Tips for Increasing Views Via Recommendations "Related Videos"
I asked the Adam Singolda, CEO of Taboola - for some tips to increase views to your site. Basically, what can you do to othat your users are aware of video on your site and therefore increase video revenues.
The hardest task is to convert non-video viewers to video viewers. People still read substantially more than they watch videos.
Promote videos across your site
- On your homepage
- On your category pages
- On your article pages
2) Personalized Recommendations:
Make your video recommendations smarter with popular videos from the same category. Amp up your recommendations for more intelligent and personalized recommendations that take into account how people are finding your articles/videos.
More personalized video recommendations result in a 3X lift in video views according to Taboola
3) Syndication Opportunities:
Getting them to come to your site isn't always the end goal for videos views. Always look for syndication opportunities and distribution for your videos to gain scale..
Look for sites that have no video or limited videos because those could be perfect sites for you to partner with and not only gain new audience, but provide video to the site that more likely needs it.
More Tips for Video Recommendations:
Adam has also written a few great insightful guest expert articles on ReelSEO with even more tips for video recommendatsions: These are a great, related read.
- Converting Article Readers Into Highly Engaged Video Viewers
- Connecting Advertisers With Consumers Via Biased Video Recommendations
- Xmen Mystique Changes Shape To Meet Your Liking, Should Video Recommendations Do The Same?
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