Video advertising news, trends, and resources. Learn about the newest video ad formats, video advertising networks and video ad platforms, contextual video advertising, in-stream video advertising, video banner ads, and more…
Facebook has delayed their video ads again, moving from the Summer to, at earliest, the Fall. The much-discussed Facebook video ads have been anticipated all year. But because of changes that Facebook is planning, the ads will be delayed another season.
The automotive industry is still woefully behind when it comes to video marketing. Which is strange, because purchase intent increases when consumers are exposed to a brand’s video. A look into the automotive industry and video today.
After a move that was never going to do anything but pay off, YouTube’s break away from Apple and the release of its own standalone app has contributed to an estimated mobile ad revenue of around $350 Million for the company in the last six months.
What to we believe when it comes to online video advertising? Is it moving up the way it should, or does it need to be TV-sized to be a success? The way numbers are presented and opined upon, it’s hard to know exactly where the industry stands.
Our friends at Unruly are opening up a Social Video Lab in New York City, much like the one they opened in London last year. Lucky guy Greg Jarboe got to take a look at it last week, and now he’s going to share with us what he saw there.
These are the kinds of ads we love at ReelSEO: find a way to put your product front-and-center without directly advertising it, making it the main cog of the plot, and creating an interesting story around it. Adobe’s Street Retouch Prank manages to do all of these things.
Dollar Shave Club is back with a new video for a new product: One Wipe Charlies. Yep, we’re talking about #2 here, in more ways than one. The same stream-of-consciousness style is back, and it looks like they have another winner here.
Much of the same ads from April made the Unruly Viral Video Chart for May, but quite a few new ones were still able to make their mark. Quite a few phone ads, especially from Samsung, made the list, as well as Kmart’s new “Big Gas Savings.”
Properly optimized and posted video-newsletters keep today’s video-oriented customers updated while providing solid SEO benefits for small and local businesses. What kind of tentacles can a video-newsletter use to reach out?
You’ve decided to turn to video for your business. Now what do you do to ensure that it does what you want it to do? You need to come up with a strategy. What kind of strategy? The one where your video gets seen, converts, and makes people loyal to your brand.