Video Industry Events

Online Video Events and Conferences. ReelSEO coverage of internet video and multimedia web conferences and events. Streaming media conferences, OMMA, Adtech, online video platform summit, open video conference, and many other online video related conferences and events.

Selling Your Business Culture With Web Video – The Zappos Experience

Selling Your Business Culture With Web Video – The Zappos Experience

I interviewed Zappos.com's Video Product Manager, Laurie Williams, who shares with me how her company Zappos is harnessing their "quirky" company culture to feature both staff and fans in online videos; and using personal engagement to sell their products, their brand, and their culture – ...

Automated E-Commerce Video: Balancing Production Time With Creative Control

Automated E Commerce Video: Balancing Production Time With Creative Control

Grant Crowell interviews REI's Video Art Director, Jason Lohr-Johnson, about how his company is learning to balance their new automated video production tool with both product videos and personalized videos, balancing SEO benefits with expertise, and tips for how you can be more productive and produce better-quality video for e-commerce.

How To Create An In-House Video Commerce Program, With No Budget!?

How To Create An In House Video Commerce Program, With No Budget!?

Grant Crowell inteviews Jason Arend, PFI Western's VP of Media and Global Marketing, E-Commerce, and Creative Services. Jason shares his experiences with managing multiple companies' multi-channel video properties, what he recommends for anyone who is looking to be successful with video in e-commerce today, and his secret for how PFI is doing it for no money. (That's right, NO MONEY.)

Video Email Marketing Best Practices for E-Commerce - Video Email?

Video Email Marketing Best Practices for E Commerce   Video Email?

Grant Crowell covers the panel, "Integrating Video into Your Email Marketing Strategy," at the 2010 Video Commerce Summit in Seattle, sponsored by Liveclicker. Learn from the industry experts on best practices for doing video in email marketing and integration of video into retail e-mails, and I tackle the big question: Is video in most email marketing programs really "video?"

E-Commerce Video Strategies With The Home Shopping Network

E Commerce Video Strategies With The Home Shopping Network

ReelSEO.com's Grant Crowell interview HSN.com's (Home Shopping Network's) Director of Digital Content Emery Skolfied, following his presentation at the Video Commerce Summit in Seattle titled, “How HSN advances its video commerce leadership.” Emery talks about HSN's own patented technology for online video in retail e-commerce, tips based on their own experiences using video with customers, and challenges they ha overcome with better understanding customer behavior.

SES San Francisco's New Video Lab To Bring A Site Clinic Approach To Video

SES San Franciscos New Video Lab To Bring A Site Clinic Approach To Video

It's very nearly time for SES San Francisco, which runs August 16-20.  The Early Bird rate expired over the weekend, but most of you already know that SES is a bargain at any price.  The four days will be packed with the usual phenomenal speaker ...

Dive Into HTML5 Video With The Masters - HTML5 Webinar Replay Video

Dive Into HTML5 Video With The Masters   HTML5 Webinar Replay Video

Last week, we held our second ReelSEO webinar event titled, "Dive Into HTML5 Video - Learn From The Masters." The webinar was a great success and we had more than 1100 attendees join us for the first hour with more than 500 remaining online past ...

The Growth and Future of Video In E-Commerce: Creativity Versus Psychology

The Growth and Future of Video In E Commerce: Creativity Versus Psychology

I interview Justin Foster, host of the 2010 Video Commerce Summit held in Seattle this past week. Justin talks with me about the reasons for the growth of video in e-commerce, the challenges to overcome, some key issues of discussion and debate, and projections for ...

The Case AGAINST Viral Video for Business and E-Commerce

The Case AGAINST Viral Video for Business and E Commerce

I interview Dr. BJ Fogg, Director of Stanford University's Persuasive Technology Lab, on what insights he has to share on the opportunities and challenges with effective video in e-commerce.  Dr. Fogg also discusses (what I admittedly characterize) the problem mentality of basing success models for ...

Video SEO and PPC Strategies for E-Commerce Video Online

Video SEO and PPC Strategies for E Commerce Video Online

ReelSEO publisher Mark Robertson was a featured speaker this past week at the 2010 Video Commerce Summit held Seattle, Washington. We've included here Mark's full presentation titled, Building on the Success of Video with New PPC and SEO Strategies, which is also available on Slideshare.

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