It's hard to measure total reach for white-label video providers, but at least in terms of marketplace perception, Brightcove leads the pack. Be it thePlatform, Ooyala, Fliqz — it's a long list — no enterprise video player comes through our door without mentioning Brightcove as a competitor. And the video platform dogfight gets nastier by the day, with established relationships getting ditched for the competition.
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