The Week In Video: Mobile Video, Bigfoot And Steam Powered YouTube

The Week In Video: Mobile Video, Bigfoot And Steam Powered YouTube

Welcome back to the 'Week in Online Video' where we catch up with the news and gossip from the world of YouTube, Cable, Google and all things video related. This week we take a look at how e-commerce annotations and the Content ID system are helping those who want to monetise their video content as well as some of the new tweaks YouTube have introduced.

YouTube Gives Go Ahead For E-Commerce Annotations

A huge percentage of those producing consistent, quality, relevant content on YouTube will have looked into the ways they can monetise their channel. There are many avenues to explore, all with various degrees of success depending on your approach and audience. We have a new kid on the block in the form of Subblime which aims to provide extra revenue for those that use their services. Subblime is one of the companies that YouTube have just endorsed that allow content creators to link out to third parties via their annotations. The company currently has around 40 creators signed up and confirms the CTR ranges from 20% to 50%. One to watch.

Read More at: PandoDaily

Great Moments in Mobile Video

Accessing video content via our smartphones seems as second nature as switching on the TV these days. But with the lightening fast pace of technology it's easy to forget that the concept is only 10 years old and it's only in the last couple of years that mobile video consumption has reached stratospheric heights. The team at Spark Qualcomm bring us the facts and figures.

The Week In Video: Mobile Video, Bigfoot And Steam Powered YouTube

See the full infographic here.

AdRev Opens Up Content ID Platform To Independent Musicians And Publishers

We've already touched on monetisation opportunities and the YouTube Content ID system has been an excellent way for artists to track down and often profit well from copyright infringements. AdRev, one of the biggest third party providers of tracking to the huge publishing companies such as Universal and Warner have opened up their features to smaller labels and musicians via their new ContentID.com site. Artists can upload their content to AdRev's database for free and keep 80% of the revenue from unofficial, third party videos.

Read More at: NMR

Rhett And Link Producer Jason Inman Wants $10,000 To Go Find Bigfoot

The producer behind YouTube darlings Rhett and Link has launched a Kickstarter campaign to fund a web series tracking and finding (because it totally exists) Bigfoot. For a modest $10,000, Jason Inman and his team of Squatch Watchers – with the help of the glorious Chuck Testa – aim to do what programmes like 'Finding Bigfoot' have failed to, albeit restricted to filming in the California area only. Of course, Sasquatch aficionados will know that Cali was the location for the most famous sighting of all time so anything is possible. Here's the trailer for the campaign:

Kickstarter is full of worthy causes and projects that deserve the chance to develop but there are also some insane, WTF-were-they-thinking ideas that defy logic. The Above Average Channel tackles the subject of ridiculous campaign ideas with their latest video:

Read More at: TubeFilter

YouTube Tests New Music Cards And Ajax Goes Live on Chrome

The Google Operating System blog brought us two nuggets this week. The first was the fact that YouTube seem to be testing new music cards on the site, giving users more images and song choices along with the ability to click on an album and start a playlist.

The Week In Video: Mobile Video, Bigfoot And Steam Powered YouTube

The blog also notes that the much talked about Ajax interface seems to have also been rolled out, at least partially, for Chrome users which should mean faster loading times.

Steam Powered YouTube

OK, this isn't new at all but I only found it this week and it tickled me no end so I wanted to include it. Just pick a video and load it up to the Steam Powered YouTube site and try and keep the quality of the video in tact as the player runs out of steam. Very entertaining.

The Week In Video: Mobile Video, Bigfoot And Steam Powered YouTube

Tune in for more online video news next week!

Extras

AOL's $400 Million Deal With Adap.tv Suddenly Makes A Whole Lot Of Sense

How to stream iOS music, photos, and videos via your Roku box

HTML5 Video Closing Gaps To Dominate Online Video Distribution

Ahead of cable channel launch, Al Jazeera starts blocking videos on YouTube

YouTube Co-Founder Chad Hurley's Next Act 

The Netflix Cropping Mystery, Solved (Maybe)

Netflix bulks up kids content with Scholastic deal

Sony Has Locked Up Viacom For Its Online TV Service

NBC News Scooping Up Mobile Video Site Stringwire

BBC Top Gear YouTube channel hits three million subs

Are Vine celebs the next-generation of YouTube stars?

Hack Vine to Upload Videos Shot Outside the App

The Many Internet-Video Options for TVs

Google Glass Will Not Be $300 After All

Is GoPro in trouble because of Google Glass? Yes

Against Your Better Judgment, Mercedes Is Integrating Google Glass

 

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About the Author -
Carla Marshall is the Managing Editor of ReelSEO. She joined the site in 2012 as staff writer and Director of SEO and specialises in video optimisation and organic marketing. She has a background in search and social media. View All Posts By -

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