December 03, 2007 07:00 AMEastern Time
Partnership Expands TurnHere's Local Market Reach Through Access to Superpages' Client Base of More Than 18 Million Small and Mid-Size Businesses
EMERYVILLE, Calif. & DALLAS–(BUSINESS WIRE)–TurnHere, Inc., an online video solutions platform, and Idearc Media Corp, today announced a partnership to produce online videos for Superpages' clients. Superpages.com® will leverage TurnHere's professional filmmaker network to produce broadcast-quality local merchant videos that tell the stories behind businesses.
"TurnHere, with their national network of talented video producers as well as their efficient and highly scaleable production process, is an obvious partner for us and will meet the needs of Superpages' customers,” said Eric Chandler, president, Internet for Idearc Media. "TurnHere's authentic video style, coupled with the company's value-oriented delivery process, will serve as a compelling advertising tool for clients ranging from local merchants to professionals and emerging businesses.”
According to the terms of the agreement, Idearc's listing service, Superpages.com, will be offering its base of over 18 million small- to medium-sized businesses in the United States the opportunity to showcase their products and services using TurnHere's proven formula for creating engaging online video vignettes. TurnHere will begin producing videos for Superpages.com customers across the nation. The videos will be accessible at .
"TurnHere has established the standard for scaleable online video production in a variety of industries – our new relationship with Superpages.com demonstrates our growth and success in the local market sector,” said Bradley Inman, CEO and founder, TurnHere. "Our goal continues to be helping companies convey the unique personalities and services behind their businesses through a real-time medium that is both dynamic and cost-effective.”
About Idearc Inc.
Idearc Inc. (NYSE:IAR) connects buyers and sellers with its multi-platform of advertising solutions including Verizon(R) Yellow Pages, Verizon(R) White Pages, smaller-sized portable Verizon(R) Yellow Pages Companion Directories, Superpages.com(R), Superpages Mobile(SM), Solutions At Hand(TM) magazine, Solutions at Home(TM) magazine, and Solutions on the Move(TM) and Solutions Direct(TM) direct mail packages. Idearc provides sales, publishing and other related services for more than 1,200 distinct directory titles in 35 states and the District of Columbia. Superpages.com, the expert in local search with more than 2.8 billion network searches and 18 million business listings in the United States in 2006, offers advertisers a variety of online advertising solutions. Superpages Mobile provides local search functionality for wireless subscribers. For more information, visit www.idearc.com.
About TurnHere, Inc.
TurnHere, Inc. is a leading platform for online video production and provides studio-quality Internet video advertising and Web distribution for companies in a wide range of industries including media, publishing, travel, local and real estate. The company leverages its growing network of more than 3,200 professional filmmakers across more than 50 countries to create affordable Internet videos that deliver emotionally engaging and authentic content to the right audiences. With deep backgrounds in media and video production, TurnHere works with customers on creative treatments to help produce effective venues for building online traffic. Founded in 2005, the company is privately held and based in Emeryville, California.
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