencies Mekanism, Adjust Your Set, Salesforce, Portal A, and New Antics talk about the value of storytelling and their interactions with brands when they pitch ideas. There is a tremendous wealth of information here.

How Brands Should Engage in the Participation Age: YouTube's Keynote @ The 2013 Video Marketing Summit

How Brands Should Engage in the Participation Age: YouTubes Keynote @ The 2013 Video Marketing Summit

All of our videos concerning the ReelSEO Video Marketing Summit are up to view at your leisure. Kicking the Summit off was Google's Suzie Reider, who told us about Generation C, the group of people who are very connected to social media. How do we reach those people?

Winning Video Entries from the ReelSEO Video Marketing Summit

Winning Video Entries from the ReelSEO Video Marketing Summit

During the ReelSEO Video Marketing Summit, we teamed with Spot Trender to create a contest for best videos in categories such as B2C, B2B, and PSA. Spot Trender used a reaction graph to select the winners. Would you like to see who won? Read on.

That Was VidCon! Thoughts from Disneyland

That Was VidCon!  Thoughts from Disneyland

Even though the 4th annual VidCon, held at the Anaheim Convention Center, is mainly for fans and for fans to meet up with their favorite channel creators, there was some good information to be found at the event.

Creative Storytelling for Brands: Video Marketing Summit Recap

Creative Storytelling for Brands: Video Marketing Summit Recap

What did the top creative minds in the online video industry say about storytelling at the ReelSEO Video Marketing Summit? What are the steps? Is there a magic unicorn? Does it really come down to planning? Here's a summary of what they said.

Is YouTube’s Business Model Broken? What about Vine or Instagram?

Is YouTube’s Business Model Broken? What about Vine or Instagram?

Some notes on Revision3's live recording of downLOADED at the ReelSEO Video Marketing Summit, and who's "winning" in the social media race between YouTube, Vine, and Instagram. The answer is: whatever floats your boat, of course.

Notes from the ReelSEO Video Marketing Summit (Update)

Notes from the ReelSEO Video Marketing Summit (Update)

A "live blog," of sorts...of everything happening at the ReelSEO Video Marketing Summit in San Francisco. Check with us throughout the day for new updates!

If Your Video Content Is Truly Compelling, Keep Calm and Go Long

If Your Video Content Is Truly Compelling, Keep Calm and Go Long

There's a myth that you can't have a successful video if it's over 15 minutes in length (and some would say the bar is much lower). But long-form videos have a place, and can be hugely successful. They're no different from short-form videos if they're entertaining and compelling.

How to Create YouTube Advertising that Makes the Cash Register Ring

How to Create YouTube Advertising that Makes the Cash Register Ring

What will Greg Jarboe be talking about at the Reel Summit taking place later this month? Well, how to create advertising that makes that cash register ring, using the teachings of David Ogilvy, who literally wrote the book on advertising.

Early Bird Flies at Midnight: Register for Reel Video Marketing Summit Today!

Early Bird Flies at Midnight: Register for Reel Video Marketing Summit Today!

So, we've reminded you quite a bit about this Summit, and the Early Bird rate.  And today is the last day you can register for a discount price.  You can save $200 if you register by tonight: June 24, 2013 at midnight.  After that, you ...

Three Key Reasons To Attend The Reel Video Marketing Summit

Three Key Reasons To Attend The Reel Video Marketing Summit

Who will you see at the Reel Video Marketing Summit, and why should you attend? Here's a good three reasons why, and like successful video itself, it all comes down to content. What kind of content will you be seeing at the Summit? Read on.